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The Launch Path: Getting from a startup idea to a launch-ready venture.

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Description

Written by a Silicon Valley startup veteran who teaches entrepreneurship at Stanford and coaches startup CEO's at Miller Center for Social Entrepreneurship, this book is for anyone who wants to follow an effective and efficient path from a startup idea to a launch-ready, funding-ready venture. Written in a compelling, first-person style (and peppered with Silicon Valley anecdotes) the author explores patterns of startup success and failure while providing a clear process for turning your startup idea into a launched venture that is poised for success and growth. Whether your goal is launching the next billion-dollar tech “unicorn,” a rock-solid mid-sized business, or a social venture focused on global impact, The Launch Path will help to get you there safely and successfully. The book comes with a companion website that has additional resources and tools for entrepreneurs and innovators. Read more

Publisher ‏ : ‎ Sundquist Press


Publication date ‏ : ‎ November 4, 2023


Language ‏ : ‎ English


Print length ‏ : ‎ 310 pages


ISBN-13 ‏ : ‎ 02


Item Weight ‏ : ‎ 14.7 ounces


Dimensions ‏ : ‎ 6 x 0.7 x 9 inches


Best Sellers Rank: #270,652 in Books (See Top 100 in Books) #114 in Nonprofit Organizations & Charities (Books) #380 in Starting a Business (Books) #1,606 in Entrepreneurship (Books)


#114 in Nonprofit Organizations & Charities (Books):


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Top Amazon Reviews

    • The best book available for Entrepreneurs looking to launch venture
Format: Hardcover
This is a very accessible, and valuable resource for those looking to launch a new venture, and for those whom are experienced entrepreneurs checking for blind spots or gaps in their existing knowledge. While this the best book I have ever read related to launching a new venture, it is a fun, fact filled book filled with golden wisdom that in my personnel experience has been earned by an author who has walked the walk. I highly recommend it for all entrepreneurs. ... show more
Reviewed in the United States on January 27, 2026 by Gix
    • All-In-One Guide to Turn Your Idea into a Reality
Format: Paperback
The Launch Path is so entertaining and gets right to the point, providing straightforward steps and resources to turn your idea into a reality. It is an engaging handbook that simplifies and clearly explains a process that, to many, could seem very daunting. The Launch Path provides a step by step process anyone can follow, along with clear, easy to understand examples and templates to use for creating your own venture. Even the financial portions of the book are entertaining and written in a way that makes it very easy for anyone to understand, and be able to create their own economic model. It also includes insights in many other areas, including mindset and potential biases, as well as information specific to social ventures. The Launch Path is a very valuable, all-in-one guide for anyone with an idea they would like to pursue! ... show more
Reviewed in the United States on January 16, 2024 by Kaye
    • Practical, powerful insights
Format: Paperback
I recently picked up this book designed for aspiring entrepreneurs, and I was blown away by its practicality and engaging writing style. From the very first chapter, it’s clear that this book isn’t just theoretical fluff; it provides actionable advice that can be applied from day one of your startup journey. The author’s ability to distill complex business concepts into easy-to-understand and implement strategies is nothing short of amazing. Each page is packed with insights and tips that feel tailored to real-world scenarios, making it an invaluable resource for anyone embarking on the entrepreneurial path. What’s most impressive is how the author’s engaging and clear writing style makes even the most daunting topics approachable and understandable. It’s a rare gem that manages to be both a comprehensive guide and an enjoyable read. Highly recommended for anyone stepping into the startup world! ... show more
Reviewed in the United States on December 10, 2023 by Suraj Kumar
    • Brilliant. Inspirational. Funny & Easy to Read!
Format: Paperback
This book is a gem! It’s so easy to read but so full of insightful lessons, a bunch of inspiration, and a couple of jokes in between. I feel everyone who dreams about becoming an entrepreneur needs to read this book. I am pretty sure you will get to action right after finishing it. Not without clear path of what to do and how to do it. Thank you, Bret. And long live Tacos! ... show more
Reviewed in the United States on December 22, 2023 by Veronica Montoya
    • Must read for Entrepreneurs
Format: Paperback
I recently read “The Launch Path,” which I consider one of the best books I’ve read. I believe every entrepreneur should consider it as their initial read before embarking on a venture due to its excellent step-by-step guidance. The Launch Path" is a highly recommended guide for aspiring entrepreneurs. The book offers practical, step-by-step insights, seamlessly blending theory with real-world examples. Its emphasis on meticulous planning, execution, and adaptability to market trends makes it a valuable resource for both beginners and experienced entrepreneurs. The inclusion of personal anecdotes and case studies adds a relatable touch, making this book an essential companion for anyone looking to navigate the complexities of starting and sustaining a successful business. ... show more
Reviewed in the United States on January 30, 2024 by Elan P
    • useful start up guidance for CEO's, told with an engaging style
Format: Paperback
This book has the accumulated wisdom of Bret's experience in both tech and social impact start ups. The tips and advice are presented in a readable and entertaining way that makes it fun to learn. Every start up CEO is likely to find pearls of wisdom and advice that increase their odds of success. And the book gives a clear road map, with a special emphasis on identifying and continually refining the key problem to be solved by the enterprise. I recommend the book highly and have already gifted it to an especially promising start up CEO. ... show more
Reviewed in the United States on November 17, 2023 by Richard Haiduck
    • No Fluff, GREAT Stuff!
Format: Paperback
Sharing his breadth of Silicon Valley start-up experiences and drilling down to what is essential for success, Bret's book is full of how-to guidance and sage advice and solid information, being shared with his straight-forward good wit. "Hey people" listen up, here is what you need-clarity to solve a real problem. He walks you through step by step while reinforcing the knowledge you have, need and want while propelling you forward as traction builds. One of the best entrepreneurial start-up bible out there! No fluff, purely great info! ... show more
Reviewed in the United States on November 27, 2023 by Bob S.
    • Great Step-by-step Guide to Building Your Startup!
Format: Paperback
The Launch Path takes you through the steps of creating a successful startup. It's written in an casual and humorous tone. Bret makes you feel like he's taking you by the hand and guiding you through your startup journey, all while grabbing some tacos or a glass of wine. He keeps it fun and light, so you don't realize that by the end of the book, you've built a solid foundation for your startup to succeed. ... show more
Reviewed in the United States on March 11, 2024 by Lisa

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