Maybelline Dream Urban Cover Flawless Coverage Foundation Makeup, SPF 50, Ivory
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Availability:
18 left in stock
Arrives
Sep 29 – Oct 1
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Color: 115 IVORY
Size: 1 Fl Oz (Pack of 1)
Features
- Protective Foundation: Our first protective foundation makeup is formulated to shield skin from harmful environmental aggressors with broad-spectrum SPF 50 and antioxidants to protect against pollution
- Light And Natural: This lightweight liquid foundation leaves a natural-looking finish and protects skin day after day; Apply it and blend with fingertips, beauty sponge or makeup brush; Dermatologist tested
- Find Your Foundation: We've got something for every skin tone and texture, now in more shades than ever; Discover the perfect shade and finish of foundation in liquid or powder, matte or illuminating
- Flawless Looks Made Possible: Use our fabulous foundations, powders, concealers, primers, blushes, highlighters and face contouring makeup to help you effortlessly achieve any look You're going for
- Create Any Look: Our foundations, bb creams, concealers and highlighters create a perfect canvas; Make eye looks with eyeshadows, brow pencils and eyeliners, and perfect your pout with lipsticks and lip balms
Description
Experience flawless coverage foundation specifically formulated to protect your skin from harmful environmental aggressors. This foundation has broad- spectrum SPF 50 and is enriched with antioxidants to help protect against pollution, yet feels lightweight and breathable. It not only leaves a natural- looking finish but protects skin day after day. Available in 16 shades. Dermatologist tested.
Item Form: Powder
Color: 115 IVORY
Skin Type: All
Finish Type: Matte
Recommended Uses For Product: Face Makeup
Product Dimensions : 0.98 x 1.5 x 4.96 inches; 1.5 ounces
Item model number :
UPC :
Manufacturer : Maybelline New York
Frequently asked questions
Yes, the Dream Urban Cover Foundation is dermatologist tested and is suitable for sensitive skin. However, if you have certain specific skin conditions, it's recommended to perform a patch test before using it regularly.
Absolutely, the Dream Urban Cover Foundation comes with an SPF 50, providing superior skin protection from sun damage while also offering flawless makeup finish.
As the name suggests, this foundation offers flawless coverage. It effectively covers skin imperfections and evens out skin tone, giving a natural, radiant look.
Ivory is a light shade in the Dream Urban Cover Foundation range. It is best suited for fair skin tones with a neutral undertone.
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Top Amazon Reviews
🚀 Abunda's Overview
This is our summary and key points to consider based on customer reviews.
These reviews demonstrate high satisfaction with this foundation product. Clients have remarked on its comparability with the color of their skin, its blendability, a potential for long-lasting wear, and its step up qualities for weight and degree. The product seems to offer a variety of hues and undertones for very pale skin tones while providing medium coverage. Additionally, it's appreciated for its sun protection factor (SPF).
Pros
- 👍 Provides a smooth, natural finish with medium to full coverage.
- 👌 Ample variety of shades for very fair to deeper skin tones.
- 👏 Lightweight and easy to blend, even over moisturizer.
- ✅ Non-irritating for sensitive skin.
- ☀️ Includes sun protection (SPF).
Cons
- 👎 Some reviews mentioned it's a bit drier and may not be ideal for drier skin types.
- 😕 Coverage might not be adequate for freckles and sunspots.
- ⚠️ Not all users like its liquid consistency.
Should I Buy It?
Based on these reviews, this product would be a good buy for those looking for a foundation with different shade variety that offers sun protection and a natural finish. However, if your skin is drier or you're seeking heavy coverage that conceals freckles or sunspots, it might not be the ideal choice for you.
Color: 112 NATURAL IVORY
Size: 1 Fl Oz (Pack of 1)
After so many years, I found finally a first foundation which combines high skin protection with lightweight & comfort in one natural foundation. It offers optimal protection against urban aggressions such as skin oxidation and daily UV rays. There are so many reasons why I love it and I use it now everyday! First, in terms of protection, it has SPF 50 UVA & anti-oxidant, which makes me feel protected. Second, it has thin texture, which gives me a breathable sensation and moisturized feeling. Third, in terms of make-up result, it offers high coverage with radiant and natural look. Last but not least, the affordable price, less than 11$! I should stock several so that I can blend the different shades for the face contour and shaping. I chose the natural ivory shade. As you can see in the photos under daylight in the late afternoon, the bulk shade is a little bit lighter than my skin color, but the final shade on my skin is great after application and the color fit perfectly my skin ton. So, really a great product! I recommend all my girl friends to have a try :)
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Reviewed in the United States on July 5, 2019 by Client d'Amazon Client d'Amazon
Color: 120 CLASSIC IVORY
Size: 1 Fl Oz (Pack of 1)
This is a great foundation that really melts into your skin. I have fairly dry skin to start and it does not leave me oily. Light coverage that is buildable with very little creasing. Lasts all day. I’ve probably tried hundreds of foundations over time, and have been using this one for a few years. SPF is also a plus. Highly recommend for older skin !
