IT Cosmetics Brow Power Eyebrow Pencil - Universal Shades - Long-Lasting, Budge-Proof Formula - With Biotin - Natural-Looking Brows - Built-in Spoolie Brush
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Availability:
Only 3 left in stock, order soon!
Arrives
Mar 21 – Apr 2
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Color: Universal Dark Brunette
Brand: IT Cosmetics
Item Form: Pencil
Color: Universal Dark Brunette
Material Feature: Natural
Product Benefits: Budge-proof formula adheres to skin for natural-looking brows & built-in spoolie brush creates polished perfection. See more
Product Dimensions : 0.67 x 0.91 x 5.63 inches; 0.18 ounces
Manufacturer : IT Cosmetics
Best Sellers Rank: #6,504 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #69 in Eyebrow Color
#69 in Eyebrow Color:
Customer Reviews: 4.6 4.6 out of 5 stars (6,499)
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Mar 21 – Apr 2
Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
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Top Amazon Reviews
Color: Universal Taupe
This is the best pencil! I have tried a number of other pencil brands and colors, but IT Cosmetics brow provides the best, most natural look. I tend to scoff at anything called "universal" -- yeah, right! -- but the universal taupe blends perfectly. The color match is important for me because I have a hole in my right eyebrow, just at the arch, and rely on pencil to fill it in. If the color is off, the fix shows. The product texture is both creamy and waxy, so it goes on easily, but stays put and works almost like its own pomade to keep your brows in shape without being stiff or smudging. In short, It Cosmetics knocked it out of the park with this one!
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Reviewed in the United States on September 4, 2025 by mb
Color: Universal Taupe
This is a great eyebrow pencil. Goes on smooth and last all day. The color is perfect on my grey eyebrows. Not too dark looks natural.
Reviewed in the United States on January 2, 2026 by Bonnie G.
Color: Universal Taupe
Absolutely love this eyebrow pencil! Doesn't smudge, stays on and looks fantastic. This has been my go to pencil for years. The ones in the stores can't compare to to this! Love it!!!
Reviewed in the United States on October 23, 2025 by Amazon Customer
Color: Universal Taupe
The potential for greatness lies in the color. Universal color brow pens are rarely universal and specific colors are so hard to nail. The pencil is customizable color wise by the pressure used. I make my brows slightly darker up to the arch and lighter at the tail. Although it is a stick, it looks like a powder on--thus the natural thing it has going and why so many love it. I personally like to draw a very thin line on top of brow as this lifts my eye. It is subtle. This did not work the first time I used it. My face is oily...so I cleansed by brows with a mild astringent and tried again and carefully drew my line by tilting the pen at a 90 degree angle. Brows look fabulous. Even in sunlight. Not harsh. Practice makes perfect and I wasn't sure about this pen based on reviews stating it was too dark.In general, we apply the same pressure to our eyes as we do to the skin on the rest of our face. We should use 1/4 of that pressure. So, a light touch is truly light...feather touch. If this pen can take a day on my oily face AND doesn't break prematurely ..I will come back and give it a 5. I am sure the one thing to do is avoid turning the pencil until there is a need to...the less time a roll up product is exposed to air..the longer it takes it to dry out. But, I am hopeful with this pen. My favorite...an actual pencil I found in a boutique in Atlanta was discontinued. It had it all. Maybe this is the end of my search
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Reviewed in the United States on February 23, 2013 by Athena
Color: Universal Taupe
Love the eyebrow pencil
Reviewed in the United States on November 19, 2025 by C Shaw
Color: Universal Taupe
This eyebrow pencil is very easy to use. The universal taupe color is what I have used for years. My brows are a medium brown and it works well. The tip of the pencil and the actual pencil are a little different from prior purchases. I prefer this version. It’s not as slanted and I feel I have better control penciling the brow. Stays on all day until washed off. Bought it many times over the last few years . Simply does what it’s supposed to …fills in brows and covers greys .
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Reviewed in the United States on December 14, 2025 by BigJim
Color: Universal Taupe
I can confidently say this is one of my favorites. This versatile eyebrow pencil is a game-changer for anyone with light or dark hair, as it effortlessly adapts to your desired shade depending on the pressure you apply. One of the standout features of this eyebrow pencil is its creamy texture, which glides on smoothly and allows for easy blending. The result? Natural-looking brows that perfectly frame your face. I particularly appreciate the flexibility this pencil offers in terms of shade. By applying lighter pressure, you can achieve a beautiful taupe color that complements lighter hair shades. On the other hand, a firmer hand will create a rich brown shade that suits darker hair tones. This adaptability makes it a fantastic option for those who like to switch up their hair color or prefer a more subtle or bold brow look. While this eyebrow pencil has many commendable qualities, I must mention that its longevity falls a bit short of my expectations. Although it lasts throughout the day, I have noticed that it requires a touch-up after a few hours, especially in warmer weather or during physical activities. However, considering its other outstanding features, I find this to be a minor inconvenience. Overall, I truly love this eyebrow pencil for its versatility, creamy texture, and ability to create natural-looking brows. If you're someone who enjoys experimenting with different hair colors or desires a product that effortlessly blends and adapts to your desired shade, this eyebrow pencil is definitely worth a try. Just be prepared for the occasional touch-up throughout the day. Note: This review is based on my personal experience and preferences. Individual results may vary.
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Reviewed in the United States on February 2, 2024 by Candy Girl
Color: Universal Taupe
Great natural looking eyebrow pencil! Will not use anything else. Easy to use!
Reviewed in the United States on October 20, 2025 by HOLLY