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Description
Your members come to you first. So why does the dealer keep winning the loan? Credit union auto market share has been sliding for years, and the usual explanations miss the real problem. You are not failing to attract borrowers. You are failing to keep the loans you already win. Members get approved, walk into a dealership, and drive away financed by someone else — while your reports count the application as a success. Pre-Approved is the playbook for closing that gap. Drawing on a career spent on both sides of the dealership desk — the sales floor, the finance office, and nearly a decade running a credit union auto-buying service, Christian Daniel Anghelcev shows lending leaders how to: • Measure the hidden "leak" between approved and funded that your dashboards never show you • Reach the member before the dealership instead of after • Make financing so easy that members never wander into the finance office • Understand why auto-buying services like the concierge model never fixed the problem • Deliver service the dealership structurally cannot — and turn it into loyalty • Structure deals so the loan you approve is the loan you keep • Run the whole model with a lean team on an AI engine that finally makes it affordable If your auto program looks healthy on paper but the funded numbers never match the approvals, this book names the leak and shows you how to take the auto loan back. A direct, practical read for credit union CEOs, VPs of Lending, and anyone who owns the auto portfolio. Read more
Publisher : Independently published
Publication date : June 12, 2026
Language : English
Print length : 101 pages
ISBN-13 : 65
Item Weight : 7.4 ounces
Dimensions : 6.24 x 0.42 x 9.24 inches
Best Sellers Rank: #603 in Financial Services Industry #1,837 in Corporate Finance (Books)
#1,837 in Corporate Finance (Books):
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