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wet n wild Photo Focus Dewy Liquid Foundation Makeup, Soft Beige (Packaging May vary)

  • Based on 12,116 reviews
Condition: New
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$5.47 Why this price?
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Returnable until Jan 31, 2025

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Availability: In Stock.
Fulfilled by Amazon

Arrives Wednesday, Jul 2
Order within 14 hours and 19 minutes
Available payment plans shown during checkout

Color: Soft Beige


Style: Foundation


Features

  • YOUR SKIN, ONLY BETTER: Our high-performing, skin-perfecting foundation is formulated with a matte, light-diffusing complex to help prevent white cast in photos and deliver a radiant-looking complexion.
  • SELFIE-APPROVED FOUNDATION: Color matched for all undertones with a matte, second-skin finish, this foundation delivers buildable coverage for a flawless-looking complexion in any kind of light.
  • BEST FACE FORWARD: From bronzer and blush to primer, highlighter, natural finish powder, and concealer, we've got you covered and photo ready for your next big thing. You've met your true makeup match.
  • ALWAYS CRUELTY FREE: We are 100 percent cruelty free, and always have been. We also carry vegan makeup and tools such as foundation, nail polish, contour palettes, lipstick, makeup brushes and more.
  • STAY WILD: We are the trusted beauty destination for beauty lovers of all ages, ethnicities, skin colors, and economic statuses. No matter who or where you are in life, we have a product for you.

Description

The newest innovation to the cult-favorite photo Focus franchise: dewy foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily buildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, This moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.

Item Form: Cream


Color: Soft Beige


Skin Type: All


Finish Type: Dewy


Recommended Uses For Product: Face Makeup


Product Dimensions ‏ : ‎ 1.1 x 1.38 x 3.62 inches; 0.29 ounces


Item model number ‏ : ‎ 1111522


UPC ‏ :


Manufacturer ‏ : ‎ Markwins Beauty Brands


Country of Origin ‏ : ‎ Thailand


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, Jul 2

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Love the formula!
Color: Porcelain Style: Foundation
It's moisturizing, light, glowy, and has buildable coverage without being too patchy or sticky. It doesn't settle in my creases, accentuate texture, or separate as the day wears on and my dry 34yo skin loves that! I have a fair olive complexion with a lot of yellow tones and the porcelain shade was a surprisingly perfect match for me. For the $5 sale price I purchased this for, I couldn't be happier. It performs on par with a lot of the more expensive foundations I've tried. ... show more
Reviewed in the United States on November 28, 2024 by Apple S. Apple S.

  • Great value
Color: Rose Ivory Style: Foundation
This foundation worked better than the more expensive brands. It went on smoothly and turned my skin flawless and natural looking. I got a light color for winter and slightly darker one for summer.
Reviewed in the United States on December 14, 2024 by Viet Le

  • You can't beat the price.
Color: Rose Ivory Style: Foundation
It's reasonable quality and I don't think it has too many chemicals. Outstanding value. But it does feel a little too coating. Almost a little sticky. Decent color and coverage and I'm pretty picky. It'll last forever.
Reviewed in the United States on September 21, 2024 by Super Cali

  • Best liquid foundation ever and best price!!
Color: Classic Beige Style: Foundation
I have tried many different brands and this one is by far the very best and full coverage too!! Love the dewy classic beige. Try it and see for yourself you can’t go wrong especially for the great price!!! Definitely a five star!!
Reviewed in the United States on November 22, 2024 by Lee

  • Pleasantly surprised!
Color: Shell Ivory Style: Foundation
I’m going to be honest, I was not expecting much when I purchased this foundation. After all, it is very inexpensive. It is my new favorite, though! It goes on so nicely, the coverage is great and leaves me with a dewy finish. I’m 49 and the product works great! I use a makeup sponge and it blends so nicely and evenly and a little goes a long way. This foundation is better than more expensive brands I’ve used in the past. ... show more
Reviewed in the United States on October 10, 2024 by Raupatu

  • Difficult to find my shade, BUT I love the dewy foundation on my skin though.
Color: Bronze Beige Style: Foundation
I’m disappointed I ordered the wrong shade, but I guess you can say the amazon “try it on live” feature isn’t perfect and needs work. Besides the incorrect shade, I will say I love how the dewy foundation looked like on my skin. It felt lightweight and not cakey looking. I would order wet n’ wild products again, but only if I find the correct shade. I may try in-store, but definitely worth the buy if you’re looking for a product that looks great on skin. ... show more
Reviewed in the United States on November 29, 2024 by Ash

  • WILL BUY AGAIN
Color: Soft Ivory Style: Foundation
I love the coverage because it really does look "dewy" and not cakey. I like the applicator stick that's attached to the lid because I use a cosmetic sponge on it and my hands never have to touch the foundation. I'll definitely buy again but next time I'll buy one shade darker.
Reviewed in the United States on November 11, 2024 by Sherrie

  • Amazing foundation
Color: Soft Beige Style: Foundation
I love this foundation. For years, I used ESTÉE Lauder Double Wear but this one has better staying power, looks great w and without primer and overall feels and looks incredible
Reviewed in the United States on November 25, 2024 by Elena Lazareva

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