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The Business Plan for the Body

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Description

Are you unhappy with your body? Do you feel like you exercise and diet constantly but don’t get results? If you’re still struggling — or if you’re simply ready to get motivated and get fit once and for all — Jim Karas has the only weight-loss and exercise plan you’ll ever The Business Plan for the Body.Karas is a Wharton-trained entrepreneur turned fitness professional whose CEO clients pay him $10,000 a week for his diet and exercise consultations. Now he’s going to share his highly valued secrets with you. Jim’s clients shed pounds and shape up because they use a tried-and-true the principles found in a classic business plan. What works for them will work for you, and you don’t need to be a corporate mogul to make it happen. Jim will teach you how Create your mission statement: Take a simple but powerful first step toward reaching your weight-loss and fitness goalsResearch the competition: Discover why today’s hottest diet and exercise programs don’t work for the long term, but why The Business Plan for the Body works for a lifetime Do the numbers: Calculate your basal metabolic rate (calories in minus calories out equals weight loss) — do the math to dramatically improve how your body looks and feelsJim also explodes some common but popular myths about fat, food, and fitness (for instance, why aerobic exercise isn’t the key to weight loss) and offers up simple eating guidelines and an exercise solution you can live with for the rest of your life. The Business Plan for the Body provides everything you need — from motivation to information—to achieve your goals for weight loss and fitness, and most important, to maintain your success. Read more

Publisher ‏ : ‎ Three Rivers Press; Underlining edition (January 1, 2001)


Language ‏ : ‎ English


Best Sellers Rank: #1,912,180 in Books (See Top 100 in Books) #10,972 in Other Diet Books


#10,972 in Other Diet Books:


Customer Reviews: 3.4 3.4 out of 5 stars 50 ratings


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Top Amazon Reviews


  • Great information
This book works if you apply the information, use common sense, and calorie count. I recommend this book if you need motivation to kick off a weight loss plan.
Reviewed in the United States on May 26, 2014 by Samantha Ledesma

  • Tedium, boredom and a waste of time...
The Business Plan For The Body, is written by Jim Karras, the self-proclaimed creator of the "$10,000-a-Week Weight-Loss Solution," and the book has been "Number 1" on the New York Times "How To" Best Seller List. Mr. Karras graduated from the Wharton School of Business, attended the London School of Economics and was a personal portfolio manager before creating his successful Chicago-based weight-loss management firm. As stated in the book, for $10,000 Mr. Karras insinuates himself into every aspect of his clients' life, doing everything from planning meals and implementing training sessions, to speaking with the people that his clients deal with every day so as to explain what the program entails. Thank goodness that we don't have to pay "Ten Large" a week for this plan. We're only on the hook for fifteen bucks for the book so let's take a quick look at what Jim karras' secrets are. IS THIS ECONOMICS 101?!? After reading the Table of Contents in this book I broke out into a cold sweat. For a brief instant I thought I was back in college trying to decipher the foreign language of business jargon during my first Eco class. "The Mission Statement", "The Competition", "Going Public", "The Management Team", and "The Financials" are the titles of the first five chapters in this book. Ugh! I checked the cover...yes it is a weight loss/health and fitness book. But on the back cover I'm told that I'll get to use the "principles found in a classic business plan" to help me lose weight. Oh, goody! So what do you think you get when you cross the exciting elements of developing a business plan (sarcasm) with the scintillating basics of building a diet program (more sarcasm)? Unfortunately for us readers, The Business Plan For The Body is an exercise in tedium that reads and looks like a boring business textbook. Mr. Karras fills the book with a decent amount of reference material, but the good stuff gets lost due to the overwhelming amount of business jargon and the constant comparisons between proper diet and exercise and the business world. For anyone who wants or needs basic info there are far better sources to use than this book. OK, I HEARD YOU, $10,000 PER WEEK! Mr. Karras has the incredibly annoying habit of constantly telling us that he gets paid $10,000 per week for his guaranteed weight loss program. After reading about this "$10,000 Program" for the 10,000th time I was really impressed. Yawn. Apparently Karras thinks this program is effective because people will spend a lot of money for it. Actually, this is a book that hopes consumers are impressed by the fact that some people are able and willing to pay $10,000 a week for a diet and exercise program. Increasingly, the American public is enamored with the rich and famous, from the cars they drive to the clothes they wear to the places they go for dinner and drink. If it costs a lot, it must be good...Right? Wrong! Be wary of any program, good or service that brags about how much it costs. Be extremely wary of celebrity endorsements for any diet or exercise products. Don't be impressed by people who advertise themselves as being a "trainer to the stars" or advertise how much money that they charge...these things are meaningless. This book is extremely boring and offers a convoluted and needlessly complicated program. The Business Plan For The Body offers nothing new and isn't worth the fifteen dollar investment. Hook: Learn the secrets of the program that costs big shots $10,000 a week. Gimmick: Apply the structure of creating a successful business plan to a diet and exercise program. A lot of business jargon. Inconsistency: Karras admits that the prescribed caloric levels for weight loss are tough to adhere to and recognizes that people don't eat like this in the real world. Glaring Omission: Anything interesting, motivating or appealing. A sense of humor. Annoying Feature: The constant reminders that Mr. Karras is paid $10,000 per week to work his magic. Most Outrageous Claim: That people need to spend $10,000 for a program that "fitness trains" clients for 10 hours a week for 10 weeks, includes daily consultations and plans all client meals, for a guaranteed weight loss of 10 pounds. Say Something Nice: Serves as a decent reference for some basic nutritional and exercise information. Does a good job of debunking some of the most popular excuses and misconceptions regarding diet and exercise. Bottom Line: This book takes a relatively simple and sometimes boring subject and makes it way too complex and extremely boring. Tries to impress by constantly telling us that people spend $10,000 a week for his help. ... show more
Reviewed in the United States on August 5, 2002 by Salvator Marinello

