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Maybelline Fit Me Dewy + Smooth Liquid Foundation Makeup, Ivory, 1 Count (Packaging May Vary)

  • Based on 36,131 reviews
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Availability: Only 3 left in stock, order soon!
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Arrives Wednesday, Mar 18
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Size: 1 Fl Oz (Pack of 1)


Color: 115 IVORY


Features

  • Maybelline Fit Me Dewy Foundation With Spf: Ideal for normal to dry skin, this liquid foundation hydrates and smoothes skin texture for a natural-looking, luminous finish; Protects with SPF 18
  • A Shade That Fits Me: Maybelline Fit Me liquid foundation provides coverage for a wide array of skin tones, from Ivory to Mocha; Use as a full face foundation with buildable coverage for a flawless, natural-looking, "I woke up like this" finish
  • Best Face Forward: Maybelline has sheer, medium, and full coverage foundation in liquid and powder foundation formulas, and a range of concealers, face primers, contour, highlighter, and pressed and setting powder to help you create a perfect canvas
  • Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
  • Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup

Description

Flawless that lets the real you come through. It's makeup that doesn't mess with you. No oils. No waxes. No nonsense. Natural coverage that leaves skin the way it was meant to be: fresh, breathing, natural. Exclusive translucent base and lightweight pigments allow skin's natural highs and lows to show through. Non comedogenic, dermatologist tested, ophthalmologist tested, fragrance free.

Is Discontinued By Manufacturer ‏ : ‎ Yes


Product Dimensions ‏ : ‎ 2.05 x 1.95 x 0.55 inches; 3.95 ounces


Item model number ‏ : ‎ K0869610


UPC ‏ :


Manufacturer ‏ : ‎ Maybelline New York


Best Sellers Rank: #1,735 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #24 in Foundation Makeup


#24 in Foundation Makeup:


Customer Reviews: 4.5 4.5 out of 5 stars (36,337)


Item Form: Liquid


Color: 115 IVORY


Skin Type: Dry; Normal


Recommended Uses For Product: Fit Me® Dewy + Smooth Foundation face makeup. Maybelline's smoothing concentrate hydrates rough patches leaving skin with a naturally luminous finish.


Container Type: Bottle


Brand Name: MAYBELLINE


Product Benefits: Hydrating; Moisturizing


Skin Tone: All


Age Range Description: Adult


Specialty: Dewy finish, moisturizing, suitable for normal to dry skin


Country as Labeled: United States


Package Type Name: Bottle


Global Trade Identification Number: 93


UPC: 041554084993


Model Number: K0869610


Manufacturer Part Number: 80008322


Manufacturer: Maybelline New York


Sun Protection: 18 Sun Protection Factor (SPF)


Additional Features: Luminous


Finish Types: Luminous


Coverage: Buildable Coverage,Full


Item Weight: 112 Grams


Item Dimensions: 2.05 x 1.95 x 0.55 inches


Number of Items: 1


Unit Count: 1 Fluid Ounces


Material Type Free: Fragrance Free


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, Mar 18

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Maybelline fit Me
Size: 1 Fl Oz (Pack of 1) Color: 245 CLASSIC BEIGE
Excellent product. The coverage is very good, the tone matches perfectly with the number and is not at all cumbersome. I loved the result, it leaves the skin uniform and with a beautiful finish. I would buy it again without a doubt!
Reviewed in the United States on February 14, 2026 by Adolfina Scott Adolfina Scott

  • Perfect, subtle, long-lasting foundation make-up!
Size: 1 Fl Oz (Pack of 1) Color: 110 PORCELAIN
This is a reasonably-priced, ideal foundation that covers evenly and looks completely natural. There are several shades to choose from, and the foundation blends in perfectly, leaving no unattractive make-up line on the edges of your face. Blush goes on top easily and blends well. The foundation is not thick and clogging, but rather light. Even so, it covers imperfections nicely without piling up in lines and creases at all, and it lasts all day and evening. You can pay hundreds of dollars for fancy make-up that doesn’t do nearly as effective a job as this delightful little gem. ... show more
Reviewed in the United States on October 26, 2025 by Ilona Thompson

