Bold Uniq Purple Hair Mask - Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair - Remove Yellow Tones & Condition Dry, Damaged Hair - Cruelty Free & Vegan - 6.76oz
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Availability:
20 left in stock
Arrives
Sunday, May 24
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Features
- STAY ICY COOL BLONDE - The Bold Uniq purple hair mask for blonde, platinum, gray, or silver hair is the perfect gloss treatment for revitalizing color-treated hair. Removes brassiness and yellow tones while conditioning the hair at the same time.
- SAY NO TO DRY & DAMAGED HAIR - Strengthen color-treated hair with a hydrating formulation of natural oils like coconut and marula oil. This purple conditioning mask also provides the perfect lightweight hair mask for all hair types.
- NEUTRALIZE BRASSINESS - This is the perfect product for toning bleached hair that's gotten brassy over time. The purple - violet colored mask subtly neutralizes brass for blonde, platinum, gray, or silver colored hair.
- BLONDE HAIR, DO CARE - Protect your locks with a scientifically-formulated blonde toner that absorbs UV rays from the sun to protect hair against color-fade and maintain vibrancy for salon fresh, healthy-looking hair.
- PARABEN & SULFATE FREE - Stylists worldwide recommend this vegan bleached hair mask made with soy protein, vitamin B5, and super oils for high-quality, at-home hair care. Regular toning will strengthen dry, damaged hair.
Is Discontinued By Manufacturer : No
Product Dimensions : 3.54 x 4.33 x 2.95 inches; 10.58 ounces
Item model number : BLU00125
Manufacturer : Second Glance Beauty
Best Sellers Rank: #9,684 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #8 in Hair Color Refreshing Masks
#8 in Hair Color Refreshing Masks:
Customer Reviews: 4.3 4.3 out of 5 stars (53,661)
Item Form: Lotion
Hair Type: Dry
Product Benefits: Conditioning, Moisturizing
Scent Name: Citrus
Additional Features: Detangling
Package Type Name: Box
Hair Conditioner Type: Hair Conditioning Mask
Unit Count: 6.8 Fluid Ounces
Number of Items: 1
Item Dimensions: 3.54 x 4.33 x 2.95 inches
Liquid Volume: 6.76 Fluid Ounces
Item Weight: 10.58 Ounces
Size: 6.8 Fl Oz (Pack of 1)
Brand Name: BOLD UNIQ
Age Range Description: Adult
Manufacturer: Second Glance Beauty
Global Trade Identification Number: 74
Model Number: BLU00125
Manufacturer Part Number: BLU00132
Item Type Name: Purple Hair Mask for Blonde, Platinum and Silver Hair BOLD UNIQ by B Uniq Blue Masque to Reduce Brassiness and Condition Dry, Damaged Hair - Sulfate Free Toner (200 ml)
Material Features: Natural
Material Type Free: Paraben Free, Sulfate Free
Active Ingredients: Sodium Lauryl Sulfate
Special Ingredients: Natural Oils, Vegan, Cruelty-Free
Recommended Uses For Product: revitalize blonde hair, condition dry and damaged hair
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Sunday, May 24
Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
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Top Amazon Reviews
There were pro's and cons to all of the products in this combo pack, but overall I have to say that I love this shampoo and conditioner. The shampoo was unfortunately the most drying of any purple shampoo I've ever used (and I've used many), but in contrast, the conditioner was by far the most hydrating, so they definitely balanced each other out. After using the shampoo (which I actually applied to dry hair for more color depositing), and then followed by using the conditioner in the shower, my hair was soft, smelled great, and the tone was absolutely brilliant. Currently I'm embracing my gray, so my natural hair is growing in silver and the ends are still yellow/blonde. This turned all of my hair a silver color and reduced the transition line, and really brightened it up. I'm so impressed that I'll probably tell my colorist about this line, as she is always keen to learn about new purple shampoo products that she can tell others about and use herself. As far as the purple hair mask goes, I am really disappointed. I tried this about a week after using and loving the shampoo/conditioning combo, thinking that it would give it an extra boost of toning. It softened my hair ok, but the color was terrible, nothing like the other products. It definitely has more blue color in it, which can be seen before even applying the hair mask. After leaving it in for a few minutes and rinsing, I found that it had completely darkened my hair. Even my natural silver was muted and dull, all of the silvery brightness was gone. It made my hair not only look like dirty dishwater, but about 3 shades darker than before. I will never use the hair mask again, and I'm extremely disappointed in this particular product, especially after how well the original shampoo/conditioner worked and how much I loved it. Every product works differently on different hair types, but unfortunately I cannot recommend the conditioning hair mask due to the fact that the toning properties were drastically different than the other products, and made my hair look really dull and lifeless. This is really unfortunate, because all of these products should work together seamlessly, but they do not. However... as I said...the shampoo/conditioner combo is wonderful, and I will be telling everyone about it who is looking to transition to their natural grey or just trying to make their light blonde hair more pale/to remove the yellow tones. It brightens perfectly, and really creates/accentuates the silver highlights. These products are a bit pricy, but I honestly believe that they are well worth the cost because I know that I will not have to use them as often as other products I've tried. Other than the purple conditioning mask, I'm very very happy with this purchase.
