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Maidenform Women's Love The Lift Underwire Demi Bra, Smoothing Lace-Trim Bra with Push-Up Cups

  • Based on 9,120 reviews
Condition: New
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Availability: In Stock.
Fulfilled by Amazon

Arrives Saturday, May 4
Order within 23 hours and 43 minutes
Available payment plans shown during checkout

Size: 34B


Color: Black/Body Beige Lace


Features

  • Lace: 62% Nylon, 20% Rayon, 18% Spandex; Back: 76% Nylon, 24% Spandex
  • Imported
  • Hook and Eye closure
  • Machine Wash
  • MAXIMUM LIFT - Our most uplifiting style that pushes both up and in for head-turning cleavage.
  • UNDERWIRE SUPPORT - Wonderbra technology is engineered to make the most of every curve.
  • PLUNGING NECKLINE - Wear with your most revealing fashions.
  • CUSTOM FIT - Adjustable straps let you adjust your push-up bra for a custom fit to you.
  • COLOR AND STYLE CHOICES - Great colors, some with lace-accented cups, others with T-shirt smooth cups and lace trim at the sides.
  • QUALITY FABRIC - This underwire push-up bra has cups of 76% nylon/24% spandex, lace of 88% nylon/ 12% spandex, and a back of 85% nylon/15% spandex.

Description

Amplify your assets with our most uplifiting underwire bra that pushes both up and in for red-carpet-worthy cleavage. Our push-up bra is brilliantly engineered to celebrate every curve and contour. Its plunging demi front will enhance your most revealing necklines. You'll be delighted with the range of colors and styles, some with lace-accented cups, others with t-shirt smooth cups and lace trim at the sides. Straps that convert from traditional straight to crisscross wear give you even more versatility. And this push-up demi bra is available in sizes 32A to 40D, so you're sure to find your perfect fit.


Item model number ‏ : ‎ DM9900


Department ‏ : ‎ womens


Date First Available ‏ : ‎ August 8, 2018


Manufacturer ‏ : ‎ Maidenform


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Saturday, May 4

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Leasing options through Acima may also be available during checkout.

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Top Amazon Reviews


  • Very good bra for east-west breasts
Size: 32B Color: Navy/Black
I lost a bit of weight recently, and my bra size fluctuated a lot so I was hesitant about this bra fitting correctly. Not only did it fit properly, it pushes the girls together too!! My boobs face in 2 different directions so even though I do intact have some cleavage it's hard to make them look nice because no bra ever pushes them IN properly, they only every push them UP. This one does both really well. I also have sloped breasts, and suffer from gapping at the top of my bras because of that. Since this bra has the little additional strap on the sides connecting the cup to the rest of the strap, it fixes the push-in issue and the gapping issue both at the same time. Really good bra overall, definitely recommend if you suffering from these issues like me!! Only issue is it's a bit uncomfortable and slightly scratchy, but I'm hoping maybe some fabric softener and wearing it in will fix that. ... show more
Reviewed in the United States on February 13, 2023 by Linda Ireland

  • Nice bra
Size: 38C Color: Black/Body Beige Lace
This is a nice bra. The only part I do not like is that is exposes too much. It exposes more than similar bras by other companies. Other than that, I am hapoy with this. It is comfortable and pretty. It kept its shape through washing. I placed it in a lingeries bag before putting it in the washing machine, and let it air dry. In my opinion, bras are too expensive no matter the brand, so I bought this one because the company has made good quality bras for a long time. ... show more
Reviewed in the United States on March 15, 2023 by beachgirl

  • Very pretty Great lift
Size: 38D Color: Black/Body Beige Lining
Very pretty but runs small. I am a 38D. Ordered 40D and is still too tight around rib cage so it is somewhat uncomfortable
Reviewed in the United States on April 15, 2023 by Lisa DiStefano

  • More Comfortable Than Pink
Size: 36A Color: Sandshell/Honey Blush Beige
I needed to replace several bras as my Victoria Secret bras had seen better days. I first went to the VS site, but couldn't find the one that I had always gotten. As such, I thought I would check on Amazon to see what was available. I searched and searched. I read reviews. I then stumbled upon this bra - reviews were pretty good - better than several others that I had read for different brands. Since Amazon has an amazing return policy, I thought I would at least give this brand a shot. Oh my gosh! I love these bras! They really are comfortable. They don't even push out like my other brad had done (I'm only a size 36A, so that happens a lot). I'll be purchasing this brand / style again the next time I need to replace a warn out one. ... show more
Reviewed in the United States on January 30, 2023 by Bobbette

  • Too small.
Size: 36B Color: Black/Gentle Peach Strappy Lace
I’ve ordered this brand plenty of times and 90% of the time it’s a perfect fit. This one was supposed to be a 36B and it fit more like a 34B
Reviewed in the United States on January 15, 2023 by S T M

  • Pretty, Comfy, Little Lift
Size: 40C Color: Black/Gentle Peach Strappy Lace
This Maidenform bra is more comfortable than the other pushup bra that I recently left a review on, but it really doesn't have as much pushup. It feels secure and soft and does just enough to be considered a "pushup bra." It's lightly padded and fits very well; I normally wear a 40C and that's what I ordered. The scalloped cup edges are a little too high in that they show on my low, v-neck tops, but that doesn't bother me because it is pretty. I am 5'3" and weigh 138-142 pounds, usually wear a L top, especially if it's clingy or has spandex in it. It's comfortable enough to wear all day without feeling tight or the underside bothering. Price was extremely reasonable. So if you just want a little lift and look pretty, too, I highly recommend. Looks great under a t-shirt, has a 3-hook closing that was easy to catch; I hate when you have to turn a bra all the way around, hook in front, and then turn it back where it should be. No problem with this one. ... show more
Reviewed in the United States on June 9, 2022 by Michele Leyland Michele Leyland

  • Perfect price
Size: 38C Color: White/Paris Nude Strappy Lace
Price was right and very comfortable
Reviewed in the United States on March 28, 2023 by SRW

  • Pretty
Size: 32C Color: Black/Body Beige Lace
This is very pretty and feminine. It took some time and lots of trial end error to find my correct size. Some brands have inconsistent sizing, but I feel the sizing is accurate and in line with the sizing of major brands. I have tried it on but I have not yet worn it for a day or washed it so I can't comment on its comfort or durability. While trying it on, it was not itchy and I felt very supported. I am 72, so I was looking for extra support and fullness in the top cup. Mission accomplished! ... show more
Reviewed in the United States on January 6, 2023 by c weiss

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