b.tan Dark Self Tanner Mousse | Fake It Till You Make It - Best 1 Hour Express Sunless Tanning Foam, Gold Bronzing Glow, Face & Body, No Fake Tan Smell, 6.7 Fl Oz
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This item is eligible for return within 30 days of receipt
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Availability:
In Stock.
Arrives
within 30 days
Color: Light
Features
- DARK RESULTS. i'm perfect for you when all you want is a natural dark tan
- EASY TANNING. no gimmicks, no fake tan smell just the most awesome dark tan on the planet
- 1 HOUR CURE TIME. 1 hour development time, leave on for 4+ hours for darker results
- PRO TIP: apply a moisturizer to elbows, knees + ankles before application. apply evenly (but not too thick) + blend thoroughly for the perfect bronzed glow. use with a mitt for ultra smooth results.
- VEGAN FRIENDLY. i love animals so im cruelty free, vegan friendly, and free of nasties like parabens
- MADE IN THE USA: Made by the tanning experts here in the USA. Our state of the art production facilities use only the highest quality ingredients so you know your skin is well looked after.
Product Dimensions : 3 x 3 x 5 inches; 8.8 ounces
Item model number : BT-S401202
Manufacturer : Marq Labs
Best Sellers Rank: #332 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #2 in Body Self-Tanners
#2 in Body Self-Tanners:
Item Form: Mousse
Skin Type: All, Combination, Dry, Normal, Oily, Sensitive
Product Benefits: Radiant Tan
Skin Tone: All
Full Cure Time: 60 Minutes
Scent Name: Fake It Till You Make It
Item Weight: 0.55 Pounds
Unit Count: 6.7 Fluid Ounces
Number of Items: 1
Size: 6.7 Fl Oz (Pack of 1)
Brand Name: B.TAN
Global Trade Identification Number: 21
Model Number: BT-S401202
Manufacturer Part Number: 1
Manufacturer: Marq Labs
Material Type Free: Paraben Free, Vegan
Material Features: Cruelty Free, Sustainably Sourced, Vegan
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
within 30 days
Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
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Top Amazon Reviews
Color: Very Dark
Ok, here’s a real review from an expert tanner. I have tried drug store tanners to Sephora tanners to high-end tanners like Loving Tan. This stuff is gold! I think some of the bad reviews might be from people that don’t know what they are doing. First of all, NEVER WAIT JUST AN HOUR for any self tanner. I don’t care what the bottle says. I don’t care if it’s a $7 bottle or $100. You need to wait 8 hours for results. Beauty is pain people! Second, as a person who likes to be 10 shades darker I am VERY hard to please. I like to be very dark so most tanners do not cut it for me. I chronically do 2-3 applications for one tanning session. I wait for one application to dry for 5 minutes and then apply 1-2 more. Even then some self tanners do not cut it for me. Tan AF tanner is definitely a beautiful darker color. I was shocked that a $10-$14 bottle could achieve a fairly dark color. My one complaint is that it was 3 applications to achieve the results in the photo but I love the color. Third, people have complained about this coming off of sheets or the grey color (second photo). Omg. That’s just silly to me. The grey color gave me BEAUTIFUL dark color without a hint of orange. Tan AF nailed it in the color department. I’m not a golden tan. I’m a deep dark brownish tan. Incredible. I wore it all night. Very little depositing of color on sheets or clothes, which is awesome. They use very little bronzer in their solution. Two thumbs up from me. Fourth, it dries so quickly. I’ve had sooooo many self tanners be sticky as hell and annoying to have on for 8 hours. This stuff dries fast with no sticky residue feeling!!! Amen to that! And for the first time ever....there is virtually no scent. No other tanner has achieved that! Impressive. Fifth, the price is awesome. You can grab this at Walmart for $10. That’s amazing even if I apply 3 times. The bottle is a great size. Not too small but not on the large side either. I freaking love this stuff. Give it a try!! And, make sure that the week before application you are heavily moisturized, shower and exfoliate right before application, and wait the full 8 hours!!
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Reviewed in the United States on January 26, 2020 by Ncrane
Color: Medium Bronze
This is perfect for that natural looking sun glow. So easy to apply this fine mist spray. I like to spray it in my hands, rub them together and then apply to my face and neck, but you can also just spray it directly onto your face and neck. Does NOT settle into fine lines! This gradually fades, so I use it daily for a fresh looking glow. It does not look too dark, so doesn't give a fake tan appearance, just a "oh, I see you got a little sun" look. This is completely odorless and does not leave color behind on my pillowcases. Cruelty-free product! #ad As an Amazon associate
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Reviewed in the United States on April 25, 2026 by karen rizzo
Color: Dark Violet Based
This is one of the best self tanners I’ve used. It goes on smoothly and develops into a really natural-looking color. I like that it doesn’t leave me looking orange and gives an even, streak-free finish. The mousse is easy to apply and dries fairly quickly. Overall, a great option if you’re looking for a reliable self tanner with a nice, natural result.
