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e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)

  • Based on 34,891 reviews
Condition: New
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Availability: In Stock.
Fulfilled by Amazon

Arrives Saturday, Nov 8
Order within 17 minutes
Available payment plans shown during checkout

Size: 0.81 Fl Oz (Pack of 1)


Features

  • SKIN-SMOOTHING and GRIPPING PRIMER: Your makeup. Its not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for a smoother complexion.
  • FOR ALL SKIN TYPES: Our Power Grip Primer's formula goes on clear with a translucent finish for all skin types and skin tones. It is also non-comedogenic (does not clog pores.)
  • MOISTURIZES WHILE PRIMING: Infused with powerhouse ingredients like Hyaluronic Acid to retain moisture for a plump complexion, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin.
  • HOW TO USE: Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup. Stop use if irritation.
  • VEGAN & CRUELTY-FREE: e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.

Description

What it is: A gel-based, hydrating face primer that smoothes skin while gripping your makeup.Why we love:Gel primer formula grips makeup Gives skin a soft-focus effect Enriched with hydrating ingredients like Hyaluronic Acid Translucent finish gel primer works on all skin types and skin tones Key Ingredients:Hyaluronic Acid - Helps skin retain moisture for a plump complexion Your makeup? It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a soft- focus effect for a smoother complexion. Infused with powerhouse ingredients like Hyaluronic Acid, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin. The formula goes on clear, making it the ideal makeup application base for all skin types and skin tones.Great for: All skin typesAll e.l.f. products are made from skin-loving ingredients you want at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified. Because kindness is chic.

Brand: e.l.f.


Product Benefits: Hydrating


Item Form: Gel


Skin Type: All


Package Information: Bottle


Product Dimensions ‏ : ‎ 5.91 x 3.94 x 1.97 inches; 0.85 ounces


Item model number ‏ : ‎ 82846


UPC ‏ :


Manufacturer ‏ : ‎ e.l.f. Cosmetics


Best Sellers Rank: #187 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #1 in Foundation Primers


#1 in Foundation Primers:


Customer Reviews: 4.6 4.6 out of 5 stars 34,891 ratings


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Saturday, Nov 8

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Great primer
Size: 0.81 Fl Oz (Pack of 1)
This is on my auto ship! Easy application and helps make my makeup last all day. It does feel a little sticky going on but that quickly subsides. Love that it also helps moisturize my face and seems to lock it in all day. A bottle lasts a few months for me too. You do not need much for each application though I don’t use it everyday. Great value compared to other brands. ... show more
Reviewed in the United States on October 18, 2025 by Crystal

  • Good product
Size: 0.81 Fl Oz (Pack of 1)
This primer works so well! It makes my makeup last all day and gives my skin a smooth, hydrated feel. The texture is a little sticky at first, but that’s what makes it grip perfectly. Great quality for the price!
Reviewed in the United States on September 15, 2025 by Excelente lo ame

  • Elf power grip primer the goat
Size: 0.81 Fl Oz (Pack of 1)
The e.l.f. Power Grip Primer really lives up to its name! It makes my makeup last all day without sliding off, even in the heat. I love how it gives that slightly tacky finish so foundation sticks perfectly. It also smooths my skin and makes everything look more flawless. For the price, it’s honestly unbeatable—works just as well as high-end primers. Definitely worth adding to your routine! ... show more
Reviewed in the United States on September 27, 2025 by Johonna Barrett

  • Love how this primer grips my makeup!
Size: 0.81 Fl Oz (Pack of 1)
This primer is a real game changer, especially if you struggle with makeup staying put. It has a lightweight, almost gel-like texture that applies smoothly and absorbs quickly without leaving any sticky or heavy residue. What I love most is how it really “grips” onto foundation and other makeup products, helping them last much longer throughout the day — even on oily or combination skin. It controls excess oil pretty well, keeping my face from looking shiny for hours. It also helps blur pores and fine lines, giving a smooth and even canvas for makeup application. Plus, it’s affordable and cruelty-free, which is always a bonus. If you want your makeup to stay fresh and flawless all day, this primer is definitely worth trying. ... show more
Reviewed in the United States on August 5, 2025 by Nataly Bido Nataly Bido

  • Pretty Good Would Buy Again
Size: 0.81 Fl Oz (Pack of 1)
I feel it does a great job gripping my makeup. I’ve gone out in the heat sweating a lot and my makeup was still there. This little tube last a long time don’t underestimate it. I wouldn’t say it’s the best primer but it does the job for the cost.
Reviewed in the United States on September 1, 2025 by kel

  • Long lasting and perfect for controlling oily skin in the summer heat
Size: 0.81 Fl Oz (Pack of 1)
This stuff is incredible for my summer oily skin. For the longest time, I used the Makeup Forever Shine Control primer (which worked great, but I was tired of paying $40+ for a primer). I’m 28, a professional, and live in Florida. I can confidently say that this Elf primer lasts me an entire 10hr work day followed by after work happy hr and well into the night if needed. It goes on great, holds my makeup in place, and doesn’t dry out or irritate my skin. I wait about a minute after applying the primer before following with my foundation. Overall, I would 100% recommend this product to anyone looking for a reasonably priced and effective primer. ... show more
Reviewed in the United States on August 14, 2025 by racheyrach03

  • Awesome product
Size: 0.81 Fl Oz (Pack of 1)
Favorite affordable primer! Doesn’t break me out, long lasting, no smell or color. Good choice!
Reviewed in the United States on October 18, 2025 by Miss_unbotheredkayla

  • LOVE THIS PRIMER
Size: 0.81 Fl Oz (Pack of 1)
The name says it all... POWER GRIP! It works amazing, lasts all day with my powder foundation. Makeup still on after the work day.
Reviewed in the United States on October 13, 2025 by Cathy JKM

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