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e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml)

  • Based on 25,440 reviews
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Availability: In Stock.
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Arrives Friday, May 24
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Style: Power Grip Primer


Features

  • SKIN-SMOOTHING & GRIPPING PRIMER: Your makeup. Its not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for a smoother complexion.
  • FOR ALL SKIN TYPES: Our Power Grip Primer's formula goes on clear with a translucent finish for all skin types and skin tones. It is also non-comedogenic (does not clog pores!)
  • MOISTURIZES WHILE PRIMING: Infused with powerhouse ingredients like Hyaluronic Acid to retain moisture for a plump complexion, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin.
  • HOW TO USE: Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup. Stop use if irritation.
  • SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you dontall at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.

Description

What it is: A gel-based, hydrating face primer that smoothes skin while gripping your makeup.Why we love:Gel primer formula grips makeup Gives skin a soft-focus effect Enriched with hydrating ingredients like Hyaluronic Acid Translucent finish gel primer works on all skin types and skin tones Key Ingredients:Hyaluronic Acid - Helps skin retain moisture for a plump complexion Your makeup? It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a soft- focus effect for a smoother complexion. Infused with powerhouse ingredients like Hyaluronic Acid, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin. The formula goes on clear, making it the ideal makeup application base for all skin types and skin tones.Great for: All skin typesAll e.l.f. products are made from skin-loving ingredients you want at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified. Because kindness is chic.Ingredients: Water (Aqua), Butylene Glycol, Glycerin, Peg-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, Peg-240/Hdi Copolymer Bis-Decyltetradeceth-20 Ether, Peg-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium Edta, Trideceth-9, 1.2-Hexanediol May Contain: Blue 1 (Ci 42090), Yellow 5 (Ci 19140).

Brand: e.l.f.


Product Benefits: Hydrating


Coverage: Translucent


Item Form: Gel


Skin Type: All


Product Dimensions ‏ : ‎ 5.91 x 3.94 x 1.97 inches; 0.35 ounces


Item model number ‏ : ‎ 82846


UPC ‏ :


Manufacturer ‏ : ‎ ELF Beauty


Country of Origin ‏ : ‎ China


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Friday, May 24

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Best primer I've used!
Style: Power Grip Primer
People talk about this being a "tacky" primer. I haven't personally felt any stickiness. I do think it sticks to my foundation, though. This primer is water-based, and work really well with my silicone-based Laura Geller Double Take powder foundation. Without this primer, the foundation separates and settles into my pores after a few hours. I can rescue the look by pressing my face with a beauty sponge. With the primer, I need no touch-ups through my normal work day! I use half a pump, and press it into the areas I want staying power. Also, my skin does feel like it's drinking in some cool water. Feels really nice, but doesn't last long. Definitely recommend!! ... show more
Reviewed in the United States on May 8, 2024 by L S

  • Surprising
Style: Power Grip Primer
I’ve never used anything like this product before, but my hubby was complaining that sometimes my makeup was coming off onto his clothes so I decided to give it a shot. Boy, did it surprise me with how well it worked! Putting it on took a bit of getting used to, and it seemed like I needed to use more foundation than I usually did because it stuck to the primer so well, but I’m pleasantly surprised at the results. I have added primer to my daily makeup routine and have been overall pleased with it. ... show more
Reviewed in the United States on May 9, 2024 by RavenFeather

  • It works
Style: Power Grip Primer
I love it when I get a product that actually does what it says says it’s going to do. I added this to my morning makeup routine. I put it on after moisturizer and right before my foundation. Let it sit for five minutes before adding your foundation. I can use this in the morning and my make up is still set in the evening. I love this stuff. ... show more
Reviewed in the United States on May 11, 2024 by BarbaraD

  • Takes some trial and error
Style: Power Grip Primer
I have dry, sensitive skin and tend to go for hydrating primers. Smashbox discontinued my favorite primer and I’ve been on the hunt for something new. Honestly, the first few times I tried this primer I hated it. It felt like I was slapping Elmer’s glue onto my face (hence the “grip”). After some trial and error, I found a way to make it work. I use a TINY pea sized amount and press it into the skin, only on the areas I need coverage. It feels less tacky this way, and this amount of product is all it takes to help my makeup stay all day. I use with the Rare Beauty foundation and Hourglass concealer and it works beautifully. Would recommend- just use sparingly if you don’t like wearing glue! ... show more
Reviewed in the United States on April 13, 2024 by Jamie E

  • Makeup stays put!!!
Style: Power Grip Primer
Never have I used a primer as good as this one! From this day forward, this is the one for me! It goes on very smooth & not only hydrates my face but keeps my makeup put all-day! It f els amazing! If you like to use a primer, this is the one you want to use!
Reviewed in the United States on May 10, 2024 by Marianne

  • never changing primers AGAIN!!!
Style: Power Grip Primer
I’ve only used this once & I just had to write a review. I started using Elfs putty primer not too long ago & I thought that one was good. Still had creases & an oily face by the end of my work shift but I figured that just happens with makeup no matter what. Then I got this one & wore it from 7-3 at work. By the time I got off & in the car, my face still had a fresh airbrushed look to it, like how it does when you first finish ur makeup, of course with a few shines here and there, but barely any creasing (smile lines are my biggest issue especially being in customer service having to smile all the time). Its AMAZING !!!! Its sticky after first applying but I prefer my primers that way. I definitely would reccommend to anyone wanting to keep their makeup looking fresh & long lasting. ... show more
Reviewed in the United States on April 15, 2024 by James N. Brown

  • This product gives you a smooth base for your makeup
Style: Power Grip Primer
I have been spending a lot on primers through the years.So I saw this one on line and liked the price.Also the ingredients looked gentle.I have sensitive skin.It goes on tacky.You only need a small amount.I love it!.Not only does my skin appear smoother,but holds up longer in the warmer weather.
Reviewed in the United States on May 6, 2024 by Sue

  • Looks good until it gets wet. Doesn't stand and gets embarrassing.
Style: Power Grip Primer + Niacinamide
I was thrilled with the "grip" and how my foundation would look when I put the make up for the first time, a bit less thrilled with the eye shadow and it was almost impossible to put an eye liner, it would clog as the layer of the base was under and would melt. But guess what, I'm wearing contacts, also I went outside and it was windy, so if you have tears or rinse your contacts, or anything, it will melt and crease and there's no way to hold your make up. I was outside in the wind one day, my eyes started tearing, soon after my face looked like a sad clown, the foundation melted, it was so messy. The rest of my make up is waterproof, as foundation, and stay on, but as I used this as a primer, it didn't work. So this is not for me. It's sticky and weird to apply and once you get it you must be aware that the base of your make up is so water absorbing it will melt everything on the top. If I don't use any primer, I can refresh my face with wet palms or put face mist, but with this product no way. ... show more
Reviewed in the United States on April 5, 2024 by Marinchich

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