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Rimmel London Lasting Finish 25HR - 50 Fair Porcelain - Foundation, 25-Hour Wear, Full Coverage, Waterproof, 1oz

  • Based on 1,050 reviews
Condition: New
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Availability: Only 5 left in stock, order soon!
Fulfilled by Amazon

Arrives Tuesday, Aug 26
Order within 18 hours and 44 minutes
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Color: Fair Porcelain 50


Size: 1 Ounce (Pack of 1)


Features

  • 25 hours of transfer-proof wear
  • Full coverage with a natural finish
  • Skin-friendly Comfort Serum
  • Waterproof formula
  • SPF 20 to help protect skin

Description

Lasting Finish 25HR Foundation is a long-lasting Rimmel foundation that provides up to 25 hours of budge-proof, flawless coverage, even in heat and humidity. This lightweight foundation contains hyaluronic acid for instant hydration, Comfort Serum for extra-comfortable wear and added vitamin E to fight off free radicals.

Item Form: Cream


Color: Fair Porcelain 50


Skin Type: Normal


Finish Type: Natural


Recommended Uses For Product: Skin Imperfections, Full Coverage, Skin, Foundation


Package Dimensions ‏ : ‎ 9.8 x 5.43 x 1.42 inches; 3.84 ounces


Manufacturer ‏ : ‎ Coty Inc.


Best Sellers Rank: #34,878 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #311 in Foundation Makeup


#311 in Foundation Makeup:


Customer Reviews: 4.4 4.4 out of 5 stars 1,050 ratings


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Tuesday, Aug 26

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Perfect everyday Foundation
Color: Soft Beige 200 Size: 1 Ounce (Pack of 1)
I never really knew much about this company before Rimmel. I knew that Amy Winehouse used their eyeliner. I then heard about this Foundation and how great it was. Well they were not lying. This is the perfect coverage for me. It covers the imperfections and the redness in my face, but does not look like a mask. ... show more
Reviewed in the United States on June 4, 2025 by Janice Kern

  • Best make up foundation ever!
Color: Soft Beige 200 Size: 1 Ounce (Pack of 1)
My favorite makeup! Looks very natural and stays on!! I have combination skin. I love the quality and it feels light! Never flakey! Super easy to apply and takes very little! Dries fast.
Reviewed in the United States on June 16, 2025 by Cindy Wadlington

  • Best foundation ever.
Color: Classic Beige 201 Size: 1 Ounce (Pack of 1)
I hope this never gets discontinued!! It used to be sold in drugstores but is now only available online, so I hope it is not on its way to being extinct! I have been using this for so many years, I can't find any other brand that goes on my skin so perfectly and smoothly without looking grainy or too matte or textured, etc. It is absolutely perfect with the best coverage and staying power. ... show more
Reviewed in the United States on April 27, 2025 by YAY

  • Long-Lasting Competitive Makeup-However...
Color: Golden Beige 210 Size: 1 Ounce (Pack of 1)
I have used various Rimmel products for years. I tried this foundation because it offers several factors I look for in a foundation--long-wear and SPF plus coverage. I have combination skin and want/need a foundation that will stay put and not fade after several hours or start to slide off my skin. This is a long-wearing makeup--as for 24 hr's long, well, I don't know about that because I remove my makeup prior to going to bed. I can get through the day with it, though, with maybe some blotting around the nose and forehead. I appreciate the SPF in the makeup too although, I do wear some extra sunscreen under the foundation for added protection. Since it is a long-wearing makeup I remove it with micellar water or a makeup tissue first and then use my cleanser. However, at the same time even though this makeup is long-wearing I am not sure it is sweat-proof? (because on hot days I have to blot more, maybe just my skin type too, probably not the best for oily skin in hot weather). Also, consider yourself fortunate if you can find your foundation shade on this particular site offering because there is a limited amount of colors. Since it is kind of a matte type makeup due to the long lasting properties dry skin types might need moisturizer to prevent drag when spreading or may find it too heavy--plus makeup can sometimes accentuate wrinkles too. At the same time it is competitively priced to higher end brands and comes in a pump bottle which protects the efficacy of the product compared to a bottle with an open top that gets dumped on your hand or finger to apply and can get contaminated with bacteria as a result. Another competitive makeup product out there. ... show more
Reviewed in the United States on August 19, 2024 by RLH

  • Rimmel foundation comes in many colors and protects your skin all day long!
Color: Ivory 100 Size: 1 Ounce (Pack of 1)
I started using Rimmel foundation years ago, and after stores quit carrying it I checked on eBay and Amazon and have been able to find it although the price is 3 times more now, but still cheaper than some brands. I do like this makeup and it last throughout the day, dries quickly and protects your skin all day long. ... show more
Reviewed in the United States on March 8, 2025 by Gigi Young

  • Light coverage, not very buildable
Color: True Ivory 103 Size: 1 Ounce (Pack of 1)
This isn't great for covering acne or anything, but nice for just a light layer to even skin tone. I find I have to use a lot of setting powder with this as well.
Reviewed in the United States on September 10, 2024 by MrsDD

  • Excellent foundation for the price.
Color: True Beige 203 Size: 1 Ounce (Pack of 1)
I bought this foundation specifically because of the PRICE - Rimmel is a decent brand, and the the price of this foundation is half that of other major brands so I thought id give this foundation a try. Surprisingly it is a pretty good foundation, easily comparable to foundations of other major brands. Its full coverage, goes on well, doesn't seem to cake up when it drys. ... show more
Reviewed in the United States on October 30, 2024 by Nakita

  • Rimmel makeup
Color: Natural Beige 400 Size: 1 Ounce (Pack of 1)
Great coverage, a little dry for me but I used under moisturizer and is on point.
Reviewed in the United States on June 14, 2025 by —-

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