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It Cosmetics

IT Cosmetics CC+ Cream with SPF 50+ Full Coverage Foundation Natural Finish

Based on 34,610 reviews
Condition: New
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$31.20
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Arrives Wednesday, Oct 28
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At a glance

Condition
New
Dimensions
1.04 x 1.28 x 6.3 in
Weight
2.2 oz
Item Form
Cream
Skin Type
Normal
Skin Tone
Fair
Age Range Description
Senior

Features 5

  • WHY YOULL LOVE IT Your Skin But Better CC+ Cream Natural Finish Foundation combines full-coverage foundation, anti-aging serum, and UVA/UVB SPF 50+ mineral sunscreen. Its the #1 prestige SPF foundation in the U.S.! This anti-aging foundation with built-in serum and full coverage SPF protects skin while providing a long-lasting finish for a natural skin-like, youthful complexion on all skin tones.
  • ANTI-AGING BENEFITS This Tinted cream gives natural, flawless, even, and buildable coverage for all skin types, instantly camouglaging the look of top skin concerns like acne scars, wrinkles, redness, dark circles, large pores, dark spots, and uneven skin tone. CC Cream is perfect for covering any redness or discoloration as the color correcting pigments are built right into the formula! No more messy red, green or yellow color-correcting concealers.
  • INGREDIENTS Same formula you trust at a new price you'll love. This hydrating foundation serum features hyaluronic acid, peptides, niacinamide, Vitamin E plus broad-spectrum SPF 50+ UVA/UVB protection to hydrate, plump, and even skin tone while reducing fine lines.
  • SPF 50+ Deeper Foundation shades (Tan Cool to Deep Cool) include broad-spectrum clear SPF for sun protection without the white cast, perfect for darker skin tones needing natural, lightweight foundation coverage without a white or gray cast. Clear SPF is a chemical sunscreen that looks invisible on skin, including deeper skin tones. Both physical and clear SPFs have been dermatologist-tested for safety, suitable for sensitive skin and allergy-tested.

Description

How do I find my foundation shade? Start by identifying your shade family, then your undertone. Pink or red tones in your skin = COOL undertone! Yellow, peach or gold tones in your skin = WARM undertone! Balance of pink and yellow tones = NEUTRAL undertone! How do I open and use my CC+ Cream pump? There's no need to twist the cap off – just pull the cap off. Then, press down on the pump to dispense your perfect amount of CC+. The pump helps with controlled usage, preventing waste and making it super convenient for quick, mess-free application. How can I avoid a heavy, cakey finish with this full-coverage CC+ foundation? 1-2 pumps is enough for full coverage. Build thin layers to control coverage and blend with your fingers, a makeup sponge, or our recommend Complexion Perfection Brush #7. It's dual-ended with one side to buff, and other end to spot conceal. What's the best way to use this product? Do I need to apply moisturizer or setting powder/setting spray? If you have dry skin, prep your skin with a daytime cream that does not pill under makeup. We recommend using Confidence in a Cream, although this CC+ cream does have a built-in primer and moisturizer. If your skin is oily, set with a setting powder. Can this daytime CC+ cream replace multiple products in my routine? Yes! This 7-in-1 natural finish CC+ Cream formula is your full-coverage foundation, anti-aging serum, SPF 50+, color-corrector, skincare moisturizer, undereye/spot concealer and primer all in one. Bring the travel mini 0.4 fl oz version on the go.

Specs 23

Product Dimensions 1.04 x 1.28 x 6.3 inches; 2.2 ounces
Manufacturer IT Cosmetics
Item Form Cream
Color 15W Medium Tan (medium with olive undertones)
Skin Type Normal
Recommended Uses For Product Acne, Scars, Wrinkles, Redness, Pores, Dark Circles
Brand Name IT Cosmetics
Product Benefits Formulated with hyaluronic acid, niacinamide, Vitamin E & mineral SPF 50+ to protect skin by deflecting UV rays.

Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, Oct 28

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews

Great Coverage Without Feeling Heavy
Color: 10N Light Medium (light with neutral und...
This CC+ cream provides impressive coverage while still looking natural on the skin. It does a great job of evening out my complexion and covering redness and imperfections without feeling as heavy as a traditional full-coverage foundation. The shade is the most perfect match I've ever had. I'm obsessed! I especially like the hydrating formula, which works well on skin that tends to look dry or show fine lines with heavier makeup. It blends nicely, leaves a flattering natural finish, and the SPF 50+ is a great added benefit for daytime wear. A little product goes a long way, so even though it’s more expensive than some foundations, I think the coverage, skincare ingredients, and sun protection make it a good value for the money. ... show more
Reviewed in the United States on August 27, 2026 by ReviewRanger
Eliminates primer and concealers with a fresh, natural look!
Color: 11W Light Medium Warm (light with yellow...
I absolutely love this foundation! I think it's probably one of the best foundations I've used in 50 years of wearing makeup. Its color-correcting properties and coverage are amazing, and it offers skin benefits that help my sensitive skin stay calm. It doesn't irritate my skin or eyes, so I feel confident using it daily. In addition to neutralizing my warm undertones, it perfectly offsets or covers my under-eye circles, blemishes, sun spots, and scars, giving me a fresh, radiant, natural look with minimal application time. As a bonus, it contains hyaluronic acid, niacinamide, and vitamin E, which can improve the skin's overall appearance and health, especially over time. Before trying this foundation, I had a complex routine. First, I applied a green primer to neutralize redness. Second, I applied a hyaluronic-based primer to the dry areas of my face and my neck. I would also use a green-tinted sunscreen on my neck, where I have some red scars from radiation long ago. Then I used two under-eye primers to help with dark circles. Finally, I used a peach colored primer on sunspots and broken capillaries. After priming, I applied my foundation, waited for it to dry, and applied concealer under my eyes and on any still-noticeable sunspots and blemish scars. If I really wanted to go all out, I would use a highlighter to brighten under the eyes and on certain areas of my face. This was all before applying blush, setting spray, powder, and my brows, lips, and eye makeup. It's a wonder I made it out of the house at all! This foundation simplifies my routine by cutting out almost all priming and the need for daily concealer. I chose shade 11W, light medium warm with yellow undertones. Knowing my undertones and overall color (fair) made choosing the proper shade easier. When I first applied this foundation, I used way too much and was shocked by how yellow it looked. However, when it dried, the yellowness was not apparent, and after blending really well, my face looked great - youthful, vibrant, with what appeared to be perfect skin. I was especially impressed with the under-eye and blemish, scar, and vein coverage. These are areas that have taken a lot of time to fix in the past, but this foundation covered them all with no need for primers, concealer, or highlighters! Not only did it take a fraction of the time to apply, but it also eliminated the need for at least 6 other products. And the result was better than if I had used all those products! In addition to loving the time- and product-saving properties of this foundation and the impeccable result, I also appreciate that it doesn't irritate my eyes or skin. I suppose I've always had eye sensitivity to the primers, concealers, and highlighters I used under my eyes. I didn't realize that they were causing my eye issues until I used this product with no sensitivity at all! So, here are my tips for people deciding to purchase this product. First, know your skin color and choose accordingly. I found the color names and photos online to be pretty accurate. Second, identify your skin's undertones (warm, cool, or neutral) and choose the shade that corrects if necessary. If you have sensitive skin or specific concerns like redness or dryness, consider patch testing or consulting a professional to ensure compatibility. Third, be prepared to use much less of this foundation than you would of almost any other product. A little goes a long way. Fourth, if necessary, consider wearing additional sunscreen under the foundation. I live in a very sunny climate and am always careful to go out properly protected. Because this foundation is best applied sparingly, I