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The Great CEO Within: The Tactical Guide to Company Building

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Arrives Tuesday, Jun 3
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Publisher ‏ : ‎ Mochary Films (December 5, 2019)


Language ‏ : ‎ English


Paperback ‏ : ‎ 202 pages


ISBN-10 ‏ : ‎ 0578599287


ISBN-13 ‏ : ‎ 81


Item Weight ‏ : ‎ 9.8 ounces


Dimensions ‏ : ‎ 6 x 0.43 x 9 inches


Best Sellers Rank: #38,399 in Books (See Top 100 in Books) #111 in Business & Organizational Learning #920 in Leadership & Motivation


#111 in Business & Organizational Learning:


#920 in Leadership & Motivation:


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If you place your order now, the estimated arrival date for this product is: Tuesday, Jun 3

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Top Amazon Reviews


  • Wish I read this gem before starting my first venture!
They call it a "tactical" guide, and yes this is true, there are many bite sized nuggets that are easy to digest and implement to make any leader a better operator. But I think it runs deeper than that. What Matt, Alex & Nisha have done by distilling these 30+ lessons is actually put forth a strategic, "first principles" framework to becoming a better leader, and a better human. As the headline indicates, if I had practiced even a fraction of these principles in my first startup I could have shortcut years of learning the hard way (aka falling flat on my face). Luckily, the second time around leading a company - guided by this gospel - is going 100x better. Needless to say, I wish there was more than 5 stars to give. I've given copies to my entire team and highly recommend as a Christmas (or anytime) gift for someone special in your life, regardless of their title. ... show more
Reviewed in the United States on December 20, 2019 by Bill's Kindle Bill's Kindle

  • Tightly written and excellent insights.
Matt has coached CEOs who have launched huge startups out of Silicon Valley. These CEOs need to deal with immense stress, figure out how to make critical decisions with very little information, build good practices for themselves and others, understand and clearly explain what their purpose is, and drive relentlessly towards it. Whether you're a tech CEO or someone who wants to build a barn over the summer, these same skills and habits are essential. Starting with the foundation of why start something new and then moving on to individual habits, group collaboration, and processes that scale, Matt leads you through the same exercises that he's lead the CEOs of Reddit, Coinbase, Clearbit, and more through. An excellent, tightly-written book with very little fluff. Every page has insights you can apply right now or file away for use when the need arises. Rereading adds value because each read of this short book can illuminate whatever problem you're currently grappling with. ... show more
Reviewed in the United States on May 11, 2021 by Albert T. Longino

  • Best tactical guide I've seen for startup CEOs
I've been in Silicon Valley for nearly 20 years, started 2 companies and have coached hundreds of startup CEOs. Matt's book is the best tactical guide for the skills of being an effective CEO I've seen. Every startup CEO that I've shared it with has found it immediately applicable and instrumental to running their company more effectively. I'd recommend this to any CEO or team leader who wants to know **precisely** what to do to operate the way some of the most effective CEOs in Silicon Valley do. Matt has a genius for understanding the systems and structures that make a difference for how teams and organizations operate. You'll likely want to keep it on your desk as a reference manual, and share it with your leadership team. ... show more
Reviewed in the United States on March 7, 2020 by Dave

  • Every single chapter is packed with actionable advice.
This book honestly feels like a cheat code. The information is concise, the examples are easily extracted and adapted, there's answers to just about every question a CEO might have, and every single chapter is packed with actionable advice. I couldn't put it down. The part I value most about this book: I'm still at the start of my journey, but I can already see how the underlying principles and practices in here will set me up for sustainable growth (professionally and personally). It's written with the confidence of someone who has seen these processes work repeatedly, and isn't second-guessing whether or not this is valuable advice. Matt's not trying to sell you on the fact that these are good tools - he's just laying them out in the most efficient way possible. A few of the chapters are focused on US-specific practices (fundraising, HR law), but the majority of the book is universally applicable - especially the parts on process and culture. I know I'll be re-reading it many times over the next few years to fully absorb the lessons in here as I work on growing my first business. ... show more
Reviewed in the United States on July 19, 2020 by Wogan

  • Best Tactical Guide for >$1m Revenue Founder / CEOs
I love this book and strongly recommend it to fellow founder CEOs. I'm the co-founder & CEO of a 60 employee diabetes tech firm in South Africa. I've read >100 business books since founding Guidepost in 2012 - I'm a scientist and had a lot to learn. I've also read a few thousand blog posts and Quora answers trying to figure out the job. I'd picked up by osmosis and reading a fair bit of what is in here over time in bits and pieces. But this is the first time I've ever seen it all in one place and so densely packed and clearly laid out. It's the best tactical, practical guide to the founder / CEO job that I've ever seen. Buy it, implement it and make a dent in the universe. Fantastic resource. ... show more
Reviewed in the United States on June 14, 2020 by Graham Rowe

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