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Maidenform Women's Love the Lift Underwire Demi Bra, Smoothing Lace-Trim Bra with Push-Up Cups

  • Based on 9,332 reviews
Condition: New
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Availability: Only 10 left in stock, order soon!
Fulfilled by Amazon

Arrives Thursday, Aug 7
Order within 20 hours and 1 minute
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Size: 32C


Color: Rising Smoke/Gentle Peach


Description

Amplify your assets with our most uplifting underwire bra that pushes both up and in for red-carpet-worthy cleavage. This Love the Lift® push-up bra is brilliantly engineered to celebrate every curve and contour - all while creating a flattering look. Its plunging demi front will enhance even the most revealing neckline. You'll be delighted with the range of colors and styles, some with lace-accented cups, others with smooth cups and lace trim at the sides. Straps that convert from traditional straight to crisscross wear give you more versatility. This push-up demi bra is available in sizes 32A to 40D, so you're sure to find your perfect fit.

Item model number ‏ : ‎ DM9900


Department ‏ : ‎ womens


Date First Available ‏ : ‎ October 4, 2017


Manufacturer ‏ : ‎ Maidenform


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Thursday, Aug 7

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Comfy for everyday but pretty enough for date night!
Size: 38D Color: Black/Body Beige Lining
I love this brand. Maidenform is basically all I wear for bras now because they are so comfortable, breathable, soft, hold their shape in the wash and last for a long, long time. Even at department store full MSRP no sale prices they are worth it because they last for such a long time without the straps unraveling (except a few of their styles). So at these prices? Yes ma'am. Yes sir. Just Hell yes! This is not an ad, I did NOT receive this product for free to review or whatever either. I just love comfy bras after searching for them for a lifetime. ... show more
Reviewed in the United States on September 25, 2023 by BettyPageBombshell

  • The fire started coming out
Size: 38D Color: Black/Body Beige Lace
Up The bra feel great in a while, later two hours the wire started poking out
Reviewed in the United States on October 31, 2023 by Amanda

  • Highly recommend this flattering product for the wonderful fit and price! Purchase several colors.
Size: 36C Color: Black/Body Beige Lace
Highly recommend this flattering product for the wonderful fit and price! Purchase several colors.
Reviewed in the United States on October 24, 2023 by Kate

  • I wished for a bit more of a cup size increase
Size: 34B Color: Black/Body Beige Lining
This bra is really pretty and fits great. I was hoping it would help with the illusion of being full chested, but is worth the money.
Reviewed in the United States on October 9, 2023 by Samantha

  • It’s convertible
Size: 38D Color: Black/Body Beige Lining
I don’t have any everything perfect
Reviewed in the United States on October 20, 2023 by Genet

  • Beautiful, sexy, true to size. Perfect for the medium girls.
Size: 34B Color: Black/Body Beige Lace
I rarely write reviews, but had to share that this bra is beautiful, and is so very comfortable. It far exceeded my expectations, and it is nicer than bras that I have paid three times more for. The fit is true to size. I am a size 34B and it is very flattering.
Reviewed in the United States on October 13, 2023 by Jacqueline A. Williams

  • good value
Size: 38B Color: Black/Body Beige Lining
I'm a 38 B cup but my cup is over runneth. Needed a cup size bigger....It bulged over.
Reviewed in the United States on October 5, 2023 by Amazon Customer

  • Comfy and cute
Size: 38C Color: Black/Body Beige Lining
This bra was super comfortable and shaped nicely. I needed an everyday bra that fit with swooped tops and this did the trick and for this price it’s honestly an unbeatable bra. I wanna buy it in all the basic colors as it fit great and looked great under my clothes.
Reviewed in the United States on October 8, 2023 by Wrohas

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