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wet n wild Photo Focus Matte Foundation Stick Makeup, Classic Ivory | Vegan & Cruelty-Free

  • Based on 14,084 reviews
Condition: New
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$4.10 Why this price?
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Availability: In Stock.
Fulfilled by Amazon

Arrives Wednesday, Jun 25
Order within 14 hours and 19 minutes
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Color: Classic Ivory


Size: 1 Count (Pack of 1)


Features

  • A panel of women were tested in a controlled environment simulating seven different lighting scenarios with professionally applied foundation, concealer and powder.
  • Suitable for normal, dry and combination skin
  • Infused with Argan Oil and Sunflower Seed Oil to moisturize skin
  • Cruelty-free, gluten-free, talc-free and fragrance-free, vegan

Description

Slay all day and play all night in this long-lasting, multi-tasking cover stick; currently available in 21 widespread shades that are flattering to a wide range of skin tones. The Photo Focus Stick Foundation delivers long lasting coverage in a breakthrough, lightweight, multi-dimensional formula that applies to a flawless semi-matte finish. Infused with Argan and Sunflower Seed oils for intense moisture and seamless bendability, the Photo Focus Stick Foundation perfects your complexion and boosts your confidence to have you looking and feeling great from sunup to sundown. Consumer tested under seven lighting conditions for flawless wear and no-filter Insta-worthy selfies. Go ahead, choose the Photofocus Stick Foundation as your new foundation BFF! We promise, the Photo Focus Stick Foundation will NOT disappoint!

Item Form: Stick


Color: Classic Ivory


Skin Type: Combination


Finish Type: Semi-Matte


Recommended Uses For Product: Face Makeup,Mattifying


Product Dimensions ‏ : ‎ 1.26 x 1.26 x 3.35 inches; 1.44 ounces


Item model number ‏ : ‎ 853B


UPC ‏ :


Manufacturer ‏ : ‎ Markwins Beauty Brands


Country of Origin ‏ : ‎ China


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, Jun 25

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Good coverage. Good price.
Color: Soft Ivory Size: 1 Count (Pack of 1)
This works well and hard to find in stores. If used daily I estimate it will last you 3 months depending on coverage. Great under eyes and I have vitiligo on my face helps blur the noticeable discoloration
Reviewed in the United States on July 15, 2024 by CHRISTINE NYARI

  • This is a fantastic foundation!
Color: Classic Ivory Size: 1 Count (Pack of 1)
I’ll admit that I enjoy looking at instagram and tik tok influencers. I’ve used this foundation before but bought it in a shade too light for my skin and so I returned it (thank you amazon for being so great about returning and exchanging!) I found my correct color and I kid you not, this little makeup stick is as good as most any high end brand. I love how it looks and feels and that you can build the coverage. I put on a light amount for day to day, but I build it up more for an event or evening out and it looks so good. I’ve received many compliments and had people ask me where I got it.. they are blown away when I tell them it’s wet n wild and costs under $5.00!!! Try it, you won’t be disappointed! For reference, I’m 50 years old with combination skin. ... show more
Reviewed in the United States on April 25, 2024 by Tracy K

