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Chemical Guys, New Car Smell Air Freshener & Odor Neutralizer Spray, 16 oz | Refreshes interiors with a new car scent while neutralizing odors, adjustable spray strength for any vehicle

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Availability: 12 left in stock
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Arrives Saturday, Aug 15
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Size: 16 Fl Oz (Pack of 1)


Features

  • NEW CAR SMELL AIR FRESHENER (AIR_101_16) This Chemical Guys air freshener infuses your vehicle with the classic scent of a brand-new car while neutralizing odors from food, pets, smoke, and daily use for a clean, fresh interior environment
  • ODOR ELIMINATING FORMULA A new car smell spray that uses advanced enzymes to break down and remove odors at the source, eliminating smells from carpets, upholstery, vents, and more instead of simply masking them
  • SAFE FOR INTERIOR USE Chemical Guys new car smell spray is formulated for use on fabric, carpets, mats, headliners, vents, and under seats; leaves no stains or residue and maintains the original look of interior materials.
  • ADJUSTABLE STRENGTH APPLICATION Spray this new car scent spray at full strength for maximum freshness or dilute with water for a lighter scent; perfect for regular use to maintain a consistently fresh interior
  • MULTI-VEHICLE APPLICATION Ideal for cars, trucks, SUVs, RVs, and motorcycles; this new car air freshener spray freshens the entire cabin between detailing sessions and pairs perfectly with interior cleaning

Description

Bring back that crisp, factory-fresh scent with New Car Smell Premium Air Freshener & Odor Eliminator (AIR_101_16). Designed to recreate the unmistakable aroma of a brand-new vehicle, this formula also goes beyond fragrance by neutralizing odors at the source for long-lasting freshness. Powered by advanced odor-eliminating enzymes, this car spray freshener targets and breaks down stubborn smells instead of simply covering them up. From food and pet odors to smoke and mustiness, this professional-grade air freshener restores a clean, inviting environment inside your vehicle or living space. The result is a balanced, authentic auto air freshener scent that makes any interior feel revitalized. This Chemical Guys air freshener spray is safe for use on carpets, fabric, upholstery, and interior vents, the formula sprays on clean without leaving behind stains or residue. It’s versatile enough for vehicles of all sizes, from cars and trucks to SUVs and RVs, while also working equally well in homes, offices, and other enclosed spaces that need a refresh. For maximum strength, use new car freshener spray directly from the bottle, or dilute with water for a lighter touch when you prefer a more subtle fragrance. The adjustable intensity makes it easy to customize the scent to your environment, whether you’re detailing a freshly cleaned car or simply freshening up your living room. Perfect for enthusiasts, detailers, or anyone who wants to enjoy the clean aroma of a new ride, New Car Smell Premium Air Freshener & Odor Eliminator is the go-to choice for restoring freshness wherever you need it most. Car owners can use the spray bottle to refresh vehicle interiors and eliminate unpleasant odors during spring cleaning.

Product Dimensions ‏ : ‎ 8.27 x 2.36 x 2.36 inches; 1.1 pounds


Item model number ‏ : ‎ AIR_101_16SW


Date First Available ‏ : ‎ June 23, 2010


Manufacturer ‏ : ‎ Chemical Guys


Best Sellers Rank: #566 in Automotive (See Top 100 in Automotive) #29 in Automotive Air Fresheners


#29 in Automotive Air Fresheners:


Customer Reviews: 4.0 4.0 out of 5 stars (30,211)


Scent: New Car


Item Form: Aerosol


Area Odor Remover Type: Air Freshener


Recommended Uses For Product: Removing odors and freshening air in cars, trucks, SUVs, RVs, and homes


