Search  for anything...
MACMILLAN

Meta-Luxury: Brands and the Culture of Excellence

  • Based on 30 reviews
Condition: New
Checking for the best price...
$64.98 Why this price?

Buy Now, Pay Later

As low as $10.83 / mo
  • – 6-month term
  • – No impact on credit to apply
  • – Instant approval decision
  • – Secure and straightforward checkout

Ready to go? Add this product to your cart and select a plan during checkout.

Payment plans are offered through our trusted finance partners Klarna, Affirm, Afterpay, Zip, Apple Pay, and Google Pay. No-credit-needed leasing options through Acima may also be available at checkout.

Learn more about financing & leasing here.

Free shipping on this product

FREE 30-day refund/replacement

To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

Availability: In Stock.
Fulfilled by Amazon
Arrives Tuesday, Aug 18
Order within 11 hours and 31 minutes
Available payment plans shown during checkout
Protection Plan Protect Your Purchase
Checking for protection plans...

Recently Viewed

Description

Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury through a unique series of conversations. Read more

Publisher ‏ : ‎ Palgrave Macmillan


Publication date ‏ : ‎ April 26, 2012


Edition ‏ : ‎ 2012th


Language ‏ : ‎ English


Print length ‏ : ‎ 208 pages


ISBN-10 ‏ : ‎ 0230293573


ISBN-13 ‏ : ‎ 71


Item Weight ‏ : ‎ 1.54 pounds


Dimensions ‏ : ‎ 9.3 x 6.4 x 0.8 inches


Best Sellers Rank: #2,045,015 in Books (See Top 100 in Books) #188 in Industrial Marketing (Books) #341 in Global Marketing (Books) #927 in International Business (Books)


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Tuesday, Aug 18

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • Zip Pay in 4
  • Financing through Apple Pay
  • Financing through Google Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Similar Products

Top Amazon Reviews

    • Very insightful
Format: Hardcover
Straight to the point, excellent examples. I would recommend anyone that has a interest in fashion marketing or becoming a designer to read h the is book. Super helpful.
Reviewed in the United States on April 22, 2022 by Customer7045
    • My favorite book!
Format: Paperback
What a perfect book if you love reading about luxury or if you have class and needs to use it this book is fantastic!
Reviewed in the United States on April 9, 2020 by Hannah K.
    • nice and interesting stories, in line with the title level!
Format: Hardcover
A lot of things to learn from perfectionism of the most famous brands!
Reviewed in the United States on March 20, 2018 by marianm
    • Luxury without pertinaciousness
Format: Kindle
Easy to read and quite illustrative. A real good read. The author know what he is talking about. Must for people in the luxury business.
Reviewed in the United States on June 21, 2014 by Aldo Flores
    • Five Stars
Format: Kindle
Very interesring new aproach abou the Luxury sector
Reviewed in the United States on July 21, 2015 by Paulo
    • At last, a Luxury Brand book with real depth and insight on true authentic 'haute' luxury
Format: Hardcover
Of all the books that exist on this subject, this is one of the few insightful and well written texts with unique interviews and good depth of analysis. So far, the 'must-reads' in this field have been Kapferer & Bastien's 'the Luxury Strategy' and HAUTeLUXE.net's 12 steps[...]and Meta-Luxury should be added to the list. Of course if you read French, add ex-Hermes' Director, Christian Blanckaert's "Luxe". Most surprisingly is that Rebecca Robins, co-author of Meta-Luxury is a top dog at Interbrand that tends to rank luxury brands on popularity instead of reputation and excellence, but we see that they do indeed understand the fundamentals of authentic luxury and like many in the field, also share a dislike for the abused word, Luxury. Meta-Luxury is a good new description to match Haut Luxe in French and the authors support the term very well with their four pillars of luxury and especially their term, "the Culture of Excellence". They explain well the differences between the business-driven mass Luxury Brands and the unique achievement-driven Meta-Luxury marques. My slight disappointment was the overemphasis on craftsmanship relative to creativity, the artisan versus the artist/artisan. Vision is critical in this field but the interview with Pagani covers this quite nicely. My major disappointment was that by the time I had reached page 70, the entire chunk of pp 23 to 42 dropped out of the book and now I'll have to glue them back in again! Incredible! If you cant wait for the paperback, get this book anyway. Its the content that counts. My sincere thanks to the authors. ... show more
Reviewed in the United States on August 24, 2012 by jodok
    • Meta-Experience
Format: Hardcover
I would strongly recommend this book to the professionals within the luxury industry who work for/with long-established meta-luxury brands. Reading this book was meta-luxurious experience in and of itself. Those who forgot the meaning of the ancient Latin phrase Quam Bene Non Quantum, add this book to your library. ... show more
Reviewed in the United States on January 9, 2014 by Tofig Husein-zadeh
    • Luxury Beyond Luxury
Format: Hardcover
Manfredi Ricca and Rebecca Robins' book, Meta-luxury: Brands and the Culture of Excellence, is as beautiful as it is well-written. The authors use the term "meta-luxury" to define those brands that "escape the cliches of so-called luxury" and exist a world of "luxury beyond luxury." The book is chock full of insights from business leaders, creative geniuses, and academics. As such, it is a tremendous value add for any business leader who is creating or managing a luxury brand in today's fast-moving global marketplace. ... show more
Reviewed in the United States on June 27, 2012 by K. Reagan

Can't find a product?

Find it on Amazon first, then paste the link below.
Checking for best price...