  • Decent Concept
I like the concept of treating your workouts like another appointment on the calendar, and understanding how that attitude will make your successful. When it comes to the actual workout advice, it's nothing special.
Reviewed in the United States on July 12, 2013 by amylovesred

  • Good motivational message plus solid information
The nutrition, exercise and diet info is solid, well-researched and up to date with the latest info (even suggesting such tidbits as drinking green tea with each meal to burn an extra 50 calories more a day). The author also looks at the latest diet fads and reveals the myths behind the worst of them. The motivational messages are (no surprise) written from a "business plan" point of view but should work for those who need that daily affirmation of their "game plan" to keep them on track or for those who need a tough love approach to stay on track. The author's no nonsense, pull no punches style may be just the thing for some reluctant wanna-be fitness buffs. If that fits your profile, this is just the book for you. Otherwise, you'll find the same basic info in other books out there. ... show more
Reviewed in the United States on July 21, 2001 by Kcorn

  • Excellent Book
I bought this book a few months ago as I began to get back into my exercise regime after a layover. Yes, much of the information here can be found in other places, but Karas pulls everything together nicely and his writing style makes for an interesting and entertaining read without scolding or preaching. I have always balked at the idea of keeping a food journal, which is one of the activities Karas highly recommends, but I decided to try it for once. It was an eye-opener and I've taken more care with my eating. I don't diet but I've always exercised. I bought the Spri bands, which I use in conjunction with hand weights. I don't know how many pounds I've lost in the past 3-4 months but I've dropped around 3 pants sizes. I feel much better. My clothes fit better. And my running (which is my main exercise) has improved greatly. ... show more
Reviewed in the United States on July 31, 2002 by Waterloo

  • Don't bother
I enjoy a lot of exercise and eat well, but I thought I would brush up on my knowledge and remotivate to do more exercise than I already do - I selected this book as the BP concept seemed interesting. I put the book down after about 15 pages - for good. It seemed very apparent to me that the author has some serious mental issues with people who are overweight, and boy, he doesn't let you forget it! I did read that he was overweight himself at one point and he developed low self esteem as a result of this; well, it certainly shows. This book is extremely condescending - if you are an intelligent, positive individual, then this book isn't for you. If you want to be indoctrinated into the "thin is in" mantra, by all means, buy my copy (please!). ... show more
Reviewed in the United States on March 2, 2003 by heathbc888

  • Great information
Very informative... I learned some new tricks and I have been dieting and exercising for a long time...
Reviewed in the United States on July 24, 2015 by mte

  • Annoying
It just does not give enthusiasm
Reviewed in the United States on October 23, 2023 by Bernadette Lockmanese

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