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wet n wild Photo Focus Dewy Liquid Foundation Makeup, Amber Beige

  • Based on 10,515 reviews
Condition: New
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Availability: In Stock.
Fulfilled by Amazon

Arrives Friday, Feb 6
Order within 1 hour and 19 minutes
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Color: Amber Beige


Features

  • YOUR SKIN, ONLY BETTER: Our high-performing, skin-perfecting foundation is formulated with a matte, light-diffusing complex to help prevent white cast in photos & deliver a radiant-looking complexion.
  • SELFIE-APPROVED FOUNDATION: Color matched for all undertones with a matte, second-skin finish, this foundation delivers buildable coverage for a flawless-looking complexion in any kind of light.
  • BEST FACE FORWARD: From bronzer & blush to primer, highlighter, natural finish powder, & concealer, we've got you covered & photo ready for your next big thing. You've met your true makeup match!
  • ALWAYS CRUELTY FREE: We are 100% cruelty free, & always have been! We also carry vegan makeup & tools such as foundation, nail polish, contour palettes, lipstick, makeup brushes & more.
  • STAY WILD: We are the trusted beauty destination for beauty lovers of all ages, ethnicities, skin colors, & economic statuses. No matter who or where you are in life, we have a product for you!

Description

The newest innovation to the cult-favorite photo Focus franchise: dewy foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily buildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, This moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.

Item Form: Cream


Color: Amber Beige


Skin Type: Combination


Finish Type: Dewy


Recommended Uses For Product: Face Makeup


Product Dimensions ‏ : ‎ 1.1 x 1.38 x 3.62 inches; 0.29 ounces


Item model number ‏ : ‎ 1111529


UPC ‏ :


Manufacturer ‏ : ‎ Markwins Beauty Brands


Country of Origin ‏ : ‎ USA


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Friday, Feb 6

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Fantastic foundation
Color: Cream Beige
Discovered this foundation after an influencer compared it to very high end products. This product delivers. High end results without the price. Does what it says. Sheer and light, yet has excellent coverage. Moist, not greasy. (I do use a foundation brush to apply) Lasts. True skin color. Find your match and save a ton of money! ... show more
Reviewed in the United States on March 1, 2024 by JC

  • Natural looking foundation
Color: Shell Ivory
This is my go to foundation. The staying power is great and it makes my skin look really natural. I like that it almost gives off your skin but better and it can also be built up to more coverage. I love this product! The price is also amazing.
Reviewed in the United States on January 23, 2024 by Allison

  • Not for me but nice quality
Color: Nude Ivory
For background, I am over 55 and my skin is pretty fair. I usually choose a foundation about 1 or 2 steps up from the fairest shade. I picked Nude Ivory. This was FAR too light for me - if I wanted to use it, I would need at least 2 shades darker. I also usually like a foundation that is fairly runny, as I just need to even out the tone but don’t need heavy coverage. The texture of this foundation is a little heavy for me. I like the dewy finish and it feels moisturizing. Giving 4 stars because it is not something I will purchase again but the product is good. I may use it for concealer, or to mix with summer foundations and lighten them up. ... show more
Reviewed in the United States on October 28, 2023 by FancyNancy

  • Former Makeup Snob and Wet and Wild is the WINNER
Color: Golden Beige
For years and years I spent a fortune on foundation - I thought I give this a try and wow am I impressed. It has buildable coverage, creamy dewey texture which I love!! I can't believe its taken me this many years to find the perfect foundation. For the price it is really fantastic - and honestly I would pay double/triple its that good. I have more mature skin and it does NOT crease, cake in my wrinkles -its the perfect texture. - my 30 YO daughter also switched to Wet and Wild. She took it upon herself to use "borrow" mine and is hooked as well. ... show more
Reviewed in the United States on February 18, 2024 by Lori

  • Nice foundation
Color: Soft Beige
This foundation is easily applied and blended, with buildable color. Looks great on aging skin giving it a slight dewy look and doesn’t amplify fine lines. It does oxidize slightly throughout the day, but it is an amazing product, at a steal of a price
Reviewed in the United States on February 10, 2024 by D. FLORIO

  • This is not a dewy foundation.
Color: Shell Ivory
This is not a dewy foundation . The color is nice and does give decent coverage but this is very opaque and lifeless. I have to add an oil or MAC strobe to give this any type of a luminous look.
Reviewed in the United States on December 25, 2023 by Cat

  • My go to
Color: Cream Beige
I tried this foundation in Creamy Beige and I love it. I usalldo matte but decided on the dewy version it looks so natural. It feels light on the skin and not heavy which was done of the reasons I hate foundation and did not wear it but this is great. I use the Rimmel stay matte power last all day. I work from 8 to 5 and it last. Looks like sjin but better. I am 37 years old and it works perfectly. I highly recommend. ... show more
Reviewed in the United States on February 28, 2024 by Jenny

  • Full coverage 1/4 the cost!!
Color: Soft Ivory
I absolutely love this brand I remember my mom strictly using this brand when I was growing up and in glad I've found my way here because guys this stuff is amazing! You get a full coverage without caking and breaking out is great for sensitive skin all day everyday wear!
Reviewed in the United States on March 1, 2024 by Brittany steinhofer Brittany steinhofer

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