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Reviewed in the United States on April 28, 2026 by Paige
Color: Very Dark
I was prepared to hate this product, but WOW, just wow. It is fantastic and I will definitely be buying it again and using it in my regular line up of summer beauty products. And you can't beat the price. For how affordable this is, I was not expecting it to be this good. Let me be clear. I haven't used self-tanners in a really long time. I'm talking maybe 5 years, but probably more like 7 to 10 except for a brief foray into using a light product that I bought a yard sale that didn't work at all. And let me tell you that either this one is insanely good, or in that loooong time frame of my absence, self tanners have improved. A LOT. They used to stink and be super sticky and gross and orangey. This one is not. It is amazing in every way. So I'm going to write a review and it's going to be long for the people who really need to know what they're getting before they get it. If you're not that person, this isn't for you, sorry. I'm also going to include directions for all the people out there who will try this half-heartedly and say it didn't work. That bugs me. So if you want to know the TRUE scoop and all the details on this product, read this, or skim it at least. First of all the only, and I mean ONLY, reason I'm giving it 4 instead of 5 stars is because the naming conventions are idiotic. They're meant to be cute and edgy with their flirting with profanity but the honest truth is it just makes it more confusing. This is important because I am super pale and I need the most bang for my buck with color. I had to Google and click on two websites to figure out that the one that I got, Tanned AF, is level 4 out of 5. There is a darker one if you want that, but I'm too lazy to Google it again and figure out what it is. That said, this stuff is amazing. It is literally the least smelly of any tanner I've ever used in my life. Now maybe tanners have improved in that way (remember I haven't used one in a really long time) and they're all like this now, but I don't know. I'm just impressed by how little it smells, even after it sits on your body for a while. The next thing you need to know is that everyone is reviewing it and saying you need to exfoliate, and this is super true. DO IT! I exfoliated for two days using a nice gritty exfoliator and exfoliating gloves and that's a really important step. I probably could have done it for one more day to prepare. The next thing you need to know is that applying is WAY better with a tanning mitt. I have never used one before and it was wonderful. I would recommend getting more than one because I needed multiple coats and my tanning mitt was drying from being washed out, so I couldn't use it the third time. Okay, so now the directions. First, lotion your rougher areas like your knees. Then get your tanning mit on and really slather the stuff on there and rub it in evenly. I can't emphasize this enough. If you rub it in really well, you'll get a beautiful, even tan. I don't know why people are complaining about the gray color because it really helped me to me make sure I was rubbing it in with even strokes and not letting anything get clumped up anywhere. The next thing you need to know is be PATIENT. On me, it absolutely took at least 6 hours to develop. At first it looks like it's doing nothing. Just wait. I actually recommend putting it on right before you go to bed and then letting it develop overnight. Do NOT wash it off after an hour like it says in the directions, for any kind of reason! That said, it dried really fast and didn't feel super sticky even though I put on two coats on to begin with. I just put on a dark cotton dress and went about my business. This is an amazing improvement in self tanners because I used to feel absolutely sticky and gross for HOURS with my old ones back in the day. I even put on a third coat right before bed and let it dry and it didn't make my sheets all smelly and sticky. It should be noted that I had to put the third coat on with my hands (because my tanning mitt was still drying after washing it out) and I just did it super quickly and rubbed it in well. Then I washed my hands very thoroughly and I did not get tan hands. This is really where I could also see that it wasn't smelly because even though it had been on my hand they hardly smelled that all. Lastly, the color is TERRIFIC!! I get tan on my arms from working in the garden all summer, so I know what my true "tan" color should look like from that situation. This is a very true to color, beautiful golden brown like no tanner I've ever had before. Way to go b.tan! I'm super impressed overall. If you've tried self-tanners in the past and didn't like them, or have been wanting to dabble in self-tanning and are willing to take all the steps, get this product!! You will not be disappointed. And remember, this is coming from a super white, pale, pasty person who hasn't used tanning products in a long time. I was going to be super hard to please, but they did it!!
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Reviewed in the United States on July 13, 2025 by JW
Color: Very Dark
Be prepared to have immediate color! FYI: I'm already naturally tinted from being the child of interracial parents, but I tend to look pale compared to my siblings-- and in my opinion, kinda' ghostly in the colder months. I've tried many, many bronzers and sunless tanners over the years. Don't like many of them, and the best are really expensive. But not this one. This is the first sunless tanner that really brought out the natural melanin in my skin tone. I look alive again! No weird smell or orangey color. No streaks using a mitt. I really like this foamy stuff and will continue to use this brand and particular product with the purplish undertone when needed.
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Reviewed in the United States on April 22, 2026 by justbeworks