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Mattel Disney Toys, Ariel Fashion Doll with Signature Outfit, Inspired by Disney’s The Little Mermaid Movie

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This item's return window has been extended for the holiday season: Returnable until Jan 31, 2026

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Availability: Only 1 left in stock, order soon!
Fulfilled by Amazon

Arrives Nov 19 – Nov 23
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Features

  • Inspired by Ariel from Disneys The Little Mermaid, the Mermaid Ariel doll captures her signature look from the film!
  • Ariel fashion mermaid doll is posable and wears an ombre-colored mermaid tail with a glitter fin!
  • She features her signature long red hair that celebrates the beauty of natural hair for styling fun!
  • Fans can collect all the Disney The Little Mermaid dolls to imagine adventures above and below the waves! Each sold separately, subject to availability.
  • Makes a perfect gift for kids to play out their favorite Disney The Little Mermaid scenes or make up their own exciting adventures!

Description

Meet dolls from Disney's newest theatrical, The Little Mermaid! The posable Mermaid Ariel doll is shown with her signature mermaid tail and features long hair for endless styling fun. Fans will love re-creating their favorite movie moments or imagining new adventures with Ariel under the waves. Doll cannot stand alone. Colors and decorations may vary.

Product Dimensions: 2.12 x 5.25 x 12.75 inches


Item Weight: 6.3 ounces


Item model number: HLX08


Manufacturer recommended age: 3 years and up


Release date: April 23, 2023


Department: Unisex-Adult


Manufacturer: Mattel, Inc.


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Nov 19 – Nov 23

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • A Perfect Gift for Little Mermaid Fans!
I bought this Ariel Fashion Doll for my toddler's 4th birthday, and it was an absolute hit! She adores Ariel, so seeing her favorite character brought to life in such a beautiful doll made her day extra special. The doll is well-made, with vibrant colors and details that perfectly capture Ariel’s iconic look from The Little Mermaid. The signature outfit is stunning, with glittery accents that sparkle just like my toddler imagined. The doll's hair is soft and easy to style, allowing for hours of imaginative play. What I love most is that the doll is the perfect size for little hands. It's lightweight and durable, so it holds up well to enthusiastic play sessions. My daughter carries it everywhere and loves creating her own underwater adventures with Ariel. This doll would make a wonderful gift for any child who loves Disney or The Little Mermaid. It’s well worth the price for the joy and excitement it brings. Highly recommend for birthdays, holidays, or just as a surprise for a little Disney fan! ... show more
Reviewed in the United States on January 18, 2025 by Kisha J.

  • Lovely Ariel Doll—Overall Very Happy
I bought the Mattel Disney Ariel Fashion Doll with Signature Outfit for my daughter who loves The Little Mermaid, and overall we’re really happy with it. The doll’s hair is soft and easy to brush, and the outfit is bright and detailed—very close to the movie look. Ariel stands well on her own and feels sturdy enough for regular play, which is a big plus. The only minor downside is that some of the smaller details on the outfit feel a little delicate, so I remind my daughter to be gentle when dressing and undressing her. Other than that, it’s been a hit in our house. If your child is a fan of Ariel, this is a fun and nicely made doll to add to their collection. ... show more
Reviewed in the United States on September 14, 2025 by shjen

  • Little Mermaid
The Mattel Disney Toys, Ariel Fashion doll is a delightful representation of everyone's favorite mermaid princess. She is undeniably a fun toy, perfect for recreating underwater adventures or imaginative land excursions. The figure quality is excellent, with beautiful details in her iconic outfit and a charming face sculpt that truly captures Ariel's spirit. This doll offers fantastic gift value for young Disney fans and collectors alike, bringing a beloved character to life. With typical play, her construction suggests good durability, ready for many hours of magical storytelling. Her standard fashion doll size makes her compatible with other dolls, expanding play possibilities. Ariel's classic design perfectly embodies her adventurous and curious character quality, making her a treasured addition to any collection. ... show more
Reviewed in the United States on June 10, 2025 by Mr. T

  • Toys
The most beautiful mermaid barbie it was a cute gift for a friend daughter and a very reasonable price
Reviewed in the United States on August 25, 2025 by Bertha

  • Quality Ariel doll
Beautiful mermaid Ariel barbie. Daughter loves it. Perfect gift for Little Mermaid fans.
Reviewed in the United States on July 18, 2025 by Kerri

  • Nice play-line doll with unusual but beautiful face sculpt
What a charming doll! Her hair is so voluminous and interesting with braided strands, and her face has unusual features - exotic and quite lovely with a serene expression. The arms move laterally and rotate at the shoulders but don't have any other articulation. The hip area has articulation, allowing the doll to sit with the tail straight out (there's no articulation in the "knee" area). The tail sculpting is nicely detailed with side fins, and the tail fin is especially large and ornately sculpted - very pretty. This doll is a great play-line item, especially for folks who like the Disney live-action Little Mermaid movie. I never saw the movie but thought the face sculpt was an accurate rendition of the actress who played the title role. Overall, for the price I paid (on sale for less than $10), this is a really nice doll - wanted it just for the head to swap onto an articulated body with legs. However, I will use this mermaid body in a custom project (won't let it go to waste!). Very happy with this purchase - she arrived new in boxed in perfect shape! ... show more
Reviewed in the United States on March 11, 2024 by DW

  • Granddaughter loves it!
Beautiful & hardy.
Reviewed in the United States on August 11, 2025 by Lee Z

  • Gorgeous Doll! Beware the hair!
First and foremost, I think the design team did an absolutely amazing job of capturing Halle Bailey’s essence into this Ariel doll! While opening however, I noticed a difference in the quality of the Saran part of the hair. I’m not sure if it is a manufacturer defect on mine specifically, but whatever tool they used to crimp the hair, made it feel coarse, dry and burnt. There was a major difference when I compared it to my other Ariel doll’s that I’ve recently bought. You can’t really notice it in the picture because of the several boil washes (and an unfortunate hair straightening accident on my part to perfect the factory hair quality). But just be aware that not all Ariel dolls will have that soft feel to their hair. ... show more
Reviewed in the United States on April 26, 2023 by Tyler Diaz Tyler Diaz

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