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Reviewed in the United States on September 10, 2024 by Dhaynes
Color: 110 PORCELAIN
Size: 1 Fl Oz (Pack of 1)
Love the SPF coverage this foundation offers. My skin tolerates this light coverage well but being older, probably not the best option for blending age spots etc. I'll definitely order again as I'm overall satisfied with this foundation!
Reviewed in the United States on April 8, 2024 by Klas
Color: 330 TOFFEE
Size: 1 Fl Oz (Pack of 1)
Good color
Reviewed in the United States on February 1, 2025 by pam shepherd
Color: 110 PORCELAIN
Size: 1 Fl Oz (Pack of 1)
I have extremely dry fair olive skin, so finding a something that works with my texture and skin tone is a nightmare. I usually have to make my own. I use this as a mixer because it has a surprising amount of coverage and a nice watery texture. I mix 4-5 drops of this with a quarter size dollop of face cream and a bit of green color corrector. It applies and wears beautifully! This is a fantastic foundation on its own, but if you like a lighter look I highly recommend trying to make your own tinted serum/moisturizer. It plays very well with basically any water-based product.
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Reviewed in the United States on April 27, 2024 by Stephanie
Color: 102 FAIR PORCELAIN
Size: 1 Fl Oz (Pack of 1)
Let me start by saying that I love the Maybelline dream line. *Almost* everything they've released has been an absolute winner... Almost everything. Enter the Dream urban cover. Number one: This is *not* a full coverage product. I'm not even entirely sure why Maybelline marketed it that way. It's light coverage, verging on medium if you build it up. Speaking of building up, this product pills and slides so easily. Even with a ton of powder over top, it just wouldn't stay put on my (dry) skin. Its even hard to build up in certain spots (sides of nose) and it slides right into creases (especially on the eye lid). I bumped it up a star because I haven't used all my primers with it - maybe they'll be a winner in the mix. It's a water based product, so don't use it with a silicone primer. What this product does well: very little "sunscreen" smell, narrow product opening so it's harder to squeeze too much out of the tube, and finally - the shade range! They have a shade lighter than me, which is strange, because most drugstore products are too dark - and it has one of the darkest shades I've seen from a drugstore offering. Even better, their lightest shade leans neutral! Most drugstore/high-end products have a very pink-based lightest shade, OR (in rarer circumstances) they go in the opposite direction and offer a very yellow based product. Overall, I love the idea of this foundation. SPF in foundation (and not just the measly SPF 15 some brands use) should be way more common. The shade range is a step in the right direction. However, this has to be reformulated. It's almost impossible to use over anything else and even alone it *immediately* pools into lines/pores and migrates all over.
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Reviewed in the United States on July 19, 2019 by Kate
Color: 228 SOFT TAN
Size: 1 Fl Oz (Pack of 1)
This is my third tube of this makeup. Love that it has sunscreen of 50.
Reviewed in the United States on February 15, 2025 by Jeanne L. Kolquist
Color: 128 WARM NUDE
Size: 1 Fl Oz (Pack of 1)
This product comes really close to another foundation that I used for melasma coverage and sun protection. I don't think I'm allowed to name brands, but I was addicted to a maximum-coverage, high-SPF foundation I purchased at a very popular cosmetics store, both of which shall remain unnamed in this review. Sadly, life took a turn and as an unemployed mom, I could not warrant paying $40 a tube every month for only one of about ten beauty products I use on a daily basis. Going without sunblock and melasma coverage wasn't an option (ugh--job hunting and interviewing with a splotchy, sun-damaged face at the age of 46!) I tried a bunch of other foundations ranging in the $10-$20 price range and ended up finding this foundation in one of those Amazon suggested items list. Yay! I'm on my second or third tube of this stuff. There are lots of colors to choose from. I actually combined a couple of shades when my unintentional tan faded this fall. My only issue with the product is that my face is super-shiny. I have very oily skin, anyway, and any product with this much sunblock in it is bound to make my skin look greasy. On the plus side, if you are concerned about wrinkles, this product does a great job of hiding them and keeping your skin very smooth (versus dry and cakey).
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Reviewed in the United States on November 25, 2019 by J. Toops