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Sports Publishing

Fabric of the Game: The Stories Behind the NHL's Names, Logos, and Uniforms

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Description

An in-depth look into the origins of how each NHL team was named, received their logo and design, with interviews by those responsible. Written by those most knowledgeable, you'll learn why every hockey team to every play in the National Hockey League looks the way it does. Nothing unites or divides a random assortment of strangers quite like the hockey team for which they cheer. The passion they hold within them for the New York Rangers, Toronto Maple Leafs, Montreal Canadiens, or Boston Bruins allows them to look past any differences which would have otherwise disrupted a perfectly fine Thanksgiving dinner and channels it into a powerful, shared admiration for their team. We decorate our lives with their logos, stock our wardrobe with their jerseys, and, in some cases, even tattoo our bodies with their iconography and colors. They’re so ingrained in our lives we don’t even think to ask ourselves why Los Angeles celebrates royalty; why Buffalo cheers for not one, but two massive cavalry swords; or why the Broadway Blueshirts named themselves for a law enforcement agency in Texas (or why they even wear blue shirts, for that matter). All that and more is explored in Fabric of the Game, authored by two of the sports world’s leading experts in team branding and design: Chris Creamer and Todd Radom. Tapping into their vast knowledge of the whys and hows, Creamer and Radom explore and share the origin stories behind these and more, talking directly to those involved in the decision processes and designs of the National Hockey League’s team names, logos, and uniforms, pouring through historical accounts to find and deliver the answers to these questions. Learn more about the historied Detroit Red Wings and Chicago Blackhawks, as well as the lost but not forgotten Hartford Whalers and Quebec Nordiques, all the way to the lesser-known Kansas City Scouts and Philadelphia Quakers. Whichever team you pledge allegiance, Fabric of the Game covers them in-depth with research and knowledge for any hockey fan to enjoy. Read more

Publisher ‏ : ‎ Sports Publishing (November 3, 2020)


Language ‏ : ‎ English


Hardcover ‏ : ‎ 280 pages


ISBN-10 ‏ : ‎ 1683583841


ISBN-13 ‏ : ‎ 44


Item Weight ‏ : ‎ 2.45 pounds


Dimensions ‏ : ‎ 9 x 1.1 x 8 inches


Best Sellers Rank: #13,867 in Books (See Top 100 in Books) #2 in Branding & Logo Design #8 in Sports Encyclopedias #12 in Sports History (Books)


#2 in Branding & Logo Design:


#8 in Sports Encyclopedias:


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Friday, Jun 27

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

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Top Amazon Reviews

    • Everything I could have wanted!
Not even done with this book yet (up to Quebec) but this has been everything I could have wanted from the book. The detail into not only the logos & uniforms but the origin of the team's names as well, are explored in great detail. I consider myself quite a student of hockey history, but I am learning some new things here! My only wish is that there were more pictures or some sort of uniform database for each team, but the book is already rather large, I can imagine that was discussed, but then it would double in size. But there are several photos and mock-ups of past uniforms and looks throughout the years. This is the perfect book for anyone obsessed with the "look" of pro-hockey. ... show more
Reviewed in the United States on April 12, 2021 by Alex S
    • Cool book
Again, it was a cool book.
Reviewed in the United States on October 12, 2024 by Ward Anderson
    • A book for every hockey fan.
Review Image by Glenda Brooks Glenda Brooks
Review Image by Glenda Brooks Glenda Brooks
Review Image by Glenda Brooks Glenda Brooks
If you are a fan of hockey, this book is for you. The book provides information on the history of each NHL team. The book is a 10 out of 10, from the high-quality paper to the colorful images—an excellent book for any hockey lover’s collection.
Reviewed in the United States on March 30, 2024 by Glenda Brooks Glenda Brooks
    • A Beautiful, Fascinating, and History-Rich Book
This is a must-have for any and every fan of the NHL and/or sports aesthetics. The authors have combined their decades of knowledge and experience in the universe of sports logos and uniform design to come up with a major opus that takes the reader through over a century of history the NHL and each of its teams - past, present, and in the case of the Seattle Kraken, future. It is visually lush and a fascinating read. This will make a striking addition to any sports fan's coffee table. ... show more
Reviewed in the United States on November 9, 2020 by Yale L Hollander
    • A Great History of Uniforms and Teams
I bought this book for my son and I to read together. He is so into NHL team uniforms and asks questions about the teams all of the time. I saw this and knew it would be a fun read for us. The book does a real nice job of telling the history of all present and past NHL teams. It goes into detail about how the teams were created, a little of their history, and the history of their names, logos, and uniforms. Each chapter is somewhat repetitive, but interesting nonetheless. If you are an NHL fan or a fan of uniforms and team history, you should check this book out. ... show more
Reviewed in the United States on September 5, 2023 by Glen House
    • Great Hockey Lover's Gift
Purchased as a gift for my favorite hockey fan! He really enjoyed it.
Reviewed in the United States on December 25, 2024 by Sue B
    • Great book for hockey history.
Chris Creamer is the guru of sports logos and getting this book was a pure pleasure read for me. He gives a team history for each current and defunct NHL team along with the history of their logos and uniforms. This is a must for any serious hockey fan who loves the history of the sport.
Reviewed in the United States on October 14, 2022 by J M Gambill
    • Big hit for a hockey grandson!
Our grandson plays ice hockey and he just loves this book. He has enjoyed browsing through the history of the various Jersey designs of all his favorite teams and reading about how they decided on a particular design or color. Based on his reaction, I highly recommend this book for all hockey fans.
Reviewed in the United States on August 11, 2022 by Elisa Sheronas

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