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Too Faced Born This Way Natural Finish Longwear Liquid Foundation | Medium-To-Full Coverage | Hydrating + Oil Free

  • Based on 3,850 reviews
Condition: New
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As low as $11 / mo
  • – 4-month term
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Availability: In Stock.
Fulfilled by Amazon

Arrives Sep 20 – Sep 21
Order within 11 hours and 24 minutes
Available payment plans shown during checkout

Color: 02 Snow (Very Fair with Neutral to Rosy Undertones)


Configuration: Original Formulation


Item Form: Liquid


Color: 02 Snow (Very Fair with Neutral to Rosy Undertones)


Skin Type: All


Recommended Uses For Product: Moisturizing


Material Type Free: Oil Free


Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 1.75 x 1.75 x 4.25 inches; 4.97 ounces


Item model number ‏ : ‎ 39GF190000


UPC ‏ :


Manufacturer ‏ : ‎ Too Faced


Best Sellers Rank: #9,782 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #109 in Foundation Makeup


#109 in Foundation Makeup:


Customer Reviews: 4.5 4.5 out of 5 stars 3,850 ratings


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Sep 20 – Sep 21

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
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  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Great product :)
Color: 09 Nude (Very Light with Rosy Undertones) Configuration: Original Formulation
I got the wrong shade but I made it work for me! My skin has a lot of red undertones, darker green and blue around my mouth and eyes, and is textured, particularly because of dry skin. It's also oily around my t-zone and my nose. I'd say I have annoyingly back and forth combination skin. My trouble area is right under my bottle lip in the crease of my chin. I get bad acne and pick at it. This foundation applied very well to my skin with moisturizer and sunscreen. Even though I skipped my primer today. The coverage is good without using an excessive amount of product. It held up really well through a hard 2 hour leg workout, lots of face touches, wipes and rubs. I hate buying expensive makeup, but honestly there is a lot of value in having a good foundation. I think the price was worth it and would recommend. Photos: 1&2 before application, 3&4 freshly applied, 5&6 after a long day of sweating. ... show more
Reviewed in the United States on May 6, 2025 by Samantha Samantha

  • Love this product so much!
Color: 14 Warm Beige (Medium with Neutral Under... Configuration: Original Formulation
Love this so much!!! Can never find anything like this product. Not greasy, feels light in your skin. Last the whole day, without retouching. Great product
Reviewed in the United States on July 30, 2025 by Ingerita Sigrest

  • Will repurchase
Color: 13 Natural Beige (Light Medium with Neut... Configuration: Original Formulation
I found the perfect color match with this product. I love the brand and snatched this up as soon as prime days came around. I'm in my 40s now so I'm looking for a well rounded foundation thats good for my skin. I've bought this several times. It has buildable coverage and a smooth finish. It's not too matte or too dewy, it's just right. It allows my skin to breathe. It has staying power lasting through my whole workday. I recommend you get color matched so you know if you have neutral/ warm or cool undertones then purchase this product based on that. 5 ⭐️⭐️⭐️⭐️⭐️ ... show more
Reviewed in the United States on July 12, 2025 by Angela

  • Worth it!! Amazing product that lasts!!
Color: 12 Light Beige (Light with Neutral Under... Configuration: Original Formulation
I cannot believe it’s taken me this many years to find the perfect foundation suitable for my skin. I’m skeptical to spend more than $30 on a foundation I’ve yet to try but I read the reviews and gave it a shot. Wow! Glides on so smoothly and sets in so naturally. This is the best foundation I have ever purchased and I’m highly impressed!!! I have fairly sensitive skin and my skin seemingly loves this product. Absolutely recommend this! So natural looking and a little goes such a long way! This will be my forever go-to from now on, lol! Love this product so much!! ... show more
Reviewed in the United States on April 27, 2025 by Amberly

  • Feels a little different compared to the ULTA one
Color: 04 Almond (Fair with Golden Undertones) Configuration: Original Formulation
This foundation works, however it definitely feels a little bit more on the thinner side and not the same finish on my skin as the more expensive one found at Sephora or Ulta. The different isn’t too noticeable, but I think I’d rather pay more for the original one versus this one. I don’t think this is the real thing. ... show more
Reviewed in the United States on September 28, 2023 by Kristen Gewecke

  • Great product
Color: 02 Snow (Very Fair with Neutral to Rosy ... Configuration: Original Formulation
Long lasting and wonderful coverage. Pricey but worth it! You only have to use a little for full coverage! I have greasy skin but this foundation followed by setting spray leaves an all day look!
Reviewed in the United States on April 30, 2025 by Kaitlynweeks

  • Really like this foundation.
Color: 16 Praline (Medium Tan with Golden Under... Configuration: Original Formulation
This foundation is very nice. It has a noticeable a luminous glow on my face. I have been asked what I am using.!
Reviewed in the United States on June 22, 2025 by SharonRose

  • Don’t really love it.
Color: 12 Light Beige (Light with Neutral Under... Configuration: Original Formulation
I’ve been searching high and low for a foundation to replace the one I used to have that was discontinued. After checking out many reviews I settled on this one. I am 47 and have combination skin sometimes slightly oily sometimes slightly dry. Unfortunately, this foundation caked on my face, and I did not like the look of it. It settled in all of my fine lines, and it just looked really patchy. ... show more
Reviewed in the United States on June 7, 2025 by clb

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