wear a light liquid sunscreen underneath to ensure I get all the sun protection I need. Fifth, consider using a hyaluronic product on any rough areas on your face. As good as this foundation is, my acne scars can look cakey under any foundation. Using a hyaluronic serum or lotion helps this (and all) foundations go on more smoothly. Finally, blend it well for the most natural results. I've read that many people use foundation brushes. However, I've always been more comfortable applying with my fingertips. After applying, I wash my hands, partially dry them, and use damp fingertips to blend my foundation into the hairline and any areas where it's obvious I'm wearing makeup, ensuring a smooth, irritation-free finish. In summary, this game-changing foundation simplifies a multi-step makeup routine into a single, highly effective step while providing exceptional coverage for sensitive skin, plus sun protection and skin-improving ingredients. ... show more
Reviewed in the United States on September 12, 2026 by Anonymouse
Looks so natural
Color: 01N Fair Porcelain (fair with neutral un...
I’ve been really liking this CC cream. It covers my imperfections really well without feeling heavy on my face. It blends easily and gives my skin a nice, natural look. I also love that it has SPF 50 and doesn’t have a strong fragrance. It’s become something I reach for pretty often, and I would definitely buy it again. ... show more
Reviewed in the United States on September 16, 2026 by Lyna purcell
Love It... Just Don't Hug Anyone
Color: 13N Neutral Medium (medium with neutral ...
I've been using IT Cosmetics CC+ Cream for a long time, and there's a reason I keep coming back. The coverage is fantastic without feeling like I'm frosting a cake, it blends beautifully, and the SPF 50+ is a huge bonus. It gives my skin that "I actually slept eight hours and drink enough water" look. My only complaint is the transfer. This stuff has a stronger attachment to my shirt collar than it does to my face. White shirt? Good luck. Phone screen? Congratulations, it now matches your foundation shade. Hug someone? They're getting a souvenir. That said, the finish, coverage, and wear are so good that I keep buying it anyway. I just make sure to set it well and accept that my makeup apparently enjoys making new friends. If IT Cosmetics ever figures out how to make this transfer-proof, they'll have to physically stop me from buying it by the gallon. ... show more
Reviewed in the United States on July 27, 2026 by The Leash Snapped
Magical full-coverage tinted moisturizer
Color: 06C Fair Light (fair with pink undertones)
Fantastic product for my 40-year-old wildly combination skin. It gives a dewy finish without being too shiny and doesn’t upset my skin that can be very sensitive at times. (There is a smell to the formula but nothing bothersome or lingering, and my skin tolerates it fine.) It looks like a tinted moisturizer when applied but covers redness and imperfections like a full-coverage concealer, somehow (the size lasts me many months because so little is needed for coverage). Blends easily with a wet sponge, or even with fingers in a pinch. I’m a neutral light skintone leaning slightly cool and the Fair Light is one of the only products that seems to match me perfectly. The SPF works beautifully and has undoubtedly saved me from some sun damage more than once without leaving any sort of white cast. My only complaint is that there are at least a dozen applications left in the container after it stops pumping and there no getting it out with a spatula—you gotta cut the dang tube open 😭—so I’d prefer a bottle or some other alternative. ... show more
Reviewed in the United States on September 13, 2026 by LeBeers
Full Coverage That Actually Covers Everything Just Use Less Than You Think
Color: 08N Light Neutral (light with neutral un...
Review Image by Home, Style, Beauty and Everyday Finds
Review Image by Home, Style, Beauty and Everyday Finds
Review Image by Home, Style, Beauty and Everyday Finds
I’ve tried a lot of foundations over the years, and this one earns a permanent spot in my makeup drawer. If you’re looking for true full coverage, this is it. It covers redness, dark spots, uneven skin tone, and under-eye discoloration better than almost anything I’ve used while still leaving a natural looking finish. One thing to know before buying: this is NOT a lightweight skin tint. It has a richer, fuller consistency, so if you prefer barely-there makeup, this may feel heavier than what you’re used to. The upside is that it lasts all day without needing constant touch ups. I also love that it includes SPF 50, so I’m getting excellent sun protection while wearing foundation. It comes in a wide range of shades, and I haven’t experienced any irritation, even