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Rimmel

Rimmel London KIND & FREE Mascara, Vegan Formula, Volumizing, Waterproof, 002, Black Brown, 0.23oz

  • Based on 896 reviews
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Availability: In Stock.
Fulfilled by Amazon
Arrives Wednesday, Aug 20
Order within 46 minutes
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Recently Viewed

Color: 02 Black Brown


Size: 0.23 Fl Oz (Pack of 1)


Features

  • 99% ingredients of natural origin.
  • Waterproof mascara.
  • Fragrance-free, cruelty-free vegan formula.
  • Up to 36-hours of wear.
  • Infused with organic certified shea butter and biotin.

Description

KIND & FREE Clean Mascara from Rimmel—our 1st clean mascara delivering a lot of volume and amazing length with no compromise. Proven 36-hour wear. Flexible & creamy texture made with a natural wax blend formula infused with biotin to condition your eyelashes. Real bio-brush made from 100% bio-based fibers. This waterproof and volumizing mascara is cruelty-free. Its clean vegan formula contains 99% naturally derived ingredients. Available in two shades: black & black brown.

Color: 02 Black Brown


Product Benefits: Volumizing, Conditioning


Special Feature: Waterproof


Brand: Rimmel


Item Form: Liquid


Product Dimensions ‏ : ‎ 5.51 x 4.76 x 0.83 inches; 1.13 ounces


Item model number ‏ : ‎ 99350137216


Manufacturer ‏ : ‎ Coty Inc.


Country of Origin ‏ : ‎ USA


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, Aug 20

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Similar Products

Top Amazon Reviews

    • This Mascara does not give you Panda Eyes
Color: 02 Black Brown Size: 0.23 Fl Oz (Pack of 1)
I’ve been searching forever for a mascara that checks all the boxes, and Rimmel London KIND & FREE Mascara absolutely delivers. Here’s why: 1. No Panda Eyes: This mascara truly lives up to its promise. It stays put all day without smudging, so no more dark under-eye circles making you look like a panda! 2. Lightweight Formula: It feels weightless on the lashes, even with multiple coats. You get volume without that heavy, clumpy feeling. 3. Good-for-You Ingredients: The vegan formula is a huge plus. It’s free of harmful ingredients, which makes it a guilt-free addition to my makeup routine. 4. Waterproof but Gentle: Despite being waterproof, it’s easy to remove without tugging or irritation, which I appreciate. 5. Affordable: For the quality, this mascara is very reasonably priced. Overall, Rimmel London KIND & FREE Mascara is a win-win. Highly recommend! ... show more
Reviewed in the United States on November 30, 2024 by Daniela H.
    • Excellent & Clean Mascara
Color: 02 Black Brown Size: 0.23 Fl Oz (Pack of 1)
Review Image by Brit Witcoff Brit Witcoff
I love this formula! It glides onto my lashes smoothly and without any smudges or flakiness. This mascara is just what I wanted and at a fraction of the price compared to other *clean* brands. I like the black brown tone for a less dramatic look that can be easily worn daily. The brush helps coat my lashes and separates them too. With a bit of a curl from my curler I find a good amount of volume. I am wearing a lash serum underneath so that really helps to condition my lashes before applying the mascara. Such a great purchase. I immediately knew this would be good once I used it for the first time. I’ve been wearing this for 10 hours and no smudges, flakes, or irritation! ... show more
Reviewed in the United States on September 8, 2024 by Brit Witcoff Brit Witcoff
    • Goes on easily and look good.
Color: 02 Black Brown Size: 0.23 Fl Oz (Pack of 1)
Really like the lightweight coverage of this mascara. It is important to me that it not have particles like some of the "lengthening" mascaras because those particles can get in your eyes and cause irritation. This product does not irritate my sensitive eyes and comes off easily with soap and water. It does smear or run in the hot Florida sun if you are sweaty or greasy with sunscreen, but at least it is vegan and easy clean up. ... show more
Reviewed in the United States on September 14, 2024 by Amazon Customer
    • Good hypoallergenic mascara
Color: 02 Black Brown Size: 0.23 Fl Oz (Pack of 1)
I stopped being able to use most mascaras and needed something hypoallergenic! This one is great. It goes on well but can get gloopy, so it helps make sure you replace it regularly. I layer it with another hypoallergenic mascara (elf) that is less effective but helps separate.
Reviewed in the United States on February 8, 2025 by Amy
    • Trying to stay away from too many cancer causing ingredients.
Color: 02 Black Brown Size: 0.23 Fl Oz (Pack of 1)
So far this is the nicest mascara without too many cancer causing ingredients , that I have tried It is pretty much clump free . It stays on all day ok . I’m still searching for a more natural option . But I will order this again if I can not find a better one .
Reviewed in the United States on January 5, 2025 by I.N
    • Nice but flakes
Color: 02 Black Brown Size: 0.23 Fl Oz (Pack of 1)
Nice but definitely flakes as the day goes on. Doesn’t irritate my eyes which is good though.
Reviewed in the United States on May 5, 2025 by Amazon Customer
    • Unbelievable
Color: 02 Black Brown Size: 0.23 Fl Oz (Pack of 1)
I saw this on sale for 300 So I thought what do I have to loose. I am ashamed to say how much I've spent in researching and over priced promises. I tried this mascara and I'm hooked. Its good for your lashes. Doesn't clump and Its not heavy but very natural. Plus its waterproof and easy to removed. I never do reviews but I had to do a shout out on this wonderful mascara 😍 ... show more
Reviewed in the United States on November 9, 2024 by Happy lash
    • Most disappointing mascara ever!
Color: 02 Black Brown Size: 0.23 Fl Oz (Pack of 1)
This is my second attempt at writing a review because Amazon refused to publish my first one for some reason. I wish I would have had something on us to read before I bought it! All I said is it was a very disappointing product that clumped and flaked off your eyelashes onto your skin. I cannot recommend this and I threw it in the trash. It wasn't worth me sending it back. We'll see if this gets published! ... show more
Reviewed in the United States on May 13, 2025 by Criley

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