Container Type: Spray


Power Source: manual


Brand Name: Chemical Guys


Number of Items: 1


Manufacturer: Chemical Guys


Global Trade Identification Number: 46


UPC: 816276010946 842850110726


Item Weight: 500 g


Model Number: AIR_101_16SW


Part Number: AIR_101_16SW


Warranty Description: Satisfaction Guaranteed; See Product Label for Details


Item Dimensions: 8.27 x 2.36 x 2.36 inches


Unit Count: 16 Fluid Ounces


Package Size Name: 16oz


Color: Black,Green


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Saturday, Aug 15

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

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Top Amazon Reviews


  • New truck smell again.
Size: 16 Fl Oz (Pack of 1)
Smell just like a new Ford truck. My truck is 8 months old and losing the new truck smell, regardless of the bad reviews this smell exactly like a new truck. It nay not last for months but a weekly spray does maintain the new aroma longer. I am happy with my purchase.
Reviewed in the United States on June 29, 2026 by Al Gonzales

  • Unique pleasant scent that's very close to new car
Size: 16 Fl Oz (Pack of 1)
Every other air freshener I've tried labeled "new car" was just another scent that smelled as much like new car as "waterfall" or "mountain" and other such scents smelled like their namesakes. Not this. This is something different. I can understand now why reviewers mentioned most of the wide variety of scents they compared this too (new electronics, plastic, etc.), except I don't know why so many people said it smelled like bleach. I sprayed about four sprays on the floor in the front and back seats of my 2011 Ford sedan. At first I was unsure whether I liked the scent and was not enjoying it on my nearly four hour trip, though that may be because I sprayed a little too much and/or because it completely destroyed any trace of the amazing upholstery cleaner scent that I used a few weeks ago. Then, the next day, it was different. My car smelled brand new inside (this may have been the immediate result if I sprayed less)! It was not exactly as I remember new cars smelling, but wow--close enough! I keep my car in detailed condition all the time. This scent would be out of place and disconcerting in a dirty interior IMO. After 2-3 days the scent relaxes a bit and smells "neutral," though I realize that makes no sense (hopefully you know what I mean). The deodorizing properties are magical as far as I'm concerned. Even though I sprayed it only on the carpet, it somehow took the upholstery cleaner scent (which was itself supposed to be a deodorizer!) out of the seats entirely. Hopefully, it does that for scents I actually want to get rid of, if I ever have that problem. If you prefer fruity, lavendar, vanilla, etc. (all of which I strongly dislike) over "chemical" smells, this is probably the wrong air freshener for you. If you want a fresh, pleasant scent that mimics new car outgassing, I suggest this with the caveat that everyone's sense of smell is different, so you never know. It is strong though, so just spray sparingly at first and then to scent. ... show more
Reviewed in the United States on October 23, 2018 by clearbluewater

  • Chemical guys...I give it 3 stars
Size: 16 Fl Oz (Pack of 1)
I tried the Chemical Guys New Car Smell, and the scent is very pleasant if you like that fresh, new-car aroma. Once applied, it immediately improves the smell inside the car and really gives that “just out of the dealership” feeling. The good thing is that it makes the interior smell clean and new, and you only need a small amount for it to be noticeable. The downside is that the scent can feel a bit strong at first, especially if you spray too much or use it in a closed space. For some people, it may be a little overpowering until it settles down. Overall, it’s a good air freshener for anyone who wants that new car smell, just be careful not to overuse it. ... show more
Reviewed in the United States on July 5, 2026 by A.Felix

  • Nice scent, just doesn’t quite smell like that “new car” smell.
Size: 16 Fl Oz (Pack of 1)
I would probably mimic what others have said on this product. First, let me say that I am very meticulous with my vehicles. I always keep them extremely clean inside and out. I really don’t have a need for an air freshener. I use a leather cleaner and conditioning product and a lot of people will get in my ~4 year old vehicle and wonder how it still “smells new”. I don’t think it smells new, but what they are smelling is that conditioner. Anyway, I love the smell of a new car. If I found a product, even an air freshener product (which I otherwise don’t use) that would give me that, I’d be all over it. I will say this and get it out of the way right now… if you are in the same position as me, this product DOES NOT give your car a new car smell as it advertises. The smell is clean… somewhat reminiscent of a new plastic smell. New car smell is much more than new plastic, however. I mean, the smell isn’t bad. It’s just not new car. I like it. It’s growing on me. I just bought a new to me used vehicle. It didn’t smell bad inside, but I’ve been using this product religiously to try and get the “new car smell”. I am spraying it directly onto the carpets and floor mats as well as putting the AC on max and spraying under the dash to let it take it up into the vents. I find that you do need to refresh daily or every other day to keep the smell prominent. It doesn’t last as long as I’d expect. It also takes quite a number of sprays. I bought a 16oz bottle to try and it’s lasted me about 2 weeks. I did like it enough that I just bought the 20oz bottle and will continue to use the product and see how it does. Whether I continue it after that’s or not remains to be seen. So all in all, I like the product. The scent is good. It is not a new car scent. If that’s what you’re hoping for, you may be disappointed. ... show more
Reviewed in the United States on May 10, 2025 by BKraft