with my sensitive skin. My Tips After Using It: • Start with one pump—a little truly goes a long way. It’s much easier to add more than remove excess. • If you prefer lighter coverage, mix it with a tinted moisturizer for a more natural everyday look. • If you have oily skin, lightly set it with translucent powder to keep shine under control. • If your skin is dry or sensitive, moisturize well before applying to prevent any patchiness. • I get the smoothest, most even finish using a foundation brush rather than my fingers or a sponge. Overall, if your priority is lasting, full coverage with SPF and excellent skin-perfecting results, I highly recommend this foundation. Just remember that less is more because it performs best when applied in thin layers. ... show more
Reviewed in the United States on July 21, 2026 by Home, Style, Beauty and Everyday Finds
Excellent Coverage, Great Shade Match, and Comfortable All-Day Wear
Color: 10N Light Medium (light with neutral und...
Review Image by AlexisMW
I’ve tried a lot of foundations, BB creams, and CC creams over the years, and the IT Cosmetics CC+ Cream in 10N (Light Neutral) has quickly become one of my favorites. For reference, I have light skin with neutral undertones, an oily T-zone, drier cheeks, and some natural redness around my nose and cheeks. Finding a complexion product that matches well and wears comfortably throughout the day can be difficult, but this one checks all the boxes. The shade 10N was an excellent color match. It didn’t pull overly pink, yellow, or orange on my skin and blended seamlessly into my neck. The finish looked natural and even, rather than looking like I was wearing a heavy layer of makeup. The coverage is impressive. A small amount was enough to significantly reduce redness, even out my skin tone, and minimize the appearance of under-eye discoloration and minor imperfections. I would consider it a true medium-to-full coverage product that still manages to look natural. One of my favorite things about this CC cream is that it doesn’t feel greasy. Because I have an oily T-zone, many higher-coverage products leave me looking shiny within a few hours. This formula felt lightweight and comfortable while maintaining a healthy, skin-like finish. My skin looked polished without feeling heavy or overly dewy. It’s also incredibly easy to apply. I’ve used it with a brush, sponge, and even my fingers, and it blends beautifully regardless of the application method. It spreads evenly, builds well where extra coverage is needed, and doesn’t require a lot of effort to achieve a smooth finish. Pros: * Excellent shade match in 10N for light neutral skin tones * Covers redness and uneven skin tone very well * Medium-to-full coverage with a natural appearance * Lightweight and comfortable on the skin * Non-greasy, even on an oily T-zone * Easy to blend and beginner-friendly * Works well on combination skin Overall, this is one of the most balanced complexion products I’ve used. It provides the coverage I want without feeling heavy, matches my skin tone beautifully, and gives my skin a smooth, healthy appearance. I will definitely be repurchasing. ⭐⭐⭐⭐⭐ ... show more
Reviewed in the United States on June 16, 2026 by AlexisMW
Wow… great coverage with added sunblock… this make up will not disappoint!
Color: 11W Light Medium Warm (light with yellow...
I LOVE this product! The price point for what you’re getting is fair… coverage along with a strong sunblock! Iwas a bit sceptical about how well it was going to work on my skin AND I have to admit that I was close to returning this product after the first few uses. What I had to get used to was the incredible coverage it supplies my skin with. The first application of this to my skin had me thinking that it was too much coverage.. that my skin looked like I was wearing a mask, but that’s how good the coverage is! All of your skin imperfections go away, leaving your skin texture and color to look flawless! Since using it, people have commented on how good my skin looks, in that way of saying it, as though they are waiting to hear about the plastic surgeon I used.. lol! Definitely never and NOT the cases here! Lastly, a little goes a long way… the tube seems somewhat small for the price, however the thick consistency of this cream makes it easy to apply completely, while using so little. I am very happy with this make up and will definitely order it again. TIP: In order to color match, some make up “establishments” can now color match your skin using a scanner type device.. this Iis probably on of the easiest ways to find out which color you should decide on when purchasing! ... show more
Reviewed in the United States on August 27, 2026 by R.S. Melnick
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