  • Flattering upon application, doesn't slay all day and play all night
Color: Soft Beige Size: 1 Count (Pack of 1)
The Wet n Wild Photo Focus is a good option for a moisturizing stick foundation (not necessarily my favorite type of foundation), but it's hard to complain when it's retail price is $5. It looks nice once applied, it blends well, doesn't oxidize/change color, but it's not a long lasting foundation and end up emphasizing the fine lines. The foundation applies and blends wonderfully with fingers, sponges and buffing brushes; personally I prefer to use my fingers, as warming the product works better for me. The coverage is light-medium and cannot be build up without looking cakey; I really need a concealer for my under eyes and to spot correct any flaws I want to cover. Freshly applied the foundations looks very good, a natural satin finish, flattering in different lighting (outside, bathroom, office) and slightly blurred/perfected. Although it's an wax and oil-based formula, it didn't caused my clogged pores or breakouts. My biggest issue with the foundation is that while it looks amazing once applied, it's not long lasting. I have combination skin and 3-4 hours after application the foundation starts migrating throughout the day, disappearing from my jaw and mouth, settling into creases (smile and frown lines) and looking messy. I do set it with powder and blot later during the day, but it doesn't help. Maybe it would last longer on someone with dry skin, but I'm not really that oily. The `Soft Beige` shade is a good shade for me, but `Vanilla Beige` was also pretty close (to the point I think it's useless in the line to have both shades). It's maybe more of a summer shade (I don't get too tanned, but I spend time outdoors), but it's not too dark I couldn't wear it at my palest. It doesn't oxidize or change color once applied. The shade is yellow and warm enough for my undertone, without looking unnatural. For reference, I'm light-medium with warm yellow undertone (MAC NC20, Becca Buff/Buttercup, Estee Lauder 1W2/2W1, Maybelline Natural Ivory, Too Faced Vanilla). ... show more
Reviewed in the United States on August 23, 2019 by Ana Maria Ana Maria

  • So convenient!
Color: Soft Ivory Size: 1 Count (Pack of 1)
I chose this foundation stick because I'm tired of using the liquid products. It was kind of tricky choosing the correct color tone for my skin but I believe the one I chose was perfect. The thickness of the foundation was perfect. Liquid foundations always see too thin and I don't like having to put too much other products on before applying foundation. I never really put on make up since I'm always at work but this foundation stick saved me so much time. I finally used it and had the time to really test the product a few days ago. During hot weather, even if I'm just standing still, I'll be sweating profusely. Other products don't really stay on for me. When I sweat, you can see a combination of sweat beads + foundation on my nose. It's so gross, I just try to stay away from any foundation. But this foundation stick, this product proved to me that there is still hope for me. I don't think it's waterproof but it stayed on well enough to save from embarrassment. It was only 78° when I used it a few days ago. I'll try again when it's warmer than 78° and update my review. ... show more
Reviewed in the United States on June 16, 2024 by Kou Xiong

  • Nice Texture. Smooth Finish.
Color: Vanilla Beige Size: 1 Count (Pack of 1)
Good Product. Wears nicely on the skin. Just double check the color options when ordering. I ordered the shade I usually buy in the store, but it was a bit off. Otherwise, very blendable and lightweight, not cakey looking.
Reviewed in the United States on August 5, 2024 by Dr. Moni

  • Decided to give it a try and not disappointed.
Color: Soft Ivory Size: 1 Count (Pack of 1)
There are so many foundations on the market these days,....many quite expensive. I had just ordered and received the Wet n Wild skin tint and I liked it very much. I am retired now so not looking for a full face of makeup every day.....so this matte foundation stick is another alternative when I want a minimal application. Chose Soft Ivory so I can use it as a concealer too....easy to dab on with a sponge and it applies nicely. Not greasy like some foundation sticks can be. I like to have a few options that I can keep in my suitcase that will be suitable when away too. ... show more
Reviewed in the United States on July 19, 2024 by jennifer

  • Super camo
Color: Porcelain Size: 1 Count (Pack of 1)
I was actually looking for a coverall stick that wet'nwild used to make when I found this. Decided to give it a go, and it's great! It's super easy to apply, and blend into your skin without looking cakes. Definitely a new favorite.
Reviewed in the United States on August 22, 2024 by Sara Wildasin

  • Pretty good
Color: Classic Ivory Size: 1 Count (Pack of 1)
Goes on smoothly, not greasy, sits well on my (mature, lol) skin. It is a bit lighter shade than I expected, but not too much to use. I did have to take off one star because it's just too delicate. The stick was broken before I even got it - the first time I opened it, half of it popped out. I jammed it back in, but I'm very careful with it. ... show more
Reviewed in the United States on February 22, 2024 by Christine S.

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