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Reviewed in the United States on February 21, 2025 by Oscar Murillo
I’ve been having problems with my grey hair lacking luster, dull and yellowing which drives me crazy. Have to admit I was skeptical, but after reading some of the reviews and about the product, I decided to give it a try. So far I’ve used it twice and I have to admit it works awesome! The yellowing is gone and my hair looks shiny and has beautiful silver undertones and not just white. I will continue to be a customer and recommend it for anyone else having the same issues.
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Reviewed in the United States on April 16, 2026 by Tami
I love bold uniq for my hair, it tones down the yellow and leaves it silky soft.
Reviewed in the United States on May 5, 2026 by I have not gotten my product yet
The media could not be loaded. I honestly didn’t expect this to outperform my usual ColorCharm toner — but it actually did, at least in the beginning. I’m a natural blonde, and I’ve tried all the typical purple shampoos and toners out there, but blue toning products are what really work for my hair. This Bold Uniq purple hair mask lightened and neutralized the brassiness in my hair noticeably during the first few uses. Over time, I noticed it started to plateau — it didn’t keep lightening past a certain point, but that makes sense. It’s likely reached the level my hair can go without further lifting. Even though the lightening tapered off, I still use it every two weeks as a part of my maintenance routine. It keeps my hair looking fresh, cool-toned, and not overly processed. It also didn’t dry my hair out — which is huge — thanks to the added oils like coconut and marula in the formula. Another plus? It’s vegan, cruelty-free, and sulfate/paraben-free, which makes me feel better about using it regularly. If you’re blonde (natural or bleached) and struggling with stubborn brassy tones, this might be the toner that finally works for you. It won't keep lifting forever, but it does a solid job of tone correction and conditioning.
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Reviewed in the United States on September 28, 2025 by FamilyLuv
The media could not be loaded. This is my second time purchasing this product -I came back because of how well it worked however, I am going through some medical issues and my hair has changed a lot. My hair is dyed blonde with heavy grey at my temples and greying through out (currently covered). I have a medium thick strand with some wave. I do struggle with dry ends as I live in a very dry state. I used it on dry hair and left it on for about 7-8 minutes. I have a comparison photo below and a video of the product to show how it comes. Next time, I think I will leave it on a smidge longer as the results look good but somewhat patchy. I am confident this is due to timing and how I applied. Overall, even with the somewhat uneven result, I am really happy with it. My hair smells good, feels soft, and the color is far better. I have heavy greying at my temples and am maybe 1/3 grey through out, though currently dyed, I know from previous use it will absolutely make that grey shine so be mindful of that's not what you are trying to highlight. The product appears to be a dark blue/purple and goes on thick. Do not be shy! Lather away. Absolutely use the gloves and wipe away anything on your skin or you will be a smurf. Also, word of warning, be very mindful of any porous, light colored tiling, grout, clothing, towels, or countertop material as it will stain. Pros: Easy to apply/quick result Beautiful, platinum hue (on my hair type) Smells good Vegan material Soft/conditioned feel on my hair type (medium thickness/slight wave) Cons: Will stain skin and surfaces without care Appears some mixed results due to length of time varience in application
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Reviewed in the United States on November 6, 2025 by AlyssaE89