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Maybelline Super Stay 24, 2-Step Liquid Lipstick Makeup, Long Lasting Highly Pigmented Color with Moisturizing Balm, Keep It Red, Red, 1 Count

  • Based on 37,362 reviews
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Availability: In Stock.
Fulfilled by Beauty N Magic

Arrives Aug 31 – Sep 2
Order within 21 minutes
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Color: 35 KEEP IT RED


Size: 0.08 Fl Oz (Pack of 1)


Features

  • 24 Hour Liquid Lipstick: Keep It Red long lasting liquid lipstick, wont cake, dry, or flake. It delivers the highly pigmented color of a lipstick, glides on like a gloss and moisturizes like a balm for all day red lip color
  • 2 Step Application: Super Stay liquid lipstick, featuring Micro Flex technology, swipes on effortlessly with the precision tip applicator. Allow 2 minutes to dry then apply the ultra conditioning balm to lock in moisture for all day hydration
  • Let Your Lips Do the Talking: This long-lasting, no-transfer lip color looks freshly applied all day long. Available in a collection of beautiful long-wearing shades ranging from seductive Keep It Red to timeless So Pearly Pink
  • Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss

Description

Meet the 24hr lipcolor that stretches the limits of longwear. No other longwear lasts longer. Period. Micro-flex formula glides on and looks gorgeous all day. No crumbling, no caking, no fading, no feathering, no transferring. 2-steps in 1 convenient tube. Available in 30 long lasting shades.

Product Dimensions ‏ : ‎ 0.78 x 0.78 x 5.22 inches; 0.07 ounces


Item model number ‏ : ‎ 10045945


UPC ‏ :


Manufacturer ‏ : ‎ Maybelline New York


Best Sellers Rank: #716 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #7 in Lipstick


#7 in Lipstick:


Customer Reviews: 4.4 4.4 out of 5 stars (37,362)


Item Form: Gel, Stick


Finish Types: Satin


Product Benefits: Long-lasting,Moisturizing


Specialty: Long Lasting,Long-lasting


Skin Tone: All


Container Type: Tube


Package Type Name: Bottle


Additional Features: Long Lasting


Lip Color Type: Liquid Lipstick


Lip Color Undertone: Red


Lip Color Shade Depth: Medium


Lip Color Intensity: High Pigment


Coverage: Full


Skin Type: Dry


Brand Name: MAYBELLINE


Color: 35 KEEP IT RED


Age Range Description: Adult


Target Audience: Unisex-Adults


Manufacturer: Maybelline New York


UPC: 041554237788


Global Trade Identification Number: 88


Model Number: 10045945


Manufacturer Part Number: 10045945


Set Name: 2-Step


Item Weight: 2 g


Item Dimensions: 0.78 x 0.78 x 5.22 inches


Number of Items: 1


Material Type Free: Latex Free, Paraffin Free, Petrolatum Free, Alcohol Free, Dye Free, Silicone Free, Lead Free, Petrochemical Free, Sulfate Free, Methylparaben Free, Phthalate Free, Mineral Oil Free, Talc Free, Petroleum Free, Fragrance Free, Preservative Free, BPA Free, Lanolin Free, Gluten Free, Formaldehyde Free, Carmine Free, Aluminum Free, Paraben Free, Bismuth Oxychloride Free, Beeswax Free


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Aug 31 – Sep 2

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Long-lasting lipstick that really fulfills!
Color: 145 CONSTANT COCOA Size: 0.08 Fl Oz (Pack of 1)
I am very satisfied with this lipstick. The color is intense from the first application and lasts many hours without the need to touch it up constantly. The best thing is that it is not easily transferred to glasses or cutlery once it dries. The included moisturizing balm helps keep the lips soft and prevents the feeling of dryness. It is perfect to wear all day, whether for work or for a special occasion. The quality is excellent and I would definitely buy it again. Totally recommended! ... show more
Reviewed in the United States on August 3, 2026 by Aliena Del Sol

  • Great, long lasting lipstick!
Color: 110 SO PEARLY PINK Size: 0.08 Fl Oz (Pack of 1)
I really like this lipstick! The pink goes on first. It feels dry, but I wait a minute and then apply the gloss. Beautiful! If the gloss is gone, the pink is still there. And, of course, the price is right because it's Maybelline!
Reviewed in the United States on July 14, 2026 by Pixie

