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e.l.f. Hydrating Face Primer, Moisturizing Makeup Base, Smooths Pores & Fine Lines, Long-Lasting Wear, Preps Skin for Foundation Application, Large

  • Based on 42,900 reviews
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Availability: In Stock.
Fulfilled by Amazon

Arrives Thursday, Jul 30
Order within 13 hours and 8 minutes
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Size: 1.01 Fl Oz (Pack of 1)


Features

  • DEEP HYDRATION BOOST: Infused with skin-conditioning ingredients, this hydrating face primer helps moisturize, soft, smooth, and prep skin for seamless makeup application.
  • SMOOTHS PORES & FINE LINES: Silky formula helps blur the appearance of pores and fine lines, creating an even canvas that enhances foundation performance and promotes a flawless finish.
  • LIGHTWEIGHT LONG-LASTING BASE: Comfortable, non-heavy texture extends makeup wear while maintaining a fresh look, helping foundation stay in place without caking or drying out skin.
  • MAKEUP PREP ESSENTIAL: Designed to grip and prep skin, this primer improves application and blendability of foundation, making it ideal for everyday wear and all skin types.
  • VEGAN & CRUELTY-FREE: e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA. e.l.f. brushes are synthetic, vegan & cruelty-free.

Description

The Hydrating Face Primer is your secret weapon to a flawless face. When applied prior to your makeup, this base will give your face a baby-like finish – filling in pores, imperfections and wrinkles. The primer preps your face with a smoothing layer under a light powder application, but is also the perfect prep for a fuller coverage makeup look. e.l.f. makes the best of beauty accessible to every eye, lip, and face. Your originality is infinite, and we are inspired by what makes you unique. From the early explorer to the trend-obsessed beauty junkie—glam or bare faced, minimalist, maximalist and every look in between—we are for every eye, lip, and face. Proud to be 100% vegan and cruelty-free, worldwide.

Product Dimensions ‏ : ‎ 1.54 x 1.54 x 6.42 inches; 2.12 ounces


Item model number ‏ : ‎ 83414


UPC ‏ :


Manufacturer ‏ : ‎ e.l.f. Cosmetics


Best Sellers Rank: #2,344 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #12 in Foundation Primers


#12 in Foundation Primers:


Customer Reviews: 4.5 4.5 out of 5 stars (42,900)


Brand Name: e.l.f.


Country as Labeled: United States


Package Type Name: Tube


Number of Items: 1


Manufacturer: e.l.f. Cosmetics


UPC: 609332834149


Global Trade Identification Number: 49


Model Number: 83414


Manufacturer Part Number: I00098227


Product Benefits: Hydrating,Smoothening


Item Form: Cream


Skin Type: All


Container Type: Bottle


Specialty: Cruelty-free, Vegan


Finish Types: Matte


Coverage: Full


Skin Tone: All


Item Volume: 1.01 fluid ounces


Unit Count: 1.01 Fluid Ounces


Item Dimensions: 1.54 x 1.54 x 6.42 inches


Material Type Free: Cruelty-free


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Thursday, Jul 30

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • As good as top brands!
Size: 1.01 Fl Oz (Pack of 1)
I bought this to try and replace my Il Makiage primer, that costs 50 bucks. The Makiage one basically feels like air, its so ridiculously smooth and comfortable, you don't feel like you put anything on. I tried this primer, hoping to get close to the Makiage one, and I was not disappointed. It feels the exact same and looks great. Works well with my other Il Makiage products, but definitely cheaper!! ... show more
Reviewed in the United States on May 18, 2026 by Amazon Customer

  • Quality product
Size: 0.47 Fl Oz (Pack of 1)
I love this product! It makes my face so soft and works great as a primer on me.
Reviewed in the United States on July 17, 2026 by K. L. Foreman

  • e.l.f. Hydrating Face Primer: My Wife's Essential for Dewy, Long-Lasting Makeup
Size: 1.01 Fl Oz (Pack of 1)
When it comes to makeup prep, my wife consistently turns to the e.l.f. Hydrating Face Primer—so much so that I’m now a repeat buyer! This primer has become an absolute staple in her vanity, and for good reason. Unlike some mattifying formulas, this primer excels at delivering deep, weightless hydration, instantly plumping the skin and creating a truly flawless and smooth canvas. It melts beautifully into the skin, banishing any dry patches and giving her complexion a noticeable dewy boost without ever looking greasy. The true magic lies in its ability to lock down makeup. It ensures foundation and concealer glide on seamlessly and, more importantly, stay put. Her look remains fresh and vibrant for hours, making it ideal for long days. For anyone with normal to dry skin looking for an affordable, high-performing primer that hydrates and prolongs wear, this e.l.f. product is simply the best value and earns its title as a must-have repeat purchase. ... show more
Reviewed in the United States on October 8, 2025 by Richard Fletcher

  • Hydrating primer for smoother makeup base
Size: 1.01 Fl Oz (Pack of 1)
This primer creates a smooth canvas for makeup and helps it last longer throughout the day. It feels lightweight and moisturizing, giving my skin a boost of hydration without feeling greasy. I like that it blurs pores and fine lines, making foundation look more flawless. A little goes a long way, so the bottle lasts quite a while. It's an affordable primer that performs just as well as some high-end options. ... show more
Reviewed in the United States on March 30, 2026 by Charlie Price

  • Amazing Product
Size: 1.01 Fl Oz (Pack of 1)
Goes on smooth and effortless and hides and smooths even large pores. Absolutely amazing! Will definitely reorder.
Reviewed in the United States on June 9, 2026 by Crystal Merrell

  • Good choice for a primer.
Size: 0.47 Fl Oz (Pack of 1)
As far as primers go, this one feels silky smooth. But I use non-comonogenic face products and this is not that, however you spell it, you know what i mean. I don't know much about make-up but this was a good product to start off with.
Reviewed in the United States on April 13, 2026 by Alexander

  • Perfect hydration and flawless finish!
Size: 1.01 Fl Oz (Pack of 1)
As shown in image.png, this e.l.f. hydrating primer is amazing. It leaves the skin soft, preps the face perfectly for makeup, and maintains hydration all day long. Highly recommended!
Reviewed in the United States on July 3, 2026 by Lisbeth Serrano

  • This does so much more than I'd hoped for
Size: 1.01 Fl Oz (Pack of 1)
I love this primer! It makes my skin feel silky smooth. Best of all fine lines disappear. My other morning routine products go on so nice. To top it off it lasts all day. It takes very little to cover your face and neck. I'm so glad I tried this.
Reviewed in the United States on July 6, 2026 by LaLa

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