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Cengage Learning

Small Business Management: Entrepreneurship and Beyond

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At a glance

Condition
New
Dimensions
8 x 1 x 10 in
Weight
2.2 lb
Publisher
South-Western Pub
Publication date
January 1, 2015
Edition
6th
Language
English

Description

SMALL BUSINESS MANAGEMENT provides a balanced introduction to both entrepreneurship and small business management, with a focus on achieving and maintaining a sustainable competitive advantage as a small organization. Current issues, including global opportunities, service, quality and technology, are highlighted throughout the text. The online Business Plan Guide and templates provide some of the most extensive information available on business planning. Read more

Specs 9

Publisher South-Western Pub
Publication date January 1, 2015
Edition 6th
Language English
Print length 505 pages
ISBN-10 128586638X
ISBN-13 83
Item Weight 2.2 pounds

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If you place your order now, the estimated arrival date for this product is: Wednesday, Nov 11

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Top Amazon Reviews

Great textbook is an understatement.
I took this course during my undergrad. The information, tools, and resources in this textbook is so valuable for any business oriented individual, entrepreneur, and small business owners. I purchased this book two years after I took this course for myself. I also purchased this textbook for a friend who was looking to start her own business. Just recently purchased this textbook for my brother who has his small business. He loves it. This book is well written. It’s valuable for those who are willing to learn. I have not decided on opening up a business but this will come in handy. The professor I took the course with based his texts off the chapters so I literally had to read the chapters in order to pass. That is how I grew to love it and how valuable the information is for business people. Now having earned an MBA, the book is still valuable today as it was for me during my undergrad when I took the course. ... show more
Reviewed in the United States on June 21, 2020 by Diana
Comprehensive textbook from a macro business management perspective.
I read this textbook with the exception of two chapters (legal and International business). The textbook provides a great macro view of business management by touching on the most relevant topics in each segment of business from the authors perspective. The textbook also delivers information about having a competitive advantage which I felt was a nice touch. I definitely recommend this book. ... show more
Reviewed in the United States on January 6, 2018 by J.
Ok condition.
Review Image by Meg Kay Meg Kay
Book is fine except sent me one to rent that is coming out of its binding. Makes it awkward to hold and read.
Reviewed in the United States on January 30, 2018 by Meg Kay Meg Kay
the instructor for this class was awesome
this book is really good, yet the instructor for this class I took that required this book was the absolute BEST! the format and order of topics in the book were very well planned out.
Reviewed in the United States on October 14, 2018 by Amazon Customer
Good Information
It a good book with a lot of information to help in the real world as well as in the class room.
Reviewed in the United States on October 4, 2018 by Amazon Customer
Yes
Excellent book very easy to read
Reviewed in the United States on July 21, 2020 by April Corbin
One Star
It was incomplete, I could not use
Reviewed in the United States on February 20, 2018 by Amazon Customer
Unnecessarily Wordy
The author clearly fills pages in an effort to make this book seem more substantial that it actual is. Right from chapter one I wondered what business this author has run other that maybe writing books. I would say he is probably a great marketer but little else. I would recommend if your Professor assigns this book to drop/change the class because clearly she has no business teaching BUSINESS..... ... show more
Reviewed in the United States on February 21, 2020 by S.A.
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