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RTIC Ultra-Tough Soft Cooler 30 Can, Insulated Bag Portable Ice Chest Box for Lunch, Beach, Drink, Beverage, Travel, Camping, Picnic, Car, Trips, Floating Cooler Leak-Proof with Zipper

  • Based on 6,429 reviews
Condition: New
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Availability: In Stock.
Fulfilled by RTIC Outdoors

Arrives Jun 24 – Jun 26
Order within 12 hours and 8 minutes
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Color: Tan


Features

  • UP TO 2 DAYS OF COOLING The RTIC Ultra-Tough Soft Cooler is the perfect insulated cooler bag to keep your food and drinks cool wherever needed. Locks in the cold for up to 2 days when following RTICs Cooling Tips.
  • ITS A FLOATING COOLER Not to mention its a floating cooler, it floats, so your drinks and snacks can go wherever you go. Ideal for a day at the pool or lake, no matter where the adventure takes you.
  • LIGHTWEIGHT AND DURABLE The Ultra-Tough soft cooler is lightweight yet tough enough to take on any terrain with its heavy-duty nylon exterior.
  • MULTIPLE USES Its the perfect ice cooler, drink cooler, travel cooler, beer cooler, lunch cooler, camping cooler, beach cooler. Features up to 1.5 inches of closed cell foam.
  • RTIC EZ WATERPROOF ZIPPER This outdoor cooler is a 100% leak-proof cooler thanks to the durable RTIC EZ waterproof zipper that prevents spills and leaks. This soft cooler comes in four sizes- 12 Can, 20 Can, 30 Can and 50 Can

Description

RTIC Ultra-Tough Soft Cooler The RTIC ultra tough soft insulated cooler is just what you need for a day trip at the lake, camping, picnic, fishing, a day on the beach, or at the pool. The perfect carry cooler bag to keep your food and drinks cool wherever needed for up to 24 hours. Not to mention it’s a floating cooler bag, it floats, so your drinks and snacks can go wherever you go. The cooler box has a zippered pocket and an adjustable shoulder strap for easy carrying. It Floats With You The cooling bag cooler is lightweight yet tough to take on any terrain with its heavy-duty nylon shell. It makes an ideal beverage cooler, travel cooler, beer can cooler, lunch box cooler, camp cooler, fishing cooler, boat cooler, beach cooler, and more. It’s a 100% leak- proof cooler bag thanks to a durable zipper that prevents spills and leaks. Features a puncture and tear-resistant liner. Comes in a 12 can cooler bag, 20 can cooler bag, 30 can cooler bag, and 40 can cooler bag size.​​THIS ITEM IS NOT INTENDED FOR USE BY CHILDREN 12 AND UNDER The Ultra-Tough Soft Cooler got a new name to reflect just how tough it is. Some packaging may still say "Soft Pack Cooler" to help us reduce waste during this transition.

Brand: RTIC


Color: Tan


Material: Vinyl


Package Information: Box


Capacity: 10.62 Liters


Product Dimensions: 11.46"D x 15.48"W x 12.96"H


Item Weight: 4.3 Pounds


Special Feature: Leak Proof, floatable


Included Components: Shoulder Strap


Recommended Uses For Product: Camping, Camping, Outdoors, Outdoors


Brand Name: RTIC


Included Components: Shoulder Strap


Recommended Uses For Product: Camping, Camping, Outdoors, Outdoors


Model Name: Soft Pack Cooler


UPC: 819260022574


Unit Count: 1.00 Count


Manufacturer: RTIC


Model Number: RTIC Soft Pack 30


Manufacturer Part Number: RTIC Soft Pack 30


Warranty Description: RTIC warrants its Ultra-Tough Soft Coolers to be free from defects in material or workmanship under normal use and service for a period of one year from the date of original receipt. The warranty is valid for the original retail purchaser and is not transferable.