  • Best option is to dilute as advised by Manufacturer!
Size: 16 Fl Oz (Pack of 1)
I have read most of the previous reviews before I decided to purchase this product. Also, after reading reviews, I wondered why no one has taken the advice and instructions from the manufacturer? They stated , the product can be diluted enough to make 2 gallons of spray. So I put that to the test. Now anyone can follow up on my math, but I took 2 gallons, which equals 128 oz's the Product itself is 16 oz's, Divide 128 by 16 = 8. So, I went further, instead of an 8:1 ratio, I diluted on a 16:1 ratio. Being ,16 ounces of water (distilled or otherwise) to 1 ounce of product. Worked perfectly!!!! Spray 10 to 15 sprays around the inside carpet and mats and trunk areas. After 1 day, it leaves a very subtle NEW CAR SCENT! So, get yourself an empty spray bottle and dilute this Product. 16 bottles of this Product from 1. Quite a deal!! I will see how long it will last. UPDATE: After about a week, the 16:1 dilution ratio lasted only 4 to 5 days. Next trail, instead of spraying 10 to 15 times, I sprayed only 3 to 4. It lasted a few days also. But the scent is a subtle New Car Scent and not overwhelming. Maybe an 8:1 ratio will extend the lasting affect, however it may be a slightly stronger scent for those with a sensitive sense of smell. This is strong stuff, so please dilute it for best results! Great value for the money. I'm staying with the 16:1 ratio and just refresh with 1 spray a day. ... show more
Reviewed in the United States on June 11, 2018 by D.W

  • Obviously not perfect, but the closest I think you can get out of a bottle!
Size: 16 Fl Oz (Pack of 1)
Alright this stuff is seriously what I've been searching for for YEARS. Let me preface everything by saying that I just bought a 2017 F150 new last year, so I'm still very familiar with what a brand new car smells like. Originally it smelled incredible! But now I've had the truck about 15K miles and 12 months. It still has a little bit of that "new car smell" left but nothing like when I first purchased it (I also may have just grown accustomed to the smell). In the past, with other cars I've owned, I've tried different products branded to make your car smell new, but none even come close. None of the manufacturers even seem to understand what makes a car smell new. It's the mix of new materials - the fabric, the plastic, and more. But most "new car smell" products just have like a sweet smell, which smells okay, but NOT like a new car. THESE GUYS GET IT THOUGH. First off, this does NOT smell like my F150 did when new. The F150 in my opinion smelled quite a bit better, however every car model has a different smell when new, and I think this strikes a nice balance between different cars to produce an odor that smells like an average new car. I have a full crew cab truck, and the interior is very roomy for 5 seats. That being said, just a couple light sprays wasn't very noticeable. After a couple of weeks of not really smelling anything, I did a light spray on both the driver and passenger seats, and two light sprays on the back seats. This was about right. When I get into the truck it does legitimately remind me of a brand new car. Others who have ridden with me get into the truck and say, "MMMMM I love the new car smell!". I don't tell them that I cheated :) Another huge plus of this product is that it will last a very long time. Just a few sprays lasts a while, and the bottle is a decent size, so I think I'll have a fresh smelling truck for a good long time! Nicely done Chemical Guys! ... show more
Reviewed in the United States on June 18, 2018 by Cameron

