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Non-returnable. Transportation of this item is subject to hazardous materials regulation
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Availability:
Only 6 left in stock, order soon!
Arrives
Saturday, Nov 21
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At a glance
- Condition
- New
- Size
- 0.23 Fl Oz (Pack of 1)
- Color
- I Am Worth It
- Model
- I00109161
- Dimensions
- 0.79 x 0.73 x 4.27 in
- Skin Type
- All
- Item Form
- Liquid
Features 5
- Weightless Matte Lip Stain: Introducing Rouge Signature Matte Lip stain, the first lip stain from LOreal Paris that delivers the high color impact of a liquid lipstick with the no makeup feel of a lip stain
- Lasting Lip Color: The unique precision applicator shapes and lines lips for a precise and perfectly applied lip; Find your shade from bold reds, to wearable nudes and pinks, to plums and purples
- The Perfect Shade: We offer lipstick in every format: liquids, bullets and melty balms for maximum impact; With shades from bold reds to barely there nudes, find the perfect shade and format for you
- All Things Beauty: Keep your beauty stash stocked with the best; We have a variety of products to help you achieve any look - whether you need eye makeup for a killer cat eye or face makeup for a flawless complexion
- L'Oreal Innovation: As the biggest beauty brand in the world, we have an unparalleled commitment to combining the latest in technology with the highest in quality for the ultimate in luxury beauty
Description
Less texture, more color: Rouge Signature is a lightweight matte colored ink that delivers intense pigment loads with a weightless, bare-lip sensation. This ultra-comfortable liquid matte colored ink provides lasting matte color and infuses lips with a healthy, even dye of color. The no makeup feel of a stain combined with the color impact of a liquid lipstick. Find your signature shade from our captivating range. Use with our precision applicator to shape and lines lips for a precise and perfectly applied lip. Vs. Colour Riche Original Lipstick.
Specs 24
| Product Dimensions | 0.79 x 0.73 x 4.27 inches; 0.63 ounces |
|---|---|
| Manufacturer | L'Oreal Paris |
| Skin Type | All |
| Item Form | Liquid |
| Finish Types | Matte |
| Product Benefits | Stain,Eye Health,Stain Lasting,Makeup |
| Special Ingredients | Moisturizing Balm |
| Coverage | Lightweight |
| Specialty | Makeup |
| Skin Tone | All |
| Container Type | Tube |
| Package Type Name | Bottle |
| Additional Features | Not-Applicable |
| Lip Color Type | Lip Stain |
| Lip Color Undertone | Warm |
| Brand Name | L'Oreal Paris |
| Color | I Am Worth It |
| Age Range Description | Adult |
| Country as Labeled | United States |
| Target Audience | Women |
| UPC | 071249369975 |
| Global Trade Identification Number | 75 |
| Item Dimensions | 0.79 x 0.73 x 4.27 inches |
| Number of Items | 1 |
No specs match.
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Saturday, Nov 21
This item is non-returnable:
Non-returnable. Transportation of this item is subject to hazardous materials regulation
View our full returns policy here.
Non-returnable. Transportation of this item is subject to hazardous materials regulation
View our full returns policy here.
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Top Amazon Reviews
Perfect balance of comfort, staying power, and color
Size: 0.23 Fl Oz (Pack of 1)
Color: I Lead
I love this formula. Most matte lip products either dry my lips out or feel so oily they slide right off—but L’Oréal really nailed the balance with this one. It goes on smoothly, feels light and comfortable, and stays put for hours. The shade I Lead is beautiful—warm without leaning too orange or too red. It’s become my go-to for an everyday polished look.
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Reviewed in the United States on November 8, 2025 by Cathy_H
Beautiful color and long lasting
Size: 0.23 Fl Oz (Pack of 1)
Color: I Enjoy
This is a beautiful lip stain that glides on easily and is smudge resistant once it dries. But be careful while applying because it will stain skin or clothing and doesn't wash off easily. Stays on all day. I typically apply a gloss to soften the look. Didn't notice a taste or smell. Good quality item and good amount/size.
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Reviewed in the United States on June 16, 2025 by Jenny Ko
Beautiful!
Size: 0.23 Fl Oz (Pack of 1)
Color: I Choose
I love how lightweight this formula feels—it’s almost like nothing is on your lips. The color payoff is gorgeous and dries down matte without feeling cakey. It does fade after eating, so you’ll need to reapply, but the comfort and shade range make it a favorite for everyday wear.
Reviewed in the United States on December 1, 2025 by Louise T
Nice
Size: 0.23 Fl Oz (Pack of 1)
Color: I Am Worth It
Color is nice. Easy to apply.
Reviewed in the United States on February 3, 2026 by Shirley Read
Arrived in generic packaging
Size: 0.23 Fl Oz (Pack of 1)
Color: I Amaze
The product appeared new and was sealed, but it was not in L’Oreal packaging. It was in generic packaging like you sometimes see at the dollar tree. The lipstick itself is great, soft, moisturizing and pigmented.
Reviewed in the United States on May 27, 2025 by taratuttle
Ugly
Size: 0.23 Fl Oz (Pack of 1)
Color: I Amaze
God awful color for a white woman to ever wear don’t order unless you a woman of color that’s my advice
Reviewed in the United States on March 9, 2026 by Alexandra Johnson
Great product
Size: 0.23 Fl Oz (Pack of 1)
Color: Prepared
I love this lipstick, and I hope L'Oreal doesn't discontinue it. They already have discontinued one of my favorite colors. But this is my daily lipstick. It goes on liquid, and does not cake or get flakey. It lasts for a long time...even if eating some of it stays on. I recommend it. No unsightly taste either, and if you let it dry, it doesn't tend to get on your teeth.
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Reviewed in the United States on October 26, 2025 by BMV
My signature lip stain
Size: 0.23 Fl Oz (Pack of 1)
Color: I Rule
My favorite lip product of all time. I wish I can use it for the rest of my life—that’s how much I like the formula and the color (I Rule). Thank you, L’Oréal.
Reviewed in the United States on March 21, 2026 by Alina Marie