  • Beautiful Natural Finish and Great for Dry Skin!
Size: 1 Fl Oz (Pack of 1) Color: 225 MEDIUM BUFF
I’ve tried a lot of drugstore foundations, and this one is easily one of my favorites! The Fit Me Dewy + Smooth foundation gives my skin a healthy, radiant glow without looking greasy. It blends super easily with a sponge or brush, and the coverage is buildable—you can keep it light for everyday wear or layer it up for more coverage. I have slightly dry skin, and this formula really helps keep my face looking hydrated and smooth all day. It doesn’t cling to dry patches or settle into fine lines, which is a huge plus. The finish looks natural—like your skin, but better. The color match (I use Medium) is spot-on, and it holds up nicely through a full workday. For the price, you seriously can’t beat the quality! ✅ Perfect for normal to dry skin ✅ Natural, glowy finish ✅ Blends easily ✅ Affordable and reliable ... show more
Reviewed in the United States on November 6, 2025 by Natalie Welborn

  • Lightweight foundation that’s perfect for cooler months
Size: 1 Fl Oz (Pack of 1) Color: 125 NUDE BEIGE
I reach for this Dewy + Smooth version whenever the weather gets colder because it keeps my skin looking hydrated and soft instead of clinging to dry patches. The formula feels lightweight, blends easily, and leaves a natural, radiant finish that looks fresh through the day. The Nude Beige shade matches my skin tone nicely and builds up well without looking heavy. I especially like how it makes my skin feel more comfortable in winter, but during the hotter months I switch to the Matte + Poreless version since it holds up better against humidity and shine. For the price, this is a reliable foundation that performs beautifully for normal to dry skin, especially in the cooler seasons. Pro Tip: Apply with a damp sponge for an even, glowy finish and a little extra hydration. ... show more
Reviewed in the United States on October 7, 2025 by Denisse Villar Denisse Villar

  • Great Every Day Foundation
Size: 1 Fl Oz (Pack of 1) Color: 228 SOFT TAN
I get dry skin in the winter so even though Matte and Poreless was my favorite at first I knew I needed something more moisturizing. I also like that the Dewy and Smooth line has SPF. I am pleased with this foundation although it’s thinner and gives less full coverage than the Matte and Poreless version. The shades are also very different. 110 porcelain is a good 3 shades darker in the dewy and smooth line and has a completely different undertone. I also own made of the deeper shades that I use as liquid bronzer and contour and their matte and poreless versions also look like a different shade compared to dewy and smooth. So be prepared to try different shades even if you already wear matte and poreless. However the product is affordable enough that I don’t mind experimenting with a few different shades to find the best match ... show more
Reviewed in the United States on February 19, 2026 by Sand

  • Ah. May. Zing!
Size: 1 Fl Oz (Pack of 1) Color: 225 MEDIUM BUFF
As a woman with mature skin, I avoided trying this foundation. It's more difficult finding something that looks soft and like real skin without falling into fine lines or looking cakey. I love Wet n Wild's photo focus line. Very nice on the skin and cost effective yet there was something missing. I after reviewing scads of YT videos, I decided to try this one. I'm so glad I did. It's absolutely lovely on my skin. Tip: Less is more with this one. I'd start with half a pump. It covers like silk and has a huge shade range. One thing I appreciate is that Maybelline tells you which shades are warm, cool or neutral. That makes selecting the right shade easy. It goes on like a dream and it's buildable if you like full coverage. At may age, I can't do matte finishes anymore so this is more like a satin. Slightly matte but with a dewy finish. It's just beautiful. Best yet, it's affordable. I've tried Makeup by Mario, Estee Lauder etc. and none of the high-end brands worked. There's no fragrance to speak of, which I like. The only thing to keep in mind is that it pours out so if you're like me and prefer a pump, you can buy them for a couple of bucks. The pump from Amazon works great. ... show more
Reviewed in the United States on February 23, 2026 by DeVa Darling

  • Oily
Size: 1 Fl Oz (Pack of 1) Color: 120 CLASSIC IVORY
Although initially I enjoyed the coverage I find that after a few hours of use my face gets extremely oily. I just don’t think it suits my skin type.
Reviewed in the United States on February 1, 2026 by Alma

  • Great light foundation
Size: 1 Fl Oz (Pack of 1) Color: 120 CLASSIC IVORY
I have used this for more than 5 years. It is not cakey, wide arrange of colors. I am fair and use 120. Lasts all day. Comes off easy with wipes, or soap and water. Blends easily. Does not clog pores. Seems to protect from sun too. I have never sun burned using it.
Reviewed in the United States on March 8, 2026 by Ms. Gray -Houndz

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