  • LOVE this line!!! True 24 hour no smudge lipstick!
Color: 90 TIMELESS ROSE Size: 0.08 Fl Oz (Pack of 1)
In my quest to find the perfect lipstick that doesn’t fade or smudge or disappear if I drink something or brush my teeth or eat a bite of something. I’ve tried dozens and dozens of brands and colors only to be disappointed. Not now!! I’ve finally found the perfect brand: MAYBELLINE COLOR STAY 24!! This lip stain does NOT fade or wipe off or disappear for hours and hours! It’s completely smudge resistant!! Not only does this lipstick stay on for a true 24 hours. It also comes with its own glossy moisturizer that helps seal the color and moisturizes your lips. I woke up this morning and what a nice surprise that this lipstick is still on my lips! It stayed on even after I washed my face with soap and water! All I had to do to do is reapply the moisturizer and I’m all set!! I should mention here that if you need to get it off all you need to do is rub some Vaseline on your lips and wipe off, do this 3-4 times and your lips are free. This is an amazing lipstick and it comes in tons of colors! Now, I just had to find the perfect color for my complexion. That was another hurtle. I have literally tried 9 different colors of this line before I found THE ONE! I’m olive complected , tan easily but am quite pale in the wintertime and I needed rose-ish, mauve-ish, plum-ish color, that doesn’t wash out my skin tone like the reds do, and I needed a color to complement my rosy cheeks and not make my lips pale like the pinks do. Sounds crazy, I know! But I was determined to find the perfect color for me in this Maybelline line. And here it is: TIMELESS ROSE! It’s vibrant but not dark. It’s subtle but not pale. It’s a nice light rose color that has some shine and it complements my skin beautifully My now favorite line and favorite color! I’m in love!! ... show more
Reviewed in the United States on September 22, 2025 by Pixie

  • I like it, but I can see why some do not
Color: 25 KEEP UP THE FLAME Size: 0.08 Fl Oz (Pack of 1)
I like this product,though I can understand why some might not. I'll try to list my pros and cons. This shade was darker than I expected, but still a nice red. It seems to be neutral- in some lights it seems warmer and in some lights cooler. It is a marsala color (2015 color of the year), a deep red wine color. it is intense without being bright or garish. It will lessen in intensity with time. It does not stay on 24 hours, but it stays on longer than most of my lipsticks. It will not last as long if you eat oily foods.It does have staying power. It absolutely will NOT transfer if you apply it correctly. Which leads to things that might be 'cons' for some people. You must apply this correctly. Apply the color, and wait the full two minutes (or longer) before applying the balm. It will feel sticky or tacky as it dries, but this will go away when you apply the balm. Then it feels fine. I said it stays on longer than my other lipsticks, but the downside of this is if you mess up applying it, you now have a red spot on your face. Keep some make up remover on hand. A swipe with a make up remover pen or remover on a q tip will take care of mistakes. As this is a liquid lipstick, you need to be careful applying it. I line my lips with it carefully, then fill in. It will wear off with time, and as it wears off it can be a little patchy. If it has not worn off by bedtime, you will need make up remover to get it off. All this might seem like a lot of work for a lip color, but it's worth it to me as you can get the hang of it quickly and it stays on a long time so you have few touch ups, plus... IT WILL NOT TRANSFER. No lip marks on cups or glasses-- or on my husband's face! I also have this in the chestnut color which I love as well (it's not quite as intense- that one is rather a 1990s brown, whereas this is a classic deep red). ... show more
Reviewed in the United States on December 11, 2015 by Goldfinch

  • Definitely lives up to its name!
Color: 20 CONTINUOUS CORAL Size: 0.08 Fl Oz (Pack of 1)
This lipstick definitely stayed all day even after a meal. Its easy to apply and feels great after applying the lip balm on the other end. I highly recommend this if you're looking for a long lasting lipstick.
Reviewed in the United States on July 19, 2026 by cilky

  • It stays on all day
Color: 5 EVERLASTING WINE Size: 0.08 Fl Oz (Pack of 1)
I love this lipstick because it stays on all day even after I eat, and all I need to do is add the gloss which is on the other side. It stays on until you take it off. You will need the Maybelline lipstick remover.
Reviewed in the United States on August 9, 2026 by Liz

  • Really stays!
Color: 110 SO PEARLY PINK Size: 0.08 Fl Oz (Pack of 1)
Definitely a good buy! It stays VERY well for the first 12 hours, then it starts to slowly come off (but that could also be because I play with my lips sometimes)
Reviewed in the United States on July 6, 2026 by ER

  • Seems to be really old tubes
Color: 50 UNLIMITED RAISIN Size: 0.08 Fl Oz (Pack of 1)
I've ordered this lip color 72 times over the years and it seems they're still shipping from that original supply. Every time I receive a new tube, it's darker and thicker than the time before. It barely resembles the original color and each tube gets too thick to apply really fast. Also, the formula seems to have changed. It used to stay on for at least 12-20 hours, but now it's maaaybe 6 hours. Anyway, just an FYI from a regular user. ... show more
Reviewed in the United States on May 22, 2026 by Donna

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