Search  for anything...
Almay

Almay Multi-Benefit Mascara, Volumizing + Lengthening, Hypoallergenic, 504 Black Waterproof

  • Based on 2,551 reviews
Condition: New
Checking for the best price...
$13.54 Why this price?

Buy Now, Pay Later

As low as $3 / mo
  • – 4-month term
  • – No impact on credit to apply
  • – Instant approval decision
  • – Secure and straightforward checkout

Ready to go? Add this product to your cart and select a plan during checkout.

Payment plans are offered through our trusted finance partners Klarna, Affirm, Afterpay, Apple Pay, and PayTomorrow. No-credit-needed leasing options through Acima may also be available at checkout.

Learn more about financing & leasing here.

Selected Option

Free shipping on this product

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

Availability: 20 left in stock
Fulfilled by Bashas'
Arrives Friday, Jun 12
Order within 5 hours and 11 minutes
Available payment plans shown during checkout
Protection Plan Protect Your Purchase
Checking for protection plans...

Recently Viewed

Color: 504 Black


Size: 0.24 Fl Oz (Pack of 1)


Features

  • Packaging may vary
  • Multi-benefit formula for volume, length, definition and nourishes with keratin.
  • Non-irritating formula
  • Safe for sensitive eyes and contact lens wearers. Ophthalmologist tested.
  • Available in waterproof and non-waterproof.

Description

Want lashes that bring the drama with a bold lash look? Get volume, length, and definition in rich, intense color with Almay® Multi-Benefit Mascara. This multitasking mascara makes lashes look longer, feels lightweight, and leaves lashes looking healthy and curled, and feeling conditioned. The brush—made with 100% plant-derived bristles—applies the formula evenly for just the right amount of pigment and coverage, making it easy to reach every lash for a dramatic eye look. It leaves lashes looking separated, non-flaky, and smudge- proof for up to 8HRS. Hypoallergenic, ophthalmologist-tested, and suitable for sensitive eyes and contact lens wearers. Fragrance-free. Cruelty-free. ALMAY® Clean Makeup That Thinks It’s Skincare™ To learn more about Almay Clean go to Almay.com/ourvalues

Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 2.75 x 0.75 x 5.75 inches; 0.25 ounces


Item model number ‏ : ‎ 8590-02


UPC ‏ : ‎


Manufacturer ‏ : ‎ Revlon Consumer Products Corp.


Best Sellers Rank: #7,794 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #93 in Mascara


#93 in Mascara:


Customer Reviews: 4.3 4.3 out of 5 stars (4,491)


Product Benefits: Hypoallergenic


Brand Name: Almay


Item Form: Liquid


Number of Items: 1


Container Type: Tube


Country as Labeled: United States


Package Type Name: Tube


UPC: 309978590033


Manufacturer: Revlon Consumer Products Corp.


Global Trade Identification Number: 33


Manufacturer Part Number: 8590-02


Model Number: 8590-02


Skin Type: Normal


Item Weight: 0.02 Pounds


Skin Tone: All


Other Special Features of the Product: Waterproof


Specialty: Fragrance-free,Hypoallergenic


Water Resistance Level: Waterproof


Mascara Wand Type: straight


Coverage: Full


Item Volume: 7 Milliliters


Item Dimensions: 2.75 x 0.75 x 5.75 inches


Color: 504 Black


Material Type Free: Fragrance Free


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Friday, Jun 12

This item is non-returnable:

Non-returnable. Transportation of this item is subject to hazardous materials regulation

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Similar Products

Top Amazon Reviews

    • Great Mascara
Color: 502 Black Size: 0.24 Fl Oz (Pack of 1)
Great for super sensitive eyes and comes off so easy. Give a natural look, not too dark!
Reviewed in the United States on March 31, 2026 by Samantha N Bieler
    • Something has changed, not working
Color: 504 Black Size: 0.24 Fl Oz (Pack of 1)
I used this mascara for years and I always liked it. I switched to another hypoallergenic brand for a short while, but it wasn't waterproof and I prefer waterproof. When I recently purchased the Almay waterproof multi-benefit mascara, the brush seems over-sized and extremely bushy and the formula different. I can't possible apply it without getting it all over my lid and under eye because the brush is so big and over loaded. It's clumpy on my lashes. I have completely wiped the brush clean with a paper towel to start fresh and it happen again. Something has changed. The inner mechanism that wipes the brush of excess mascara isn't doing it's job. I hate when brands change something that used to work so well. I'm just throwing it away, what a waste. ... show more
Reviewed in the United States on February 17, 2026 by Dana
    • Old outdated product
Color: 503 Black Brown Size: 0.24 Fl Oz (Pack of 1)
I have been buying this mascara for several years, both through Amazon and in store. I like this product. I gave it a 4 star rating, because it has been a good product. However this particular mascara packaging had the date 2017 on it. The color of the tube was solid blue, instead of the current two-tone blue. The mascara was dry and could only be applied lightly. ... show more
Reviewed in the United States on September 26, 2025 by Peg S.
    • This is my new favorite!
Color: 501 Blackest Black Size: 0.24 Fl Oz (Pack of 1)
I love this mascara. This is a new find for me and a relief. I really dislike tubing mascara and this does not have that tubing effect. It does not have a strong smell either. The mascara wand is just what I was looking for. It’s soft and full and helps to not leave clumps. It gets even the small lashes in the corners. I was starting to have an allergy to just about any mascara I was using and it didn’t matter price range or brand. I had come to the conclusion it was the tubing mascara or stop wearing mascara. So I went on the hunt for a mascara that was hypoallergenic and didn’t tube. This is it and I love it. It doesn’t flake and get super stiff. It comes off easily with soap and water or a makeup remover. Does not leave little pieces of black stuff all over my eyes or face. But best of all, it doesn’t make my eyes water, swell, itch, or get blurry like the tubing mascara’s do. I do believe I have found my new go-to mascara. Whew!! Relieved! ... show more
Reviewed in the United States on September 15, 2025 by Tayala73
    • Does not flake!
Color: 502 Black Size: 0.24 Fl Oz (Pack of 1)
My favorite mascara. Does not irritate my eyes and does not FLAKE! Love it
Reviewed in the United States on May 14, 2026 by Jami G
    • It was great until it wasn’t!
Color: 504 Black Size: 0.24 Fl Oz (Pack of 1)
I loved this mascara when I first tried it so I put it on subscription for awhile. It was not clumpy at all, easy to apply and easy to remove, plus I loved the look — I am a low maintenance girlie that doesn’t wear much makeup and has ZERO interest in lash extensions. The last two tubes I received were not of the same quality as what I originally ordered. The product was super thick and clumpy and I wound up trashing them and finding a different brand. ... show more
Reviewed in the United States on October 9, 2025 by Snappy Chick
    • Excelente Producto
Color: 504 Black Size: 0.24 Fl Oz (Pack of 1)
Excelente Producto
Reviewed in the United States on May 21, 2026 by Alejandro D. Chacon
    • Steer clear...breaks your lashes
Color: 501 Blackest Black Size: 0.24 Fl Oz (Pack of 1)
The only benefit was the one I gave when purchasing. Non-conditioning, and lash drying. it breaks off the tips of your lashes. I bought the pink one and this one about a day apart. I should have waited before re-purchasing. Never again. I have never has do many broken and uneven lashes in my life.
Reviewed in the United States on May 26, 2026 by M. Morris

Can't find a product?

Find it on Amazon first, then paste the link below.
Checking for best price...