Material Type: Vinyl


Product Care Instructions: Hand Wash


Insulation Material Type: nylon


Capacity: 10.62 Liters


Item Dimensions D x W x H: 11.46"D x 15.48"W x 12.96"H


Item Weight: 4.3 Pounds


Size: 30 Cans


Chamber Depth: 11.5 Inches


Chamber Height: 12.75 Inches


Chamber Width: 13 Inches


Container Type: Box


Additional Features: Leak Proof, floatable


Water Resistance Level: Water Resistant


Color: Tan


Pattern: Letter Print


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Jun 24 – Jun 26

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Great price. Great cooler, kept ice for 2-1/2+ days.
Color: Blue / Grey
Part 2 Revised Today I filled it with two frozen packs on bottomz, 8 cans of beer and 3 sodas. Also two samwiches and meet tray. Then ice cubes , after 6 hours on a sunny 70 degree day on the beach and opening and closing, there was very little water at the bottom, the two frozenpacks were still frozen, vert impressed.after 6 hours my beer was ice cold. Part1 bought this because Yetis are way too expensive and all the reviews said the RTIC is just as good or slightly better at keeping ice. I filled the cooler with ice from the grocery store, put in a few cans of beer and let it sit in my kitchen at room temperature. After 24 hours, still solid ice, very little melted water at the bottom. After 48 hours, more of a ice cube slush mixture, by morning on the third day it was all melted but still ice cold. Im guessing about 60 hours of ice life. I also read that bigger cubes last longer and there are probably some variables with ice and atmospheric conditions. I am very happy with how long it kept ice. I didn't sweat, its light, and from what I read it floats. ... show more
Reviewed in the United States on July 25, 2020 by Richard

  • The zipper didn’t last, but RTIC customer service and warranty TOP NOTCH! The zipper didn’t last, but RTIC customer service and warranty TOP NOTCH!
UPDATE!! RTIC immediately did a full warranty replacement! Wow!! Very cool 5 star customer service!! Thanks RTIC! FATAL FLAW!! My last one lasted a year before the zipper separated. Thought i did something wrong. This one lasted 3 months before separation. No zipper? No COOLER!! DO NOT BUY THIS
Reviewed in the United States on January 9, 2026 Reviewed in the United States on January 9, 2026 by hammertime

  • Why by a stanley or a yeti, this is perfect.
Awesome, perfect size, works perfect especially for the price.
Reviewed in the United States on February 17, 2026 by Naomi

  • Durability Durability
The cooler stays cold all day long. The only issue i have with it is the zipper. The very end where the zipper seals the container shut broke the first day. Other then that issue its a great bag for plant workers.
Reviewed in the United States on February 8, 2026 Reviewed in the United States on February 8, 2026 by Skyler C.

  • So far, so good
Color: Black
I bought this cooler because I travel often for work. I have not had issues yet with the zipper as others have stated, and it has worked amazing at keeping stuff cool. I paired this with the Cooler Shock ice packs and it can keep 6 meals frozen for a couple days. In the 30 can version, I can usually get 6 meals 3 Cooler Shock large ice packs, and some other fruits and veggies in there as well. It has a sturdy feel to it, and seems like it will hold up well. ... show more
Reviewed in the United States on April 18, 2026 by Chris

  • Well built and Lightweight
Great cooler for boat or a weekend trip. Keeps items cold and the waterproof interior is great so you can use Ice instead of icepacks which take up space. Love that it is lighter than a hard cooler. Holds plenty of cans/bottles for 1-2 people. Only downfall is the zipper is pretty tight, need both hands to open/close, but this is not a concern as the tightness i am sure helps with cold retention. ... show more
Reviewed in the United States on April 25, 2025 by Brett

  • Great lunch box
Color: Tan
My husband works outside and uses this for his lunch box. Keeps food cold especially in those hot summer months. He’s able to put 4 bottles of water at the bottom and still have plenty of room for his food and ice pack.
Reviewed in the United States on November 25, 2025 by Adrienne Buck

  • HORRIBLE QUALITY. Broken with less than 10 uses. HORRIBLE QUALITY. Broken with less than 10 uses.
Color: Black
EDIT (4/26/2025): I have been working with customer service on this issue and they have been great. After trying to send a replacement zipper without success, we have returned this cooler for a replacement due to the issue detailed below. I purchased this cooler at the end of November. Yes, I bought it here on Amazon, but it is sold through the Rtic store, was shipped in an Rtic box, and of course is Rtic. I have used this cooler less than 10 times since then, with each use holding less than the capacity of this cooler. I went to pack it today and the zipper completely broke off. (See attached photos). I went with this brand because it seemed like the reasonable version of Yeti; and I have a general tote bag (not cooler) that I love for the pool/beach. However , this experience has raised question in the comparable quality with their coolers. I would go as far to say this is a design flaw or manufacturing issue. It won’t let me return since I’m “out of my return window.” Needless to say, I’m not a happy customer. ... show more
Reviewed in the United States on March 29, 2025 Reviewed in the United States on March 29, 2025 by Mallory

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