Search  for anything...

LAUNCH: The Blueprint for Building a Profit Focused Partnership Program in 90 Days

  • Based on 0 reviews
Condition: New
Checking for the best price...

Buy Now, Pay Later


As low as $4 / mo
  • – 4-month term
  • – No impact on credit to apply
  • – Instant approval decision
  • – Secure and straightforward checkout

Ready to go? Add this product to your cart and select a plan during checkout.

Payment plans are offered through our trusted finance partners Klarna, Affirm, Afterpay, Apple Pay, and PayTomorrow. No-credit-needed leasing options through Acima may also be available at checkout.

Learn more about financing & leasing here.

Free shipping on this product

This item is eligible for return within 30 days of receipt

To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.

To initiate a return, please visit our Returns Center.

View our full returns policy here.


Availability: 20 left in stock
Fulfilled by Audible,

Arrives Apr 29 – May 3
Order within 13 hours and 42 minutes
Available payment plans shown during checkout

Protection Plan Protect Your Purchase
Checking for protection plans...

Description

In today's interconnected global economy, strategic partnerships have become essential for sustainable growth. Leading organizations recognize this shift: over 95% of Microsoft's annual revenue flows through its partner ecosystem, demonstrating the transformative power of collaborative business models.Traditional customer acquisition methods are losing effectiveness. Rising costs, market saturation, and widespread resistance to cold outreach—across email, phone, and social media—have rendered conventional "top of funnel" tactics increasingly obsolete. Customers simply tune out.This paradigm shift explains why 76% of CEOs surveyed by Accenture predict their business models will be unrecognizable within five years. These leaders are pivoting from direct sales strategies to partnership ecosystems that deliver measurable benefits: accelerated sales cycles, larger deal sizes, higher close rates, and improved customer satisfaction.Despite these compelling benefits, 70-95% of B2B partnerships fail. The primary cause? Absence of a structured, proven methodology.Launch presents the PARTNERNOMICS Quick Launch methodology—a systematic 10-step framework for building a profit-focused partnership program in 90 days. Rather than experimenting with untested approaches, you will learn the method validated by more than 4,400 companies across 97 countries.Since founding PARTNERNOMICS in 2014, Dr. Mark Brigman has led this international advisory firm to help thousands of companies achieve exponential growth by transforming how they collaborate, compete, and create value in the marketplace.PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio. Read more

Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Apr 29 – May 3

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Practical Guidance for Building Partnerships That Perform
Format: Paperback
Reading Launch, I was struck by how grounded and usable it feels. Mark Brigman brings real operating experience to the page, translating what’s often an abstract idea — “strategic partnerships” — into a clear, repeatable process leaders can apply quickly. The book balances structure with realism. It acknowledges the complexity of partnerships while still offering a straightforward 10-step roadmap that keeps revenue and alignment front and center. I especially appreciated the emphasis on execution and shared accountability. This is a strong resource for leaders who want partnerships to become a reliable growth channel, not just another initiative competing for attention. ... show more
Reviewed in the United States on January 23, 2026 by Kami Schiller

  • A Must Read for Leaders Tranforming the GTM Ecosystem
Format: Paperback
We’ve all heard the old catch phrase… “Don’t ever leave money on the table.” Yet in our t”our current time and over the past 2 decades, legions of sellers in multiple industries do this every day. Why? They don’t know how to leverage the indirect channels vs their own direct sales teams. In Mark Brigmans’s latest book - LAUNCH, what you get is a dive into a proven data driven 10-Step process to not only “launch” but sustain profitable GTM partnerships for the long haul. Anyone in sales, marketing, business development, etc. will need a system like this. For too long, alliances and partnerships have been relationship based and ancillary vs primary GTM motions. Mark demonstrates how the script flips when leaders can embrace a new ecosystem OS, and in my long experience in this space, PARTNERNOMICS is right at the top. In addition to the book, PARTNERNOMICS offers amazing courseware and certifications. These are increasingly sought after credentials for serious practitioners in the art and science of GTM ecosystems. ... show more
Reviewed in the United States on December 8, 2025 by mary davidson

  • Essential book for partnership professionals
Format: Paperback
LAUNCH is a highly practical and well-structured resource for partnership professionals responsible for designing, operating, or scaling partner programs. Mark Brigman approaches partnerships as a disciplined growth function, grounded in repeatable processes rather than intuition or ad-hoc execution. The book’s core strength lies in its emphasis on clear program blueprints. As partner ecosystems grow in complexity, success depends on having defined operating models, governance, incentives, and enablement frameworks. Brigman provides concrete guidance on how to architect these elements in a way that supports scale and consistency across markets and partner types. This makes LAUNCH particularly valuable for leaders transitioning from traditional channel models to modern partner ecosystems, or for teams formalizing partnerships as a core go-to-market motion. For anyone serious about partnerships as a profession, not an informal extension of sales, LAUNCH is essential reading. ... show more
Reviewed in the United States on December 18, 2025 by Pablo Hanono

  • Starting 2026 with a proven plan!
Format: Paperback
A Must Read for Business Executives & Sales Pros LAUNCH is a no-nonsense, immediately actionable guide that cuts through the partnership hype and delivers a proven system my company can implement. What impressed me most was Brigman's refusal to waste my time with theoretical fluff; instead, he provides a disciplined 10-step framework that gave me everything necessary to build a revenue-generating partnership program in 90 days. He is right: "The fastest route to your next customer is through their trusted network." Launch shares a detailed recipe of how to turn partnership ecosystems into a revenue engine. ... show more
Reviewed in the United States on December 22, 2025 by Chris Martin

  • Highly Recommended For Anyone Interested In Growing With Partnerships
Format: Paperback
Recommend this book to CEOs, Leaders, Marketers, Entrepreneurs or anyone serious to learn more about partnerships. This book is also a great reminder that partnerships start after the “yes” LAUNCH reinforces that strong partnerships aren’t about volume, but about true alignment, proper incentives, and consistent communication. Most partnerships don’t fail- they fade due to lack of execution. What I appreciated most is how practical this book is. It turns relationship-driven thinking into a system that actually scales. If you build partnerships and wonder why some stall after early excitement, this is a valuable read. ... show more
Reviewed in the United States on December 18, 2025 by Madison's Mom

  • Vs. Organic growth or acquisition, you should consider this growth accelerator.
Format: Kindle
If you’re a business leader, entrepreneur, or anyone looking to grow through collaboration, Launch is worth your time. It’s practical, clear, and gives you a roadmap for making partnerships a core part of your strategy.
Reviewed in the United States on January 12, 2026 by Craig A Jordison

  • The most practical and structured partnership framework I’ve seen
Format: Kindle
If you work in GTM, sales, partnerships, or you’re building anything that relies on ecosystem influence, this book is a must-read. Most partnership content is either too theoretical or too tactical. This one sits exactly in the middle: it gives you a clear, repeatable framework while still staying practical. What stood out to me the most is how well the book explains the sequence of a profit-focused partnership motion. No fluff, no corporate jargon – just real structure you can apply immediately. As someone who works deeply in relationship-led growth and Go-To-Network strategy, I can say that the principles here align with what actually works in the field. If you want a simple blueprint that helps you think clearly about partnership readiness, execution, and long-term value, this is probably the cleanest one on the market. Highly recommended. ... show more
Reviewed in the United States on November 29, 2025 by Marko Djoric

Can't find a product?

Find it on Amazon first, then paste the link below.
Checking for best price...