  • This Stuff Is The Best!!! From a Guy Who Knows!!!
Size: 16 Fl Oz (Pack of 1)
I drive a Lyft car. I go to great lengths to give people a wonderful experience in my car because it leads to fatter tips. This scent is one weapon in my arsenal. My car is CLEAN AND PRISTINE. At all times. It is beautiful inside and out. Many, many times, customers have commented on how beautiful my car is. What they don't know is it is FIVE YEARS OLD. When I got this new car scent, I funneled it into a tiny little sprayer and diluted it by half. I don't want people to really even notice any smell. Before each driving session (which means once a day, generally), I spray two shots on the carpet in the middle of the backseat. It is very subtle because it is diluted, but it is definitely there, and I notice it. Sometimes I get some on my fingers from the spray bottle and you can smell it on my fingers, too. It has a new plastic and leather smell, I think. But it is definitely new car-ish. I read all these reviews before I bought it, and some of them say it's no good, you can't smell anything, and a waste of money. NOT TRUE! It doesn't knock you over, and it's not fruity or cinnamon or hide-the-dope-smelling. But I don't want any of that. That smells like a scent sprayed in the car. I want the whole experience to be of immaculateness and great care and great service. And it works! This is HANDS DOWN THE BEST scenting product I have ever purchased. And because I only use 2 squirts of diluted solution, it's gonna last at least 5 years, maybe more. A truly excellent purchase. I highly recommend. ... show more
Reviewed in the United States on August 30, 2017 by WanderingDude

  • Could be great, but too many problems, including customer service
Size: 16 Fl Oz (Pack of 1)
After purchasing and using this product the first time, I wrote a fairly positive review. Sadly, after continued use, I experienced more than one issue, which lead me to contact customer service of which was a fruitless waste of time. Read on for the pros and cons of this spray. PROS: Smell: While some have complained of the smell, my personal preference is that it's nice. It's not quite a new car smell, but strikes me as more true to a new car than the "little trees" version. Value: In terms of price paid, and the amount of liquid you get, it's of decent value, if not deterred the cons that make this a somewhat moot point. CONS: Leaky Container: You'll find complaints of this on over 200+ reviews and it's very true. Apparently, you're not supposed to store this in your car. If you do, the bottle sweats away the internal contents. This causes rapid leakage and gets all over any area where you have it stored in your car. It's greasy and not fun to wipe up. Additionally, you lose the product. This was after about 1 week in my car. In contact customer service, the best they could advise was to not keep it in my car, which seems unrealistic, especially when you don't have a garage. Poor Spray Nozzle: Lets say you keep it indoors. You'll still be contending with a sprayer that doesn't match the needs of the product. You want a sprayer that creates a mist. The nozzle on their bottles do more of a stream, spitting out large droplets where ever you spray. If you spray the drivers seat, be prepared to drive with a wet shirt until it dries. "Watermarks" Everywhere: You simply cannot get this on anything but cloth. You will end up with marks on any plastic, vinyl, etc... This wouldn't be a huge problem, but it's fairly easy to do on account of the poor nozzle. Doesn't last: Perhaps this is a product more designed as a deodorizer but as someone that cleans his car regularly, and simply wants a long lasting smell, this does not do the trick. I spray it at the car wash, and can smell it on the ride to the next location, but by the time I've stepped out of the vehicle, and then stepped back in, I can't really detect that I ever sprayed it at all. Customer Service: The initial reply, from an AI bot, was kind and gave me hope of getting some help. However, upon reaching a real representative, and advising them of losing two bottles of spray due to leaking, I only received the reply to not leave it in my car. I wasn't seeking anything for free, but validation over completely wasting my money would have been nice. Conclusion: If you're to purchase this product, just know you better keep it indoors, and/or move it to another spray bottle. I purchased a spray bottle and dumped the contents in their. Obviously, that means I'm still buying it, and to it's credit, that's because I do like the smell, but there's also a lack of any competition. I'm in hopes that they'll fix the bottle as the formula isn't terrible. Overall, I'd partially recommend it, but you'll want to make that accommodation. ... show more
Reviewed in the United States on June 17, 2023 by JJ

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