Search  for anything...

The Talent Code: Greatness Isn't Born. It's Grown. Here's How.

  • Based on 4,263 reviews
Condition: New
Checking for the best price...
$11.25 Why this price?
New Year Deal · 63% off was $30.00

Buy Now, Pay Later


As low as $2 / mo
  • – 4-month term
  • – No impact on credit
  • – Instant approval decision
  • – Secure and straightforward checkout

Ready to go? Add this product to your cart and select a plan during checkout.

Payment plans are offered through our trusted finance partners Klarna, Affirm, Afterpay, Apple Pay, and PayTomorrow. No-credit-needed leasing options through Acima may also be available at checkout.

Learn more about financing & leasing here.

Free shipping on this product

FREE 30-day refund/replacement

To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.

To initiate a return, please visit our Returns Center.

View our full returns policy here.


Availability: Only 4 left in stock, order soon!
Fulfilled by Amazon

Arrives Thursday, Feb 12
Order within 50 seconds
Available payment plans shown during checkout

Protection Plan Protect Your Purchase
Checking for protection plans...

Description

What is the secret of talent? How do we unlock it? In this groundbreaking work, journalist and New York Times bestselling author Daniel Coyle provides parents, teachers, coaches, businesspeople—and everyone else—with tools they can use to maximize potential in themselves and others. Whether you’re coaching soccer or teaching a child to play the piano, writing a novel or trying to improve your golf swing, this revolutionary book shows you how to grow talent by tapping into a newly discovered brain mechanism. Drawing on cutting-edge neurology and firsthand research gathered on journeys to nine of the world’s talent hotbeds—from the baseball fields of the Caribbean to a classical-music academy in upstate New York—Coyle identifies the three key elements that will allow you to develop your gifts and optimize your performance in sports, art, music, math, or just about anything. • Deep Practice--Everyone knows that practice is a key to success. What everyone doesn’t know is that specific kinds of practice can increase skill up to ten times faster than conventional practice. • Ignition--We all need a little motivation to get started. But what separates truly high achievers from the rest of the pack? A higher level of commitment—call it passion—born out of our deepest unconscious desires and triggered by certain primal cues. Understanding how these signals work can help you ignite passion and catalyze skill development. • Master Coaching--What are the secrets of the world’s most effective teachers, trainers, and coaches? Discover the four virtues that enable these “talent whisperers” to fuel passion, inspire deep practice, and bring out the best in their students. These three elements work together within your brain to form myelin, a microscopic neural substance that adds vast amounts of speed and accuracy to your movements and thoughts. Scientists have discovered that myelin might just be the holy grail: the foundation of all forms of greatness, from Michelangelo’s to Michael Jordan’s. The good news about myelin is that it isn’t fixed at birth; to the contrary, it grows, and like anything that grows, it can be cultivated and nourished. Combining revelatory analysis with illuminating examples of regular people who have achieved greatness, this book will not only change the way you think about talent, but equip you to reach your own highest potential. Read more

Publisher ‏ : ‎ Bantam


Publication date ‏ : ‎ April 28, 2009


Edition ‏ : ‎ 1st


Language ‏ : ‎ English


Print length ‏ : ‎ 288 pages


ISBN-10 ‏ : ‎ 055380684X


ISBN-13 ‏ : ‎ 47


Item Weight ‏ : ‎ 12.8 ounces


Dimensions ‏ : ‎ 5.72 x 1.02 x 8.56 inches


Best Sellers Rank: #5,768 in Books (See Top 100 in Books) #3 in Rugby (Books) #78 in Leadership & Motivation #205 in Success Self-Help


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Thursday, Feb 12

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Greatness Isn't Born - It's Grown
Format: Hardcover
This brilliantly written book is one of the most impactful I have read this year. Author Daniel Coyle has done an outstanding job of taking research into myelin, a substance that insulates nerve cells, and turning that scientific breakthrough knowledge into a prescription for achieving greatness in a variety of fields, from music to athletics to business. Using powerful case studies, Coyle has identified three distinct key elements that determine how individuals achieve greatness: Deep Practice, Ignition, and Master Coaching. Deep Practice involves short burst of energy - perfecting, identifying errors, repeating. Each time an individual - violinist, tennis player, soccer player - engages in this kind of Deep Practice, the nervous system generates new layers of myelin to further insulate and streamline the flow of electrical energy within neural synapses. In order for an individual to have the motivation, persistence, and determination to engage in this level of Deep Practice, there needs to have been an Ignition event. In the case of Korean women who now dominate the LPGA, the igniting event was Se Ri Pak winning the McDonald's LPGA Championship in 1998, and becoming a visible symbol and role model for young Korean girls. Five years later - enough time for Deep Practice to have made a significant difference - Korean women began to dominate women's golf. The third key element is Master Coaching.. Mr. Coyle calls these master teachers "The Talent Whisperers." Common traits are patience, nurturing spirit and the ability to use years of observation and pattern recognition to know just the right word to say to encourage and motivate the person being coached. IConic UCLA coach John Wooden is cited as a prototype for this kind of Master Coach. The implications of these three key elements that lead to greatness are far reaching. They can be applied to the realm of parenting, teaching, coaching, and business leadership. This is a MUST READ book for anyone who aspires to greatness or to lead others in achieving greatness. ... show more
Reviewed in the United States on March 22, 2017 by Alan L. Chase

  • Instructive and inspiring
Format: Hardcover
There's been a lot written on this subject over the past few years and I've read much of it including: Outliers, Talent is Overrated, The Talent Code, and Open. Yes, I would include Open, the auto-biography of Andre Agassi, to be a contribution to this theme. I'll explain why at the end. Of these books, I think that the Talent Code is the most actionable for people who are looking to build skill and expertise for themselves, their kids, or their employees. The book talks at length about how skill is built through mindful practice that develops myelin, a sort of neuron insulator. The key principles are that as we practice we strengthen certain neural pathways with myelin. To be exceptional at something is to have built up more myelin connections than average people. The way we do that is through about 10,000 hours of mindful practice. You'll certainly need a lot of drive to put in that amount of practice, and the book talks about what types of environments and cultures help contribute to that drive and even suggests how such a culture can be developed. And it helps to have a great coach. The book has lots of stories about mindful practice, hotbeds of talent, and great coaches. From these stories it draws principles that we can apply as individuals. Outliers is a wonderful book and does a better job of illustrating the role that luck and cirumstances have to do with success. The Talent Code does a better job of helping you really understand what you can do as an individual to develop talent. Open is a great auto-biography, and you'll get a first-hand look of one man's journey to becoming the best in the world at his chosen profession. It absolutely supports the theories in The Talent Code that says it is the thousands of hours of hard work, not god-given talent, that makes someone outstanding. It also shows the true cost of that type of commitment and practice and makes you ask the question if you're really up to the challenge or truly desire to be the best in the world at a competitive undertaking. ... show more
Reviewed in the United States on May 16, 2011 by J. S.

Can't find a product?

Find it on Amazon first, then paste the